Benchmark Contact Generation 
Nonprofit Tech for Good
OCTOBER 25, 2022
According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 Over the last six months, the top bar has resulted in 973 new contacts compared to 476 new contacts from a (now removed) popup form that appeared 20 seconds after load to non-subscribers. to secure a lead [i.e., 1) Top bar opt-ins and links.
EveryAction
MAY 2, 2023
Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.” You can harness this power by making it easy for them to fill out an advocacy form and contact the decision-makers who need to hear from them with targeted messages.
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EveryAction
MAY 30, 2023
Click-to-email (or tweet, or call) tools make it easy for your supporters to contact their legislators or other decision-makers on their own schedule. Social media Social media platforms, with their ability to swiftly spread communication across networks of supporters, can help generate grassroots momentum for your cause.
sgEngage
MAY 10, 2023
Major gift donors are a scarce commodity 75% of the benchmark group’s constituents have given less than $100 cumulatively in their lifetime. Fundraisers gravitate to known donors Nearly 80% of the 350K assigned prospects in the benchmark group have never been visited. This could be a disrupter to traditional fundraising.
Nucleus
NOVEMBER 12, 2020
Back in July, we responded to the waves of client interactions we were having regarding the entirely new types of member data that were being generated by virtual events – things that can be known about attendees of virtual events but not live ones.
Qgiv
AUGUST 21, 2024
Plus, the M+R Benchmarks 2024 report highlighted the fact that online fundraising essentially stayed flat in 2023 (declining by 1%). That can include actual fundraising solutions, such as donation forms and event registration, or tools that help you manage and contact your donors, such as CRM or marketing software.
Nonprofit Tech for Good
JULY 21, 2019
92% of donors say it is important that NGOs, nonprofits, and charities make a concerted effort to protect their contact and financial information from data breaches ( Global Trends in Giving Report ). Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). Giving by Generation. M+R Benchmarks Report ).
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