sgEngage

JUNE 23, 2022

If your growing nonprofit has never had an official major gifts program or your existing major giving strategy needs a refresh, now is the perfect time to launch or expand your program. Charitable giving has grown nearly 20% in the last three years, with the average gift amount increasing by 10% in 2021. Set Your Major Gift Threshold.

Gift 85

Gift Program Build Fundraising 85

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

sgEngage

FEBRUARY 15, 2024

Its payment platform processed donations from millions of generous supporters in 44 countries who flooded the foundation with critically needed gifts. The fund chose Blackbaud Raiser’s Edge NXT donation forms and processed gifts using Blackbaud Merchant Services. Do these protections really work?

Process 90

Process Donation Blackbaud Conservancy 90

sgEngage

JANUARY 16, 2024

JustGiving from Blackbaud research found that P2P fundraisers who write a clear and personal story for their fundraising page raise around 65% more than those who don’t. Even though we’re not all gifted storytellers, artificial intelligence can make us look like we are. Encourage P2P fundraisers to tell their own stories.

Effective 77

Effective Tips Fundraising Blackbaud 77

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% Are there 2020 trends that we will continue to see in 2022?

Online 99

Online Fundraising Benchmark Adwords 99

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. After three or four years, about half of all online-acquired donors are giving offline gifts and over 40% are giving exclusively offline.

Benchmark 144

Benchmark Internet Report Giving 144

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Nonprofits should promote the message that making a recurring gift is easy and it creates a lasting impact.

Donation 52

Donation Blackbaud Gift Retention 52

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. The average online gift on Tuesday, December 3, was $142.05, a $40.45 of 2013''s overall gifts. This just in! increase in online giving.

Benchmark 73

Benchmark Studies Online Donation 73

sgEngage

JUNE 6, 2024

An audit query can be as simple as looking for data entry errors, like a recent cash gift with a gift date of two years later. This could spur new data entry rules like restricting a gift date used in a current appeal to match the fiscal year. Brush up on planned gifts. Review pledge, planned gift, and fund agreements.

Database 79

Database Goal Campaign Phase 79

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. The Most Common Fundraising Tactic on Facebook is an Ask for an Individual Gift.

Social Media 242

Social Media Media Social Social Network 242

sgEngage

NOVEMBER 24, 2021

In fact, in 2021, we saw 13% growth in online crowdfunding globally through JustGiving from Blackbaud. Recently, in The Tipping Point from the Blackbaud Institute , we found that more than one-third of donors say they increased their giving during the pandemic. Every dollar from everyone counts. Share the impact.

Blackbaud 104

Blackbaud Articulate Gift Global 104

sgEngage

SEPTEMBER 26, 2022

Yet for all that may be different between organizations, shared fundraising challenges seem to endure, especially when it comes to identifying more opportunities for major gifts. Understanding Benchmark Data. The broadest industry benchmarking data is a good place to start. This is where more focused data comes into play.

Data 72

Data Los Angeles Gift Model 72

sgEngage

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates.

Benchmark 70

Benchmark Studies Money Raise 70

sgEngage

NOVEMBER 20, 2024

Set performance benchmarks (e.g., This could include event sponsorship, volunteer opportunities for employees, or matching gift campaigns. The post Building Resilient Funding Models: Essential Tips for Nonprofit Finance Professionals first appeared on The ENGAGE Blog by Blackbaud.

Model 75

Model Fund Professional Build 75

sgEngage

SEPTEMBER 7, 2022

There are many factors in fundraising, from early engagement to a donor’s ultimate or legacy gift. Blackbaud’s research, however, shows the average time from the first solicitation to a donor’s first gift is four years, yet the average development officer’s term is only 18–24 months. Foster trust through consistency.

Develop 78

Develop Management Gift Proposal 78

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. That’s 56% higher than the average first-year, online-only donor retention rate of 24% according to the 2019 Charitable Giving Report from the Blackbaud Institute Index.

Effective 291

Effective Fundraising Nonprofit Channel 291

sgEngage

MARCH 22, 2024

In a three-year comparison, the 2022 Blackbaud Peer-to-Peer Benchmark Report found that organizations hosted 15% fewer events in 2022 than they did in 2020. Shifting to more personalized and varied activities means your fundraising events will resonate more deeply with the people who care most about your mission.

Track 98

Track Active Activism Activities 98

Qgiv

JULY 12, 2021

Matching Gifts Statistics. Online gifts made up roughly 13% of online gifts in 2020, up from 8.7% Online gifts across all nonprofit subsectors averages $148. The average one-time gift from email fundraising is $57. The average monthly gift is $20. Matching Gifts Statistics. 12% said animals.

Statistics 116

Statistics Raise Fundraising Social Media 116

Tech Soup

MAY 30, 2013

Nicole McGougan is a public relations associate at Blackbaud. The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. To get where you want to be, you need to know where you are today.

Benchmark 40

Benchmark Studies Marketing Online 40

Connection Cafe

OCTOBER 16, 2014

Have you downloaded the 2014 Luminate Online Benchmark Report yet? Throwing back to the 2013 Benchmark Study , we witnessed an explosion of growth of sustainer giving – a 27% increase over the previous year. This is a guest post by Rachel Simon, Manager, Interactive Product Marketing, Blackbaud. Register here!

Benchmark 39

Benchmark Report Online Hype 39

sgEngage

JULY 8, 2024

Over time, your endowment could grow to include hundreds or thousands of gifts, and you need to be able to see them individually as well as in total. With the right system, you can pool multiple gifts while also tracking them individually.

Practice 74

Practice Management Fund Report 74

Connection Cafe

JUNE 14, 2019

Last month marked the inaugural meeting of a new benchmarking group created specifically to analyze and discuss trends in athletics giving [1]. However, participants in donorCentrics® benchmarking groups get access to data from each participating school. Do keep in mind that this analysis will share aggregate data trends only.

Benchmark 23

Benchmark Group Indiana Oklahoma 23

NetWits

NOVEMBER 29, 2011

Several of our Blackbaud nonprofit customers have recently had incredible success using a personalized approach to email: 1) An animal rights organization doubled click-through rates by personalizing an event email invitation with: The last year people attended. Including last year’s gift amount. Examples and practical tips to live by.

email 230

email Raise Cancer Info 230

NetWits

FEBRUARY 17, 2012

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. Here’s why … It has become increasingly common for new donors to give their first gift online. The median online gift of $1,000 or more was $1,200.

Offline 275

Offline Donor Online Aggregator 275

sgEngage

NOVEMBER 9, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Tis the Season for Charity Gift Cards Posted by Steve MacLaughlin on November 9th, 2010 The Los Angeles Times had an article the other day called “Causes offers gift cards for charitable giving.&# Will it work? Who knows.

Los Angeles 64

Los Angeles Gift Charity Trend 64

sgEngage

FEBRUARY 4, 2022

The sector is moving away from galas and golf tournaments toward a strategic focus on raising more through major gifts. At Blackbaud, we believe this future – the future of the nonprofit sector – will be supported by Data Intelligence. . Examples of performance tools include performance analysis and benchmarking. .

Data 98

Data Houston Mail Classes 98

DNL OmniMedia

OCTOBER 13, 2020

Securing major gifts is an incredibly strategic effort. Each step you take with a prospect, from the first communication to receiving a gift, needs to be carefully tracked and planned for. You can raise more funding and avoid rebuilding processes from scratch each time you want to secure a major gift. Making major gift asks.

Effective 98

Effective Management Guide Fundraising 98

NetWits

JUNE 7, 2012

Even though December is a universally-accepted annual benchmark that signifies conclusion, certain sectors have their own benchmarks that they count on for donation surges. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.

Online 221

Online Fundraising Benchmark Report 221

Connection Cafe

JANUARY 11, 2017

It’s a new year and that means a new, comprehensive benchmark report on the performance of nonprofits using Luminate Online. The new Luminate Online Benchmark Report is a powerful asset that studies over 500 organizations and their online marketing and fundraising efforts. Just between us, I’ve grown to love analytics.

Benchmark 20

Benchmark Online Beginner Analytics 20

sgEngage

DECEMBER 27, 2021

The rise in virtual fundraising during the pandemic also fueled an increase in Facebook challenges, increasing from 13% of fundraisers in 2019 to 33% in 2020 according to a Facebook Fundraising Benchmark Report from givepanel. Can Facebook fundraising and Peer-to-Peer Platforms work together? .

Platform 97

Platform Facebook Tips Social Media 97

DNL OmniMedia

DECEMBER 13, 2021

Blackbaud’s Raiser’s Edge NXT. The first of three Blackbaud solutions on this list, Blackbaud’s Raiser’s Edge NXT (RE NXT), is a robust fundraising and CRM system for mid-sized to large nonprofit organizations. Fundraising features such as tools to plan and launch campaigns, manage a variety of gift types (e.g.,

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Connection Cafe

AUGUST 12, 2020

Joining the podcast today is Stacy Rooney, a Principal Business Consultant at Blackbaud, to discuss the concept of fundraiser performance management. How to optimize how portfolios are managed by gift officers. Using data to identify good performance and benchmark against peers. Blackbaud Fundraiser Performance Management.

Podcast 29

Podcast Management Fundraising Blackbaud 29

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. Recurring Giving Benchmarking Analysis says so.

Statistics 83

Statistics Trend Benchmark Blackbaud 83

NetWits

AUGUST 8, 2012

Yet one of the most striking findings in our 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report was that, in aggregate, online-acquired donors still have much higher cumulative value over the long term than traditional, mail-acquired donors. The Importance of Moving Donors Offline.

Offline 219

Offline Online Donor Fundraising 219

NetWits

MAY 17, 2011

Organizations increase overall fundraising revenue by 40% more than industry benchmark. Average gift size from email is $60 and average gift size from social media mentions is $40. Users raise six times more than non-users. Fundraising emails have a 90% or greater open rate and a 25% conversion rate.

Fundraising 279

Fundraising Social Social Media Newsletter 279

sgEngage

FEBRUARY 15, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 2010 Online Giving Trends Posted by Steve MacLaughlin on February 15th, 2011 Blackbaud released its 2010 Online Giving Report today. 41% of these significant gifts were exactly $1,000 and 6% were $5,000 gifts.

Trend 84

Trend Online Giving Blackbaud 84