Socialbrite

OCTOBER 31, 2021

So, how do you measure your video marketing efforts? Measuring your video marketing. To know how to measure the effectiveness of your video marketing , you must first decide what the goal of the marketing is so you know what you’re looking for. Measuring the engagement of your videos. Measuring brand awareness.

Measure 59

Measure Video Marketing Guide 59

Media Cause

FEBRUARY 16, 2024

Benchmarking, forecasting, and determining how your organization fares with its supporters is difficult when there is a data gap. While societal change or financial instability may make folks more cautious about where they’re investing their money, it isn’t making them less human. They are behind the curve.

Benefit 64

Benefit Marketing Change Time 64

TechImpact

NOVEMBER 6, 2014

It seems like every day there’s another hot fad that every marketing company thinks will change the game. The initiatives most often cited by nonprofit marketers as ones they’ll begin working on within the next 12 months are: measuring content marketing ROI (39%), and developing a documented content marketing strategy (37%).

Benchmark 119

Benchmark Content Marketing Report 119

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. The art part is how you articulate your organization’s measure of success and formulate strategies to realize that success. The science part of the equation starts with a solid methodology and tools.

Measure 118

Measure Learning Case Study Metrics 118

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making.

Measure 105

Measure Learning Social Media Metrics 105

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 100

Measure Track Model Seattle 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

Benchmark 105

Benchmark Social Media Global Project 105

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

When I heard about Guidestar’s plans to measure high performance at scale, I invited Jacob Harold, CEO and fellow ambassador to share a guest post about it on my blog. GuideStar Platinum: Measuring Nonprofit Performance at Scale by Jacob Harold. Social change is hard. And feedback requires measurement.

Measure 50

Measure Metrics Nonprofit Ratio 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

Measure 102

Measure Social Media Media Benchmark 102

Connection Cafe

JULY 30, 2019

The Opportunity of Collaborative Benchmarking whitepaper from the Blackbaud Institute for Philanthropic Impact explores just that concept: How do we as a sector improve by collaboratively sharing our data? The whitepaper shows how to navigate these barriers by identifying common opportunities and examples of successful benchmarking.

Benchmark 28

Benchmark Collaboration Blackbaud Survey 28

Bloomerang

AUGUST 16, 2021

Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. You know what they say about measurement, right? Track your own data.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

sgEngage

AUGUST 12, 2024

The Life-Changing Magic of Tidying Up Your Raiser’s Edge NXT Database Need a tangible plan to tackle a cleanup? 3 Sessions for Building Skills in Raiser’s Edge NXT Ask the Super Users: Raiser’s Edge NXT User Panel 3.0 This session is designed as an interactive panel, with a brain trust of long-time Raiser’s Edge masters.

Seattle 80

Seattle Blackbaud Analytics Database 80

Amy Sample Ward

DECEMBER 22, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you’re achieving that key outcome for impact. By Julie Macalik, with Greenlights for Nonprofit Success.

Measure 143

Measure Issue Impact Method 143

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

Some describe this as “try it and fix it.&# It might seem like changing a flat tire while the car is still moving but for many Networked Nonprofits it is a secret to their success. Number of followers has become a benchmark stat like the number of hits on our web pages used to be. No one knew what I was talking about.

Benchmark 95

Benchmark Network Learning API 95

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Measurement Challenges.

Summary 94

Summary Social Media Measure Media 94

Nonprofit Tech for Good

MAY 25, 2024

Open rates , click-through rates , conversion rates , and other metrics measure the effectiveness of your fundraising efforts. Use benchmark data from past actions or other nonprofits to evaluate your campaigns, and then work to improve the metrics that matter most. 2) A/B Testing Not sure what subject line to go with? Test both!

Marketing 203

Marketing Fundraising Test Nonprofit 203

Candid

MAY 16, 2024

They’re also more likely to lead the smallest organizations—as measured by annual expenses—than large ones. Organizations led by BIPOC women also have fewer resources as measured by revenue. Yet 70% of CEOs/executive directors (EDs) as well as 66% of board members identify as white.

Demographics 119

Demographics Nonprofit Leadership Data 119

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

Measure 97

Measure Social Media Media Social 97

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2012

For me, what was most exciting was the group discussion about after reporting on the experiment about to how to design and measure the next experiment with a promoted post. Use promoted posts to accelerate the engagement of good quality content that you know from previous measurement insights performs well. Source: Tweet4Ok Blog.

Measure 105

Measure Facebook Help Arkansas 105

The NonProfit Times

APRIL 24, 2024

The agency collected responses from fundraisers at 216 nonprofits for its Benchmarks report. The big spike in online revenue since 2020 stabilized,” said Will Valverde, lead writer of Benchmarks and senior creative director at M+R. About half of 225 M+R Benchmarks participants reported working with social media influencers during 2023.

Data 52

Data Online Giving New York City 52

Bloomerang

NOVEMBER 13, 2021

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” If so, then that gives a measure of assurance to donors to say, “This is a program that has worked. Is it measurable?

Measure 84

Measure Report Process Impact 84

Nonprofit Tech for Good

AUGUST 6, 2023

Clear Goal and Demonstrated Impact: By spotlighting specific stories and quantifying the outcomes of past contributions, donors will see their gifts as catalysts for positive change and want to give more. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups.

Practice 235

Practice Fundraising Guide Channel 235

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . The report presents a framework for measuring social media effectiveness against those business results and presents standardized metrics.

Social Media 100

Social Media Measure Strategy Media 100

Nimble AMS

MARCH 10, 2023

She spoke about the importance of keeping your association’s culture at the center of your mission and having it be your benchmark for building relationships at all organizational levels. If your members desire something to be changed at your organization, be sure to deliver. However, overall member engagement increased.

Associations 114

Associations Leadership Arlington Wisconsin 114

sgEngage

FEBRUARY 27, 2023

The comparative reports give you a benchmark for performance, comparing your results to last month or last year. For example, revenue diversity helps measure how much of your revenue comes from each source, burn rate measures your average monthly expenses, and months of cash on hand measures how many months of cash you have in the bank.

Create 92

Create Journal Metrics Review 92

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2012

The new issue of the NTEN Change Journal is all about data! The issue contains lots of practical advice, an infographic of the NTEN benchmarks study, and and more. September Issue NTEN Journal. Or rather how we all should love data! It’s a must read for data nerds.

Journal 100

Journal NTEN Data Attention 100

ASU Lodestar Center

SEPTEMBER 22, 2021

In high-performing, flexible organizations, this openness to productive change–inclusion–becomes the status quo,” write Scott Nielsen and Helena Huang in the National Civic Review. An assessment tool can help identify strengths, challenges and gaps and help the board hold themselves accountable to reaching benchmarks and goals.

Help 96

Help Strategy San Diego Iowa 96

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Grantmakers want to know if their funding has created the change they have envisioned. Here, we explore for whom change is desired and who is defining and measuring that change.

Participatory 89

Participatory Evaluation Empowerment Grant 89

Amy Sample Ward

JUNE 8, 2009

One person can change the world. We all get burnt out, whether we are dancing, canvassing, emailing or speaking for the changes we want to see happen. Stay focused : We all create goals and benchmarks and metrics. Dancing my be contagious, but so is social change - go out there and dance with all your heart!

Change 169

Change Social Benchmark Video 169

.orgSource

OCTOBER 17, 2023

leadership soapbox here to say that a digital culture uses objective data to measure and evaluate all of its activities. But no matter how perfectly you design the instrument, answering a series of questions will not provide the level of introspection that inspires real change. I’ll get on my Association 4.0

Evaluation 251

Evaluation Government Director Facilitation 251

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ? What does success look like?

Hurricane 98

Hurricane Measure Social Media Pledge 98

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. boost in their conversion rates.

Benchmark 62

Benchmark Digital Trend Report 62

Gyrus

FEBRUARY 12, 2024

Building A Compliance Optimization Blueprint: 5 Strategies for Effective Management (with LMS Boost) GyrusAim LMS GyrusAim LMS - In the ever-changing business environment business, the consequences of non-compliance can be a significant threat to organizations.

Effective 52

Effective Management Build Strategy 52

Gyrus

FEBRUARY 12, 2024

Building A Compliance Optimization Blueprint: 5 Strategies for Effective Management (with LMS Boost) GyrusAim LMS GyrusAim LMS - In the ever-changing business environment business, the consequences of non-compliance can be a significant threat to organizations.

Effective 52

Effective Management Build Strategy 52

Gyrus

FEBRUARY 12, 2024

Building A Compliance Optimization Blueprint: 5 Strategies for Effective Management (with LMS Boost) Gyrus Systems Gyrus Systems - Best Online Learning Management Systems In the ever-changing business environment business, the consequences of non-compliance can be a significant threat to organizations.

Effective 52

Effective Management Build Strategy 52

Gyrus

MARCH 14, 2024

In the learning and development context, the auditor examines the extent to which training objectives were achieved, whether the laid down, processes were followed adequately and correctly, what deficiencies were observed in case of suboptimal results, and the possible remedial measures, etc. An audit serves as a risk-mitigating measure.

Train 52

Train Training Develop ROI 52