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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). 1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Google, etc. into Google+.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI.

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11 Types of Photos Nonprofits Should Post on Social Media

Nonprofit Tech for Good

My Return on Investment (ROI) from using Pinterest to promote Nonprofit Organizations is somewhere between minimal and better-than-expected, but using the site on a regular basis has fundamentally changed how I think about social media and the people who use it. Photos with Your Nonprofit’s Logo or Avatar. Call to Action Photos.

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Define metrics of measurement and create a social media ROI spreadsheet. Hire a graphic designer to design a square avatar(s). 3) YouTube. Create a YouTube Channel/Google Account. Design your YouTube Channel. Apply to the YouTube Nonprofit Program. Create a master login sheet. Create a Google account.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

YouTube: youtube.com/StopPancreaticCancer. The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Are you tracking Return on Investment (ROI), and how? Summary of ROI.

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). The new time allotment and updated tool list is as follows: Facebook, Twitter, Google+ and YouTube: 15 Hours Weekly. Flickr and Pinterest: 5 Hours Weekly.

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New Service! Social Media and Online Communications Audits for Nonprofits

Nonprofit Tech for Good

The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment). Your nonprofit’s presence on Facebook, Twitter, YouTube, Pinterest, Google+, and other social networking websites. The design and content of your nonprofit’s blog.