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Quick bites: 2021 End-of-Year Fundraising

M+R

Some things never change. We continued to see groups whose issues were in the news in the final months of the year experience spikes in fundraising — whether they worked on disaster response to midwest tornados or responding to news coming out of the Supreme Court. Related Links: Come join Benchmarks 2022! Others, not so much.

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Why 2024 May Be a “Make or Break” Year for Nonprofits

Allegiance Group

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. The new FEP report compares overall philanthropic giving trends in 2022 and 2023. from 2022, the largest decrease among donor sizes.

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What actually happened: Apple Mail Privacy Protection

M+R

that thing Apple is doing to email that’s going to change everything.” We saw some of the impacts of these changes in this year’s Benchmarks. Well, first of all, the definition changed. To add to the confusion, different email tools are handling this change in different ways. Read time: 8 minutes. Apple MPP, a.k.a.

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The Top 9 Text-to-Give Platforms To Boost Mobile Giving

Bloomerang

According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. Text-to-donate campaigns are most useful for urgent fundraising needs or opportunities, such as a telethon or disaster relief campaign.

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#FacebookAdGrants: What Nonprofits Need More Than a Facebook Donate Button

Beth's Blog: How Nonprofits Can Use Social Media

When studies like the Nonprofit Social Networking Benchmark Report find that the majority of nonprofits have raised less than $10,000 through social media , this news seems like it could make a big difference. Perhaps, in the future, Facebook will offer nonprofits paid options to better highlight the Donate button. ” The Ugly.

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Facebook's New Donate Button: Good or Bad for Nonprofits?

Care2

I predict that the majority of nonprofit organizations won’t raise very much money on Facebook unless your organization’s mission is to protect cute wildlife and animals, or works on disaster relief during a disaster. Here’s why: People Don’t Use Facebook to Donate Money.

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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Text-to-donate campaigns are most useful for urgent fundraising needs or opportunities, such as a telethon or disaster relief campaign. Plus, text messaging subscriber list size grew by 11%.

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