How Does Your Nonprofit Use Data To Improve Results?
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 10, 2011
I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement. Conversion, as measured in dollars and cents, as a means to evaluate and justify the time spent on social media.
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