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Mobilizing Donors and Activists in an Overwhelmed World

Have Fun - Do Good

On Friday, I was on a "Darfur Activist" conference call produced by ENOUGH , the Genocide Intervention Network , STAND and the Save Darfur Coalition. Anyone could call in and hear an update about developments on the ground in Darfur and Congo, and upcoming legislation, events and campaigns. million nonprofits in the U.S.

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When Viral Campaigns Fail and Social Media Mobs Rule

Care2

But when their campaigns offend, watch out for the mobs. Two recent viral campaign failures demonstrate the dangers of appearing callous to your target audiences and how quickly things can spin out of control if you don’t listen and respond quickly. When startups and corporations do good in the world, everyone loves them.