How do Social Networks applications incorporate the ladder of engagement?
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 6, 2008
The visual shows the results of a pattern analysis of the 100 most popular Facebook applications (video of lecture here ). An easy action involves blogging, signing petitions, protesting and/or wearing a badge/shirt/wristband. Once you become an active member, you are doing offline actions more than online actions.
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