Avatar Profile ROI 
Nonprofit Tech for Good
JANUARY 22, 2013
There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). 1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Google, etc.
Nonprofit Tech for Good
FEBRUARY 10, 2013
Many of these folks are new to Twitter and thus I get to see the Twitter debut of many nonprofits and there are eight very common mistakes that newbies make that unknowingly diminish their Twitter ROI from day one. 1) Following others without having yet uploaded an avatar. 2) Following others without having entered a bio.
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Nonprofit Tech for Good
FEBRUARY 8, 2012
Define metrics of measurement and create a social media ROI spreadsheet. Hire a graphic designer to design a square avatar(s). Create a Twitter Profile. Set up Flickr Profile. Create and complete your personal profile. Reserve your LinkedIn Public Profile URL. Create a Gowalla personal profile and check in.
Nonprofit Tech for Good
JANUARY 8, 2012
Set up your Google/Gmail Account and personal Google+ Profile. . Your Google/Gmail Account becomes the basis of your personal Google+ Profile and similar to Facebook, you must have a personal Google+ Profile before you can create a Google+ Page for your nonprofit. Now, onto setting up your personal profile.
Nonprofit Tech for Good
FEBRUARY 26, 2012
Set up your Google/Gmail Account and personal Google+ Profile. . Your Google/Gmail Account becomes the basis of your personal Google+ Profile and similar to Facebook, you must have a personal Google+ Profile before you can create a Google+ Page for your nonprofit. Now, onto setting up your personal profile.
Nonprofit Tech for Good
JANUARY 16, 2012
That said, my Pinterest Profile for “Nonprofit Organizations” ( pinterest.com/nonprofitorgs ) will only follow nonprofits. Sign up for a Pinterest Account and set up your Pinterest Profile. Surely Pinterest learned from the mistakes of Google+ and Foursquare which launched without brand profiles/pages.
Nonprofit Tech for Good
OCTOBER 5, 2011
To jump-start your group, you will need to promote it on your website, in your e-newsletter, and in your social networking profiles. Don’t try to be clever and put your Facebook Page or Twitter Profile. Use a Horizontal Avatar. It needs to be a strong avatar that makes a solid first impression. Enable Promotions and Jobs.
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