Remove Awareness Remove Headline Remove Reference Remove Track
article thumbnail

Year-End Fundraising Basics: From Donor List Vitality To Finding The Best Angle For Your Creative Content

Bloomerang

In this article I hone in on two critical factors for fast tracking end-of-year fundraising strategies. Ensuring you’re aware of their present circumstances, and to help in this effort your donor management software is a key component. The angle is often referred to as the theme. Remember the importance of the headline.

Content 85
article thumbnail

How to Get More Out of Google Ad Grants for Nonprofits

Qgiv

You can use it to attract new donors, promote a big event, raise awareness about your mission, or even raise funds for targeted projects like capital campaigns or emergency funds. This model is referred to as pay-per-click (or “PPC”). I like to refer to keywords as a form of technical diction. Picking Keywords.

Google 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

The Basics of Google Ad Grants for Nonprofits From spreading awareness for your mission to rekindling relationships with lapsed supporters, the Google Ad Grant is a reliable way to accomplish your digital marketing goals. Track marketing performance. Set up valid conversion tracking. 4) Track meaningful conversions for your ads.

Grant 52
article thumbnail

Engagement Tools to Prepare Your Board for a Capital Campaign

sgEngage

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Is our board on track for the public phase? You can even track who’s reading updates to get a handle on engagement at each stage.

article thumbnail

SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

How to measure and track digital marketing success. This includes adopting pay per click (PPC) ads as part of their promotional strategy to increase revenue and create brand awareness. Finally, be sure to reference your sitemap within your Robots.txt file as another way for Google to crawl your site.

article thumbnail

Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Does anyone know of resources to help me learn to track and do this kind of research/outcomes work?

article thumbnail

Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Does anyone know of resources to help me learn to track and do this kind of research/outcomes work?