EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
APRIL 21, 2008
Though the web is useful for connecting people around a single cause on a global scale, this support is often difficult to express offline. GCAP , an international campaign fighting to raise awareness about poverty was struggling with this issue. The only volunteers used were the 100 students carrying avatars from Utrecht to The Hague.
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