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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). 1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Google, etc.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Using a horizontal logo for your avatar. That said, I have literally “liked,&# “followed&# and “friended&# more than 100,000 nonprofits.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. Related Webinar: Social Media Best Practices for Nonprofits. The same is true with Facebook Stories.

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Define metrics of measurement and create a social media ROI spreadsheet. Hire a graphic designer to design a square avatar(s). Add e-newsletter and text alert subscribe functionality. 2) e-Newsletter. Select an e-newsletter vendor. Design an e-newsletter template. Create a master login sheet. 7) Blogging.

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Eight Common Mistakes Nonprofits Make When They First Join Twitter

Nonprofit Tech for Good

Many of these folks are new to Twitter and thus I get to see the Twitter debut of many nonprofits and there are eight very common mistakes that newbies make that unknowingly diminish their Twitter ROI from day one. 1) Following others without having yet uploaded an avatar. 2) Following others without having entered a bio.

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Five Reasons Why Your Nonprofit Should Hire a Social Media Manager

Nonprofit Tech for Good

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. can produce significant ROI is a myth.

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11 LinkedIn Group Management Best Practices for Nonprofits

Nonprofit Tech for Good

To jump-start your group, you will need to promote it on your website, in your e-newsletter, and in your social networking profiles. When your group reaches that size, it’s likely to produce more traffic to your website and new e-newsletter subscribers than 10,000 fans on Facebook or followers on Twitter will do. Don’t Use News Feeds.

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