article thumbnail

Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Your audience should feel as though your content was written directly to them, which is where constructing an avatar – or ideal customer – comes into play. We will talk more about avatars in just a moment. One of the best ways to identify your audience is through an avatar. Avatar is a fancy word for ideal consumer.

Avatar 113
article thumbnail

How To: Use Social Media To Boost Nonprofit Fundraising

TechImpact

These alerts usually shows your avatar and often time your bio. Make sure your avatar and bio information is up to date and start actively following as people in your community. Visual storytelling. One of those leads could turn into a life long donor or volunteer.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Types of Photos Nonprofits Should Post on Social Media

Nonprofit Tech for Good

You’ll need to invest in a photo-editing software or app that will allow you to edit, crop and insert text or your nonprofit’s logo or avatar into your photos. Photos with Your Nonprofit’s Logo or Avatar. You are going to need to know where to find photos online and how to source them. ”Oh, Wow” Photos.

article thumbnail

10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. It’s for this reason that your avatar should be well-designed, not include text that is too small to read in the News Feed, or show any obvious errors in cropping.

Facebook 364
article thumbnail

ATTN Nonprofits: Instagram Has Launched New Profiles for Desktop

Nonprofit Tech for Good

Thus, you can not upload an avatar or photos on the desktop version, or browse who’s following you or who you are following. Thus, you can not upload an avatar or photos on the desktop version, or browse who’s following you or who you are following. Instagram’s priority is to be a mobile social network.

Profile 195
article thumbnail

9 Must-Know Best Practices for Distributing Your Nonprofit’s Content on Social Networks

Nonprofit Tech for Good

Prioritize storytelling over marketing. If you make storytelling a higher priority than marketing, then over time your nonprofit’s brand becomes synonymous with the cause(s) you advocate. If you make storytelling a higher priority than marketing, then over time your nonprofit’s brand becomes synonymous with the cause(s) you advocate.

article thumbnail

Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. There’s way too much marketing happening on social networking sites and not enough storytelling. Add your nonprofit under “Employment.”

Google 206