Donor Personas: How to Identify Your Unique Donor Audience
CauseVox
MARCH 1, 2024
And for Oatly, that is on purpose; I am exactly the customer they have in mind. It’s like getting to know a friend – the better we understand them, the more meaningful and authentic our interactions become. For instance: Customer Relationship Management systems (CRMs): help us track donor interactions and giving histories.
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