Benchmark Blog YouTube 
M+R
APRIL 27, 2022
Pack your bags, lock your tray table, and fasten your seatbelt: the 2022 M+R Benchmarks Study is ready for takeoff. The full 2022 Benchmarks Study is waiting for you to explore right now (or download as a pdf so you can still check it out while in airplane mode). Go explore the findings, charts, and analysis at mrbenchmarks.com. .
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 3, 2013
See3, YouTube and Edelman have released a new report and guide for nonprofits about using video. The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). How Nonprofits Measure Success of Video.
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Nonprofit Tech for Good
DECEMBER 19, 2017
Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. YouTube Donation Cards. Advanced social media managers will repackage the stream into blog, email, and social media content. YouTube was found to have the most positive impact.
Nonprofit Tech for Good
JANUARY 27, 2016
One of the primary goal of this research was to provide a set of online technology benchmarks for NGOs worldwide. Benchmarks by continent are detailed in the report , but the global findings also serve as realistic, achievable online technology benchmarks for NGOs worldwide that currently utilize the Internet on a regular basis.
Nonprofit Tech for Good
FEBRUARY 7, 2017
The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. 38% regularly publish a blog. Of those, the top three live reporting tools are Facebook (79%), Twitter (56%), and YouTube (23%).
M+R
JUNE 22, 2021
June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .
M+R
MAY 31, 2024
Performance Max is unique in that it doesn’t make assumptions about a user’s stage in the conversion journey based on the channel they’re currently using (YouTube, search, or display): rather, it uses a host of signals to make an educated guess about their likelihood to convert, and adjusts bidding accordingly.
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