Benchmark Calendar Gift Metrics 
Nonprofit Tech for Good
AUGUST 6, 2023
According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Matching Gifts: Matching gift opportunities can reinforce the importance of a donor’s immediate support and makes them feel like their contribution is more significant.
M+R
JULY 27, 2023
That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks. If too little cultivation was a real problem, we’d have seen it show up in fundraising metrics, right? Well, in the last few years, email metrics did start to decline. Okay, so, now what?
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Nonprofit Tech for Good
OCTOBER 25, 2019
By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. 7) Never let good data go to waste.
Allegiance Group
MAY 16, 2024
Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention. Donor-advised funds will likely expand in 2024.
Classy
JULY 28, 2021
Classy allows you to provide four recommended gift size options on your campaign pages, as well as the option to include a prefilled donation amount. You can use these to send custom donation pages with tailored gift sizes and recommendations to different cohorts of donors. However, your supporters are increasingly on the go.,
Bloomerang
MAY 31, 2022
A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Major gifts. Your fundraising strategy should focus heavily on cultivating major gifts. Also, review your fundraising metrics and data from previous campaigns. Matching gift database.
Care2
AUGUST 22, 2013
Create a broad annual online marketing calendar, which lays out the major marketing initiatives, campaigns, and priorities for the entire year. Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Review the upcoming month in the annual online marketing calendar.
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