New year, new social media plan: Using data to inform our strategy
Candid
JANUARY 24, 2024
2023 analytics and year-over-year (YOY) change PLATFORM FOLLOWERS (December 2023) YOY % CHANGE 2023 AVERAGE MONTHLY ENGAGEMENT* YOY % CHANGE TOTAL VIDEO VIEWS YOY % CHANGE LinkedIn 42,509 +29% 441 +30% N/A N/A Instagram 7,615 +48% 946 +51% 95,979 +289% Facebook 67,701 +0.6% Link clicks are not included.
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