Avatar News ROI 
Nonprofit Tech for Good
JUNE 8, 2011
The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Using a horizontal logo for your avatar. That said, I have literally “liked,&# “followed&# and “friended&# more than 100,000 nonprofits.
Nonprofit Tech for Good
DECEMBER 3, 2020
However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.
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Nonprofit Tech for Good
JUNE 25, 2012
My Return on Investment (ROI) from using Pinterest to promote Nonprofit Organizations is somewhere between minimal and better-than-expected, but using the site on a regular basis has fundamentally changed how I think about social media and the people who use it. Photos with Your Nonprofit’s Logo or Avatar.
Nonprofit Tech for Good
OCTOBER 5, 2011
Use a Horizontal Avatar. LinkedIn Groups are the only community discussed in this book that uses a rectangular avatar instead of a square one. If you name your group after your nonprofit, then your horizontal logo is fine for your LinkedIn group’s avatar. It needs to be a strong avatar that makes a solid first impression.
Nonprofit Tech for Good
APRIL 5, 2021
After a supporter follows your nonprofit, your avatar is how they will mentally and visually connect your brand to your Instagram posts. In most cases, your avatar should not include text as it would be too small to read in the Instagram feed on a smartphone. Tangible ROI from Instagram Stories is elusive. Instagram Stories.
Nonprofit Tech for Good
NOVEMBER 21, 2010
Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Summary of ROI. Despite the fact that social media evolves quickly and news spreads fast online, success on social media and online communications does not happen overnight.
Nonprofit Tech for Good
JANUARY 14, 2013
Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), However, for social media managers in particular, disconnecting while traveling provides an absolutely necessary break from technology and the 24/7 news cycle.
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