Remove Avatar Remove Hype Remove Marketing
article thumbnail

Meet 15 companies that are turning ads and marketing into cultural moments

Fast Company Tech

Effectively engaging with culture in this pursuit has never been more important or desired by brands and marketers than it is right now, thanks to an ever-fragmented media landscape. Yetis product quality is its baseline, but it wears its heart on its sleeve with films that can defy marketing logic yet make perfect brand emotional sense.

Culture 99
article thumbnail

10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.

Facebook 364
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is the metaverse, and do I have to care?

The Verge

One part definition, one part aspiration, one part hype In recent months you may have heard about something called the metaverse. Neal Stephenson famously coined the term “metaverse” in his 1992 novel Snow Crash , where it referred to a 3D virtual world inhabited by avatars of real people. Illustration by Alex Castro / The Verge.

Avatar 144
article thumbnail

Adidas is launching an NFT collection with exclusive access to streetwear drops

The Verge

The launch comes after a couple weeks of crypto and metaverse hype from Adidas. The beanie is supposed to be the one worn by GMoney’s CryptoPunks avatar. There will be other experiences we’re putting together,” Erika Wykes-Sneyd, VP of marketing for Adidas Originals, tells The Verge.

article thumbnail

What’s left of Magic Leap?

The Verge

The company had raised over $2 billion by promising incredible hardware that would open up a new artistic medium — the first plausible avatar for the long-held dream of mixed reality. Flush with hype, the company hired science fiction luminaries, designed a product from scratch, and beat Apple and Facebook to market.

Miami 123
article thumbnail

Encouraging Networking at Your Virtual Event

AccelEvents

To prevent these people from taking a pass completely, include the networking opportunities in your marketing efforts. . This information can be shared on your social media channels and email marketing campaigns but can be fully detailed on your event website. Does your platform allow for virtual business cards?

Virtual 98
article thumbnail

TechCrunch+ roundup: Generative AI for proptech, cloud vendor shopping, cybersecurity fairy tales

TechCrunch

The hype so far has largely centered on chatbots and avatars, but “ AI’s emergence will cut through material use cases in real estate tech ,” says Kunal Lunawat, co-founder and managing partner of Agya Ventures.