Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

As a trainer, I was most interested in Chapter 7 about equipping your organization to do multi-channel campaigns. The chapter goes on to outline different the optimum staffing for multichannel campaigns. So, I’ve been practicing by creating visual notes.

Campaign 98

Campaign Online Chapter Model 98

Amy Sample Ward

MAY 17, 2011

Last week, I visited Omaha, Nebraska, and had a great time presenting to the PRSA Nebraska chapter. I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. Email Campaigns: Know Your Audience and Get Results. View more presentations from Amy Sample Ward.

email 169

email Marketing Nebraska Omaha 169

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I’ve also used this as benchmark for my training and peer learning projects so one could quantify transformation. We have to look at what the result overall is – it is not just views for the sake of views or comments and likes for the sake of comments and likes. Click to See Larger Version.

Measure 105

Measure Learning Social Media Metrics 105

Bloomerang

AUGUST 21, 2023

Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Collaborative efforts can lead to innovative solutions and improved fundraising results. See my book, Fundraising 401 , Chapter 10, “Finance & Fundraising Are Not in Opposition.”) Do you have a fundraising plan?

Action 77

Action Report Practice Fundraising 77

ASU Lodestar Center

NOVEMBER 28, 2017

Currently, nonprofit organizations are measuring effectiveness in a variety of ways including benchmarking, organizational effectiveness evaluations, key performance indicators, and outcome based evaluation. Benchmarking. Chapter 16: Evaluating the Effectiveness of Nonprofit Organizations. References : Bridgespan Group.

Practice 40

Practice Effective Impact National 40

Nonprofit Tech for Good

FEBRUARY 27, 2012

The following is an excerpt from Chapter 1 of Social Media for Social Good: A How-To Guide for Nonprofits. widgets and apps have yet to raise large amounts in online dollars for most nonprofits, but that doesn’t mean that social media is not resulting in large amounts of dollars raised online. It’s true that Web 2.0

Donation 219

Donation Practice Mail Newsletter 219

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. 11 LinkedIn Group Management Best Practices.

Linkedin 193

Linkedin Group Practice Management 193

Connection Cafe

JUNE 28, 2019

While it might seem a little early to start thinking about 2020 to some (hint: it’s not), it’s the perfect time to benchmark where 2019 has taken you. Heyman’s latest book covers everything from developing a fundraising plan to engaging your board and measuring results.

Blackbaud 37

Blackbaud Nonprofit Hints eBook 37

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

I scan the table of contents and the index and jump to the parts that I'm most interested in. For this book, I was like a moth to flame to Chapter 18: A New Guide for Metrics. The chapter is a great overview for the C-Level suite. Important benchmark in your field. I have a hypertext brain. We know that.

Public 50

Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Is it worth it?

ROI 50

ROI Social Media Slides NTEN 50

Amy Sample Ward

APRIL 27, 2009

industry benchmarks. listening has been to the community and to the quantitative results. pull in hashtags from Twitter into the RSS reader (pull in the RSS of a search.twitter.com result). pause for reflection time before next reiteration: how to improve results? what things need to be measured. success stories.

Social Media 102

Social Media Map Strategy Media 102

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Austin Social Media Advocacy 28

Nonprofit Tech for Good

FEBRUARY 23, 2017

After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Engagement.

Communication 219

Communication Online Storytelling Voice 219

Nonprofit Tech for Good

NOVEMBER 30, 2014

A good story published on blog that receives a lot traffic and has a strategically placed donate button may result in a small number of passive donations, but fundraising content is written to tap into the core characteristics of what motivates donors to give online (as discussed in Chapter 5) and not just once but multiple times.

Communication 257

Communication Online Storytelling Voice 257

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2012

How does an organization plan, coordinate, and implement flawless marketing across channels and get results? The focus is on being as efficient as possible to the end result. The next step is setting up SMARTer goals, a dashboard, and benchmarks. Information flows in many directions, but is measured in a disciplined way.

Marketing 101

Marketing Integration Campaign Develop 101

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

They host Web Analytics Wednesdays around the world and you can hear the definition described by their chapter in Brussels). The method by which this tool monitors traffic results in lower numbers (such as fewer visitors, and fewer page views) than some other methods. What is your benchmark? And, is it enough?

Screencast 50

Screencast Analytics Measure Web 50

NTEN

JUNE 18, 2009

Keep an eye out for published studies from credible sources that provide acceptable benchmarks about efficiency or effectiveness of a particular technology. A written product will result from your ROI process. That's the topic of the book chapter I'm currently writing. Look at Work Processes. Streamline data collection.

Measure 76

Measure ROI Technology Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2012

As many of you know, I’ve just finished writing a book with measurement guru, KD Paine, called “ Measuring the Networked Nonprofit ” that teaches nonprofits how to embrace the data and use it to improve decisions and get better results as a networked nonprofit. His answer: 1.)

Journal 100

Journal NTEN Data Attention 100

Bloomerang

JUNE 11, 2021

Seeing results coming in. . So it’s asking them, you know, I recommend doing some kind of either a poll, a survey, or even one-on-one share where you say, you know, “How do you feel about the fact that we just lost this proposal or it didn’t hit this benchmark?” Perhaps it’s not. Keep going. All right.

People 80

People Community Video Podcast 80

sgEngage

DECEMBER 10, 2010

Beth Kanter is a nonprofit rock star and I’ve had the good fortune of being her editor for a book chapter , a supporter of her work, and she’s always been receptive to my thoughts and the occasional guest post on her blog. Nonprofit organizations would get far better results from improving their own online giving experience.

Trend 76

Trend Nonprofit Blackbaud Aggregator 76

Bloomerang

JULY 2, 2021

And so I had to come up with ways that made it easier for me to meet my benchmarks, to be successful, and get the results I needed for the nonprofit I was working for at the time. And that is how you get the results of them buying into your organization, buying into your message, wanting to donate. So doing this for so long.

Virtual 117

Virtual Communication Video Newsletter 117

Bloomerang

MAY 14, 2021

That’s when I made that switch, I closed the book on one chapter and I said, “Okay. First, you have to benchmark and you have to figure out what are the ranges. I took the weekend and I said, “I’m not, you know, yes, I’m going to be thinking about it, but I’m not dealing with it.”

Job 111

Job Video Interview Nonprofit 111

Bloomerang

JUNE 25, 2021

And in order to do an audit and assessment, you have to know what your baseline data is so that you can create some goals around that and then benchmark against those goals. From 2018 - 2020, she served as the Director of Communications for the Public Relations Society of America's local Hoosier chapter. Just type in to the chat box.

Database 67

Database Donor Video Mail 67

Connection Cafe

DECEMBER 5, 2017

Being results-driven is an intrinsic quality we share as nonprofit professionals. I began to educate and report on a new series of metrics that added depth and reason behind our results. The accuracy of the data determines the accuracy of the result. Looking for a deeper dive into a particular analytics topic? by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33