Remove Awareness Remove Bookmarking Remove Hype
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Great reads from around the web on April 14th

Amy Sample Ward

Yet in addition to bringing greater awareness to that tool, the hype surrounding Moldova revealed misunderstanding of the value of of Twitter for activism and, even though the realists responded strongly, there was not a stand-alone resource which clearly defined how Twitter could be used by activists." Check it out.

Moldova 105
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Social Media Adoption: The Line Between Individual/Personal and Organizational

Beth's Blog: How Nonprofits Can Use Social Media

Important to the corporation is the degree to which our striving for personal awareness and self-discover overlaps with business goals. Technology providers also try to avoid getting seduced by the hype cycles. How short was the hype cycle of MySpace? tool after Web 2.0 Of YouTube? Of Facebook? Of Second Life? Of Facebook?

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NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

In " The Social Web Ain't Rocket Science " Worldchanging blogger Jon Lebkowsky reminds us that blogs, wikis, and social networking sites may not be appropriate for all nonprofits and that hype and pressure shouldn't drive adoption decisions or they may not be successful. Social Bookmarking. I wholeheartedly agree !

Convio 50
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Giving the Gift of Technology

Museum 2.0

In most cases, the hype that precedes a tool is so overwhelming that its functional value is lost in its charm appeal. When hype is the driver, the essential step of evaluating a given technology for its functional value is lost. The technology, like other gifts, is evaluated, not hyped or coerced. We don't think "gosh!

Gift 20