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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Launched on May 5, 2003, LinkedIn is a social network for professionals. 51% of its users are college-educated , 20% are senior-level professionals, and the average salary for a LinkedIn user is $46,644 USD per year. That changed when LinkedIn was purchased by Microsoft in 2016 for $26.2 LinkedIn Pages.

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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Your audience should feel as though your content was written directly to them, which is where constructing an avatar – or ideal customer – comes into play. We will talk more about avatars in just a moment. One of the best ways to identify your audience is through an avatar. Avatar is a fancy word for ideal consumer.

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11 LinkedIn Group Management Best Practices for Nonprofits

Nonprofit Tech for Good

The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. These best practices will also be demonstrated live in the upcoming webinar How Nonprofits Can Successfully Use Twitter and LinkedIn. It doesn’t work, however.

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

on a regular basis you may not realize that the best practices that worked six months ago have evolved and some simply don’t work anymore at all. 1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Give them retweetable content ! 4) You have not claimed your LinkedIn Company Page.

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Top 5 Social Media Best Practices for #GivingTuesday

Nonprofit Tech for Good

Best Practice #2: Design Visual Content. 800 x 400: Best for Facebook, Twitter, LinkedIn. Create an ambassador sign up page and provide sample email text and social media graphics/avatars. Optional: Post on LinkedIn , Google+, Pinterest, and Snapchat. Best Practice #3: Launch Ambassador Program.

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Five Nonprofits That Have Found Their Twitter Voice

Nonprofit Tech for Good

Even the best social media managers often go through an initial period of puzzlement and frustration as they try to figure out how Twitter works and what to tweet. They vary their content – it’s not all just about them. They have personality and its obvious that there is a human being behind the avatar.

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10 Signs Your Small Nonprofit Excels at Social Media

Nonprofit Tech for Good

Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Instagram’s new algorithm will require top-notch visual and video content which most small nonprofits will struggle to create and curate. Yeah, right.