Measuring Your Blog's Outcomes and Use of Other Social Media Tools
Beth's Blog: How Nonprofits Can Use Social Media
MAY 16, 2007
Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium). measuring your impact on the world!). Kaushik acknowledges that this metric only measures quantity, not quality. But the stats. are very different.
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