Improving Donor Communications: 7 Tactics to Keep in Mind
OneCause
OCTOBER 31, 2023
This doesn’t mean that you should talk down to your donors or that they’re unintelligent: it just means that they’re probably using their brain power for other things and quickly skimming emails and mailers. Through donating to a nonprofit, your supporters get to connect with other like-minded people all striving towards a shared cause.
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