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The Beginner’s Guide to Running Your First Capital Campaign

Get Fully Funded

Capital campaigns are the perfect platform to snag well-known community leaders to help with raising money, raising awareness, and making connections. Increased awareness. The quiet phase is the first part of the campaign and involves meeting face-to-face with your top prospects to make individual requests.

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The Audiences of a Capital Campaign: Who to Target and When

Achieve

Traditionally, capital campaigns are broken down into seven phases: Pre-Campaign Planning. Testing your initial plans through stakeholder interviews. The Quiet Phase. The Public Phase. When to Target This Audience: The pre-planning, feasibility study, and planning phases of your campaign. Feasibility Study.

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Interview with Shonali Burke: Analytics Tell Stories

Beth's Blog: How Nonprofits Can Use Social Media

A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. USA for UNHCR created the Blue Key campaign as a way to drive awareness of this global issue in the US.

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6 Website Elements to Include to Drive Year-Round Donations

Greater Giving

The nonprofit fundraising calendar tends to go through phases of ups and downs. A conversion-optimized donation page. A/B testing involves creating two different versions of a webpage and assessing which drives more engagement and conversions. A conversion-optimized donation page. Motivational imagery.

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How to Start a Nonprofit: 12 Essential Steps for Success

Bloomerang

Host interviews After you’ve identified potential board members, invite these individuals to an in-person meeting or video conference interview to get to know them and see if they’d be a good fit for the role. Hold interviews. These supporters can give your nonprofit the boost it needs in your crucial start-up phase.

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Great reads from around the web on February 11th

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. The pilot phase launches this month and will support 15 New Yorkers with ideas for grassroots projects."

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Fundraising Apps: 25+ Tools To Help Your Org Raise More

Bloomerang

Know What You’re Looking For: 2 Types of Fundraising Apps There are two types of fundraising apps you should be aware of: nonprofit-facing, and donor-facing. They can give directly from their seats without disrupting conversation with one another. Let’s dive right in! Outbid notifications. Instantaneous check-out.

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