Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. 25% YELLOW: Emotional Storytelling Emotional appeals were crucial for tapping donor heartstrings. Online Donations – St.

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Campaign Google Giving Nonprofit 167

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

Ami’s one and only board is called “ Really want these ” and instead of Louboutins, iPhone cases and nail art she’s dying to try, Ami’s pinned images include plain rice, faucets for clean drinking water, and chalk for school. The images link to your fundraising landing page. It links to a donation landing page.

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Sierra Leone Case Study Benchmark Comparison 129

Get Fully Funded

JUNE 16, 2022

For example, you might launch an initial awareness campaign to help attract new supporters. Getting Attention’s nonprofit marketing guide offers a few tips for how to create eye-catching, unique messages: Use storytelling strategies. Doing so will help further diversify your communication while also building brand awareness.

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Raise Money Campaign Online 59

Whole Whale

SEPTEMBER 8, 2023

” For nonprofits, this shows the value of thoroughly researching your donors’ demographics, history, and motivations before crafting appeals. Key Takeaway #4: Learn from Direct Response Many general advertisers used brief 30-second TV commercials that aim to build vague brand awareness in the 60s.

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Lesson Fundraising Digital Test 59

CauseVox

JUNE 5, 2023

While incorporating insights provided in our webinar with Maria Bryan, we’ll demystify the content planning process, discuss trauma-informed storytelling, unpack resources , and help you create content that converts. The Importance of Storytelling It’s no secret that a great story can generate movers and shakers.

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Social Media Storytelling Media Effective 64

Tech Soup

MAY 19, 2011

For example, is it a call to action, a fundraising appeal, or just generating awareness. The built-in tools of these two programs allow users to add titles; captions, important for making videos accessible for the hearing impaired; splice in other video and images, and add sound. Digital Storytelling Methods: Time and Resources Needed?

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Social Media Video Media Movie 60

Forum One

OCTOBER 20, 2021

Because of this, the images we consume are not an accurate depiction of reality. Marketing images in pop culture—like TV shows, movies, music groups, clothing, and even cartoons—tend to include primarily white people as the focus. A bit of extra effort and awareness can go a long way. The problem with non-inclusive imagery.

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Photo Photography Images Culture 88

Allegiance Group

AUGUST 19, 2024

Before anything else, conduct a comprehensive analysis of your donors’ demographics and psychographics. Tell Stories that Make You Stand Out from the Crowd In episode 3 of “Year-End in July,” we discuss the power of storytelling in fundraising. Create a culture of storytelling by inviting everyone to identify potential stories.

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Guide Fundraising Podcast Storytelling 52

Amy Sample Ward

MAY 14, 2009

does it rely on graphics/images? The fastest growing demographic is those 35 years old and older. Raising awareness and providing local communities a venue for sharing their story. Raise awareness for your cause and projects. Things to consider and target include: sender line: who is your email “from&#. More than 3.5

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Tools Tech Map Case Study 100

Care2

MAY 15, 2009

does it rely on graphics/images? Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 Raising awareness and providing local communities a venue for sharing their story. spam filters: are you using spam-like words in any of your content?

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Social Media Tools Online Advocacy 34

NonProfit Hub

JANUARY 2, 2018

Stay aware of current events. When three Swiss organizations, The Voice of Thousands, Borderfree and Schwizerchruz, wanted to come together to raise awareness and support for these refugees, they created Project Life Jacket, one of this year’s most creative campaigns. What can you learn from #MeToo’s hashtag campaign?

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Social Media Campaign Greece Media 46