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14 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. Benchmarks Study 2024 :: Download [US] Published by M+R 2. 2024 Nonprofit Advertising Benchmark Study :: Download [US] Published by Whole Whale 8.

Research 321
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5 Takeaways From M+R’s Online Fundraising ‘Benchmarks’

NonProfit PRO

M+R's annual “Benchmarks” report revealed five key takeaways on nonprofits' digital fundraising strategies.

Benchmark 288
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6 Takeaways from GivePanel’s Facebook Fundraising Benchmarks Report

NonProfit PRO

We’re going to review the Facebook Fundraising Benchmarks Report 2020 by GivePanel. Let’s clarify what “Facebook fundraising” refers to. It’s probably exactly what you think it is: when someone on Facebook starts a fundraiser to support your nonprofit. But there’s some fine print here.

Benchmark 312
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2025 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook. Rival IQ Social Media Industry Benchmark Report ] 53% of nonprofits spend on social media advertising. M+R Benchmarks Report ] Facebook/Meta results in an average return on ad spend (ROAS) of $0.48 on TikTok. [

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There’s a new benchmark in town for measuring performance on Windows 95 PCs

Ars Technica

If you're still using a computer you bought during the Clinton administration, interesting news: Crystal Dew World, developers of apps like CrystalDiskInfo and CrystalDiskMark, have released an update to their CrystalMark Retro benchmark (as spotted by Tom's Hardware ). The previous version of the app only went as far back as Windows XP.

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ASI Releases 2023 Membership Performance Benchmark Report

NonProfit PRO

ASI has released the results of its global 2023 Membership Performance Benchmark Survey. The eigth annual survey, conducted in late 2022, examines membership trends, including recruiting, retention, and engagement.

Benchmark 246
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BDO 2023 Nonprofit Standards Benchmarking Survey Highlights Pivot from Survival to Resilience

NonProfit PRO

Nonprofits are at a pivotal transformation point and are focusing on their long-term strategic resilience following a few years of readily available federal funding, according to BDO’s seventh annual "Nonprofit Standards" benchmarking survey.

Benchmark 274