Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 25, 2014

This fall and winter I’m working with a group of organizations in Chicago to raise awareness around homelessness, alongside screenings of the @Home documentary that features portraits of this issue through the eyes of activist Mark Horvath. A campaign to help people feel grateful would be a gain for these organizations and the cause.

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Nonprofit Tech for Good

OCTOBER 22, 2021

The 10 least effective digital marketing and fundraising tools are also listed below, but their low rankings are likely influenced by the fact that most are emerging tools not commonly used by nonprofits. From a list of 32 digital marketing and fundraising tools, survey respondents were asked to select the 10 they found most effective.

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Fast Company Tech

APRIL 1, 2025

Many will read the groups legacy through the lens of public hostility: the frustration caused, the angry headlines, the outrage at its tactics. Photo: Kristian Buus/In Pictures/Getty Images] Through my own research on climate activism , I have studied how environmental protest influences policy, corporate behaviour and financial markets.

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sgEngage

JULY 6, 2022

Social media is no longer a novel concept, so you’ve probably seen firsthand the impact influencers can have. Believe it or not, your organization already has access to potential influencers who can help support your mission and further your cause. Discover the Influencers in Your Industry. Industry experts.

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Influence Collaboration Social Media Campaign 98

sgEngage

DECEMBER 18, 2024

Volunteering plays a crucial role in charitable support, serving as the backbone for many nonprofits, charities, and causes. Current Volunteering Trends The volunteering landscape is continually evolving, influenced by social, economic, and technological changes. There are, however, some generational and regional differences.

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Nonprofit Tech for Good

JULY 5, 2019

The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing. As a beloved cause to many, you can find willing and effective influencers among your own ranks and volunteers. These are your social media ambassadors. .

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sgEngage

NOVEMBER 20, 2024

This means that personal recommendations and shared experiences can significantly influence someone’s decision to support your cause. It’s where many spontaneous donors decide to give, so it needs to effectively communicate why someone should support your cause.

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Nonprofit Tech for Good

JULY 1, 2020

Social media is powerful because it leverages social influence – people trust information from those within their networks. They are more likely to donate to a cause, attend a virtual event, or volunteer when they are invited by people they know and trust. Social media makes participating in campaigns easy and fun.

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The Modern Nonprofit

MARCH 2, 2021

Estimated Reading Time: 5 minutes How to Get Millennials to Support Your Cause. They will certainly be essential to your nonprofit’s long-term sustainability, so we’re taking a look at what makes millennials tick and offering suggestions for the best ways to get them involved with your cause. They are strongly influenced by friends.

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Nonprofit Tech for Good

MARCH 11, 2022

It creates a personal, meaningful introduction of your cause and nonprofit to new donors. A peer-to-peer fundraising event is one in which your supporters raise money on behalf of your cause. This socially responsible group is particularly drawn to inclusive organizations whose clear values align with their own.

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Fundraising Nonprofit Donation Social Media 337

sgEngage

NOVEMBER 2, 2023

Cause marketing is similar to this mutually beneficial relationship, but it takes the partnership to the next level. Instead of collaborating on a single event, your nonprofit and its corporate partner merge marketing stra tegies for an entire campaign to spread awareness of your cause. What is cause marketing?

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Qgiv

NOVEMBER 1, 2023

This important awareness month is dedicated to honoring the contributions of Indigenous American Indians and the history of the country’s first stewards. Elliott-High Eagle, a Cherokee Indian, created the first official week of awareness and recognition for American Indian and Alaska natives in October 1976. President Gerald R.

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Awareness National Causes United States 75

sgEngage

APRIL 11, 2022

Whether your nonprofit is interested in spreading awareness or influencing how their supporters might vote , virtual campaigns have the potential to reach a large audience, fast. . Many grassroots advocacy campaigns start with groups of concerned individuals coming together over a common cause. Stay in touch with supporters.

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Advocacy Awareness Campaign Virtual 98

Fast Company Tech

APRIL 1, 2025

Why leaders often talk too much In my coaching practice, I’ve identified several other drivers that cause well-intentioned leaders to monopolize conversations: Some leaders talk excessively due to underdeveloped self-awareness. Perhaps most damaging, leaders who talk too much paradoxically undermine their own influence.

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Team Leadership Influence Reflection 93

Allegiance Group

FEBRUARY 4, 2025

history, and they are establishing their giving practices, with more than half budgeting to donate to causes annually. Gen Z, with their unparalleled digital fluency and passion for social causes, is leveraging these skills to create meaningful impact and change. Half of Gen Z shares causes or fundraisers at least once a week.

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Fundraising Social Media Influence Donation 52

Nonprofit Tech for Good

AUGUST 4, 2023

As they approach or enjoy their retirement years, many from this generation are actively involved in philanthropy, making valuable contributions to charitable causes. They are known for their loyalty to the causes they support. Gen Xers often prefer to support causes that directly impact their communities. organizations** 25.9%

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Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. In 2024, fundraisers should prepare to welcome the rise of influencers, celebrities, and Gen Z donors!

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Trend Fundraising Donor Donation 328

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Emotional Connection: The campaign raised awareness about ALS, a debilitating disease, fostering empathy and a desire to help.

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Nonprofit Tech for Good

NOVEMBER 8, 2018

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). Millennials, Gen Xers, and Baby Boomers all prefer to give online and digital communications significantly influence their giving. Individuals that give money are also willing to give their time.

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Trend Global South America Giving 269

NonProfit Hub

JUNE 20, 2019

Influencer marketing —spreading the word about one’s product through social media influencers—has become big business in recent years. Research suggests that up to 87 percent of shoppers nowadays were inspired by an influencer to make a purchase—and experts believe the influencer industry could be a $10 billion business by 2020.

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Influence Marketing Nonprofit Social Media 70

Association Analytics

JUNE 17, 2021

Perhaps some of those segments aren’t aware of services or aspects of the event they might find valuable. If certain groups aren’t attending, try to determine a possible root cause. What factors influence first time attendees? Which groups are most loyal attendees and which aren’t? This is a valuable group.

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Associations Data Registration Analytics 318

NetWits

NOVEMBER 3, 2011

New platforms like Crowdrise , Razoo , HelpAttack and many others are springing up along side establish platforms like Friends Asking Friends to help passionate individuals raise money through their social networks for causes they support. existing tight knit community that interacts with the spokesperson on behalf of the cause.

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Celebrate Effective Fundraising Social 155

.orgSource

NOVEMBER 7, 2023

A constant bombardment of messages causes burnout. A constant bombardment of messages in texts, via email, and on social platforms, causes burnout. Both participants must be aware of context, or unspoken emotional dynamics and backstory, that might influence the outcome.” Do you have the resources you need?’

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The Next Web

MARCH 2, 2014

This strategy has already seen great success in the PC and console gaming worlds; last year, game-centric organizations like Extra Life , Child’s Play and Humble Bundle each brought in millions of dollars in donations while raising awareness for children’s hospitals, HIV/AIDS prevention, cancer research, and more. Sincerity matters.

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Nonprofit Tech for Good

JULY 10, 2019

You can raise awareness about your cause, you can improve the engagement with your existing supporters but you can also make direct fundraising asks on specific channels. Use social media to tell a story to make it easier for your supporters to learn more about your cause and warm them up to the ask. 7) Celebrate milestones.

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CauseVox

OCTOBER 17, 2024

It’s a simple step that can make a huge difference in how much you raise, while also getting your supporters even more excited about their impact on your cause. Well Aware implemented automated matching on their Shower Strike campaign to raise over $300k!

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Campaign Social Media Gift Local 81

Candid

APRIL 14, 2025

Everyday users and influencers are hosting TikTok-a-thons on behalf of favorite causes and spending a few extra moments watching videos to support friends and strangers alike. Raising awareness, mobilizing support When it comes to the 5Ts of philanthropy, our sector has traditionally focused largely on time and treasure.

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Virtual Experiment Americorp Philanthropy 52

Nonprofit Tech for Good

NOVEMBER 29, 2010

The Pay to Play schemes are what cause so much breeding, abuse and then abandonment, but the people paying for these photo ops and play sessions don’t know what they are supporting. We also provide reliable content in our article posts, which are often picked up by the media which brings even more awareness.

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Bloomerang

AUGUST 19, 2024

But are your board members ‘out there’ advocating for your cause? What is advocacy, and why it matters You have a big, bold vision to better the world with your nonprofit—whether you’re developing programs and influencing policies around education, social justice, human rights, or animal rights. Introduce key speakers.

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Advocacy Build Nonprofit Influence 113

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. With these, the influencer is able to post on social media and rely on their followers to take action. . So let’s recap.

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Social Media Influence Media Social 55

Amy Sample Ward

FEBRUARY 11, 2011

. – "This interview is part of our "Social Citizen Sightings" series, in which we highlight how people are using their creativity, idealism, and digital fluency to support their causes every day. Maybe you’re starting to think that influence is not about how many followers someone has on Twitter.

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Web Influence Paypal Teen 105

Amy Sample Ward

OCTOBER 9, 2009

"Of all the areas of life that computer and communications technology seems to be impacting the most is its influence on relationships. This kind of behavior could be what solidifies the relationship as a long-term contribution (from both sides). "Of I love maps, and I love RSS - and here's a combination!

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2012

I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels. The slides are here.

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Bloomerang

OCTOBER 27, 2023

This feedback influences how they implement tipping and other features, but they don’t share that data publicly; it’s proprietary to the specific platform. Some donors appreciate the option to tip because they see it as a way to support their cause and ensure campaign organizers can maximize their donations.

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sgEngage

JUNE 3, 2024

One said to me recently, “I’d love to get involved in a good cause, but I have no idea where to begin.” This is the newest generation to gain influence in the world. Although not ready or able yet to make a monetary donation, many 20-somethings are eager to support your cause through advocacy, social influence, and volunteering.

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Director Causes Volunteer Intergenerational 105

Twenti - Digital Marketing For Nonprofits

MAY 11, 2020

The Future of Fundraising: Influencer Marketing for Nonprofits. Influencer marketing leverages the power of popular figures to engage new supporters and lend authority to your nonprofit. Influencers: global word of mouth marketing. What is an influencer? have a significant ‘influence’) than a brand advocate.

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Influence Marketing Nonprofit Fundraising 52

sgEngage

JULY 17, 2024

It helps visitors connect with your cause immediately. By showcasing the significance of their contributions, you can foster stronger connections between donors and your cause. And if “viral” truly is your goal, consider the impact of collaborating with an influencer. You know your donors.

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