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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

According to the 2019 Blackbaud Charitable Giving Report , online giving grew 6.8% per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. This is the third post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield.

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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

The average online gift in 2018 was $96.40 USD ( Blackbaud Luminate Online Report ). Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Tribute Gifts. Matching Gifts.

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Top 12 Social Media Insights for Nonprofits in 2012

NetWits

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. The Most Common Fundraising Tactic on Facebook is an Ask for an Individual Gift.

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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. After three or four years, about half of all online-acquired donors are giving offline gifts and over 40% are giving exclusively offline.

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The sgEngage Podcast Episode 213: Highlights from Blackbaud Luminate Online Benchmark Report

sgEngage

The new Blackbaud Luminate Online Benchmark Report is out, and it has some significant differences from previous years. Joining the podcast today are Mike Snusz, Rachael Ahrens, and Deb Ashmore of Blackbaud’s Professional Services team as well as Erik Leaver, Principal Customer Success Manager. When the biggest spikes occurred.

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Why Online Donors are Worth More than Offline Donors [INFOGRAPHIC]

NetWits

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. Here’s why … It has become increasingly common for new donors to give their first gift online. The median online gift of $1,000 or more was $1,200.

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Several of our Blackbaud nonprofit customers have recently had incredible success using a personalized approach to email: 1) An animal rights organization doubled click-through rates by personalizing an event email invitation with: The last year people attended. Including last year’s gift amount. Examples and practical tips to live by.

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