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Book: Cause Marketing for Dummies

Beth's Blog: How Nonprofits Can Use Social Media

I have not finished reading the whole book cover to cover, word for word but I did have a chance to read a couple of chapters. The chapter also talks about what may happen in real life: a sponsor may not be happy with the results and the book offers some good tips for dealing with this situation.

Causes 97
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A Twitter follower is worth $0.24

Beth's Blog: How Nonprofits Can Use Social Media

After Marc finished reading the Networked Nonprofit , he was curious about crowdfunding and free agents, chapters in our book. Since this was an experiment to test social networking, I did not send an appeal to friends and family in the way people do when they raise funds for a run or walk, or want you to vote for a particular contest.

Twitter 97
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An Amazing NpTech Social Media Link Buffet: Take Your Pick!

Beth's Blog: How Nonprofits Can Use Social Media

The NY Chapter of the Red Cross offers Ten Tips in this YouTube Video. Steve Heye has been blogging chapters in the book for the past few weeks. American Open Challenge is GlobalGiving's second online giving contest. You can read a case study about the winner of the first contest here. It's open to 501c3's serving U.S.

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6 Fraternity and Sorority Fundraising Ideas + 8 Top Fundraiser Examples

CauseVox

If you have a similar event or tradition that is a part of your chapter, consider adding a fundraising component. If you need to update your chapter house, fund scholarships, or complete a particular project, a fundraiser that’s dedicated to raising those funds will be quite effective. Competition. Information Is Power. Spirit Wear.

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Change The Web Challenge from Social Actions

Beth's Blog: How Nonprofits Can Use Social Media

Not too long ago, I submitted my chapter to BJ Fogg's Psychology of Facebook Applications. The chapter is an analysis of Facebook applications that help raise money or awareness or encourage people to take a social action. The winning application will receive $10,000.

Action 50
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Book Review: Conflict 101

Eric Jacobsen Blog

I found particularly helpful in the book the definitions of the following five different types of conflict and then how best to deal with each: Problems to solve Disagreement Contest Fight Intractable situation Also helpful are the "consider this" questions asked of the reader in at the end of each chapter, along with the list of "homework" to do's.

Review 60
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Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing

Beth's Blog: How Nonprofits Can Use Social Media

It was good opportunity for me to look back at the crowdsourcing chapter in our book, The Networked Nonprofit , and update the examples and thinking. The presentation was followed by a discussion about how one might evaluate efforts to engage crowds. Think Yelp , eBay , or Amazon.

Measure 96