Donor Personas: How to Identify Your Unique Donor Audience
CauseVox
MARCH 1, 2024
Persona Development Now that you have a lot of really insightful data, it is time to create the avatar of who your ideal donor is. Let’s imagine you are the Director of Development for an animal welfare nonprofit. She currently lives in a pet-friendly community and owns a dog and a cat. Let’s explore an example. It is a win/win!
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