Care2

MAY 14, 2009

M&R and NTEN just released an impressive benchmarks study that analyzed 32 nonprofits online advocacy and online fundraising programs in 2007 and 2008. Open rates can be an unreliable metric due to spam filters, preview panes, image blocking which have little to do with whether someone is actually opening (or reading) an email.

Benchmark 28

Benchmark Studies Case Study Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Another option is to create a Theory of Change or Logic Model , which should include inputs, activities, outputs, outcomes, and impact. Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. Remember – a story well told can change the world.

Measure 50

Measure Impact Program San Francisco 50

Tech Soup

OCTOBER 12, 2016

M+R surveyed organizations about their onboarding strategies for its 2016 Benchmarks Report and found that "Sixty-four percent of respondents send at least one dedicated welcome message to new subscribers. Review Your Email Metrics and Freshen Your Welcome Series Twice a Year. Craft a Series of Email Messages. spanhidden.

email 36

email Support Online Template 36

Connection Cafe

MAY 22, 2013

Define your key metrics – Do you want to increase form conversion rates, or increase average gift size, increase the number of people signing up for sustaining gifts, or some other factor? Gather information and resources – Benchmarks and tips are a great start. How much should I change in an experiment?

Technique 44

Technique Google Analytics Test 44

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Benchmark 28

Benchmark Social Media Studies Advocacy 28

NTEN

AUGUST 25, 2011

This is the number you can use to compare the relative robustness of your messaging program with the results reported by the " eNonprofit Benchmarks Study " (or Convio's " Online Nonprofit Benchmarks Study " or MailChimp's " Email Marketing Benchmarks by Industry ", or.). We're always looking for new metrics.

Rate 61

Rate Open Benchmark Mail 61

Connection Cafe

MAY 20, 2015

Statistical data help us understand how our programs are performing and highlight opportunities for improvement. Here are some of the best ways to get started peering into your past to better understand – and even change – your future! Fundraising performance metrics. Compare your performance to industry benchmarks.

Benchmark 20

Benchmark eBook Indiana Registration 20

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

September 17, 2007 There is an interesting discussion happening between Holly Ross, soon to be ED of NTEN, and Allan Benamer , about web statistics, and whether or not nonprofits should be “transparent&# and publish their web statistics. And, I actually hope that doesn’t change. Why bother having a web site at all?

Stats 100

Stats Web Statistics NTEN 100

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. You've probably already heard statistics like these floating around at various conferences and presentations. Their behaviors will likely change over time. Get the report and read it.

Attention 36

Attention Metrics Online Fundraising 36

Connection Cafe

AUGUST 9, 2013

As a result, email expectations have changed. MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link. 2013 eNonprofit Benchmark Study by NTEN and M+R.

email 48

email Campaign Test Benchmark 48

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. Show the sign up procedure and how easy it is insert the secret code to get started tracking your Web site's statistics. All the metrics you collect, ask the So What?

Screencast 50

Screencast Analytics Measure Web 50

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 100

Ideas Online Guide Fundraising 100

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 81

Ideas Online Fundraising Tips 81

Neon CRM

MAY 31, 2023

No money (or time) is changing hands yet; this step includes actions like responding to your latest Facebook post or signing up for your newsletter. Changes in personal circumstances: Your donors’ personal circumstances can change, leading to a reduction or cessation of giving.

Donor 52

Donor Management Guide Retention 52

Bloomerang

NOVEMBER 13, 2021

” So we know statistically that having a written strategic plan doubles our chances for success and that 70% of businesses that last past that 15-year-old mark have a strategic plan. We need to know what metrics we need to be tracking. I could measure it but then, technically, it’s not statistically significant if I lost.0001

Measure 83

Measure Report Process Impact 83

Qgiv

APRIL 8, 2024

Here are a few strategies that can help: Reflect on past performance: Use data from previous fundraising campaigns, such as Giving Tuesday, to establish benchmarks and inform your goals for the giving day. It also demonstrates transparency and accountability in how their contributions are being utilized to drive positive change.

Giving 52

Giving Tips Nonprofit Hosting 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

In 2014, it rang in the new year with a new series of its Internet data reports , which aggregate a range of statistics to help make some sense of what’s happening in terms of Internet usage around the globe. Benchmark Studies and Examples. Other data sources also enable the corroboration and verification of social media data.

Policy 104

Policy Social Media International News 104

The Modern Nonprofit

FEBRUARY 20, 2024

Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. You’ll find key metrics under the Acquisition > All Traffic > Channels menu in your GA dashboard. Don’t over-optimize.

Websites 59

Websites Guide Impact Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. I don't think this metric has any meaning in isolation.

Reflection 50

Reflection Measure Technorati ROI 50

Bloomerang

JUNE 25, 2021

And in order to do an audit and assessment, you have to know what your baseline data is so that you can create some goals around that and then benchmark against those goals. So some things you can do is NCOA, National Change of Address on your database. So it’s updating your data file with changes of address. Yes, right?

Database 67

Database Donor Video Mail 67

Connection Cafe

DECEMBER 5, 2017

While this may sound hyperbolic, take a moment to think about how our business landscape has changed over just the last five years. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Technology drives change. By Gilman Sullivan.

Analytics 33

Analytics Data Analysis Metrics 33