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Social Media Roadblock: An Interview with Wendy Harman, Red Cross - Social Media Strategy Case Study

Beth's Blog: How Nonprofits Can Use Social Media

To top it off, I did an interview with Wendy Harman from the Red Cross about her recent experience using Twitter and other tools to spread buzz for campaign - Social Media Roadblock. We also encouraged people to change their avatars (see above). I'd try to figure out how in the world to measure how many people changed their avatars.

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EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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Book Review: The Future of Nonprofits

Tech Soup

Remember, I have not simply had beers with these guys, I've flown around Second Life with their avatars and had virtual beers with them. And those kind of rewards are what make us continue to look for new models and reinvent our work.

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Twitter As Charitable Giving Spreader: A Meta Analysis

Beth's Blog: How Nonprofits Can Use Social Media

As an outside observer, the lessons that I took away from this effort were: Having people change their avatar to a pea photo gave a visual clue to the campaign and helped it spread. Connie Reece shared some insights in this interview and you find more links to case studies and post campaign reflections here.

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Interview with Jonathon Colman: Social Media Secrets from a Green Geek

Beth's Blog: How Nonprofits Can Use Social Media

Jonathon Coleman's Twitter Avatar. It will be an exciting case study involving Digg with some keen recommendations on when and how nonprofits can best take advantage of social news sites. Who is that doggy in your twitter avatar? His team includes writers, designers, and web producers. Tell me a little bit about you I???