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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. Your goal is to make storytelling decisions for your video that will elicit arousing, high-dominance emotions with an element of surprise in the viewer.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point. If you landed on your organizations Instagram feed, would you be able to quickly tell what the mission is based on the videos/images posted in the grid?

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Here are a few images from the charity: water website that show how they employ social proof. You can then make each testimonial a piece of content for your social channels by quoting the best parts in an image. Harness the Power of Storytelling.

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Crafting Sticky, Emotional Stories That Reach Your Audience (Part 2)

Tech Soup

Now the author writes to draw you in to being on the village path. Endings can offer a hint of the future. " This is part 2 of a series on storytelling. Image : Bruce Guenter / CC BY. " Based on short summary text before the start of the story, you already know that Grace was assaulted. spanhidden.

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22 Email Ledes That Always Work!!

M+R

Striving to make storytelling work given the constraints of time, space, the boss’s demands, evolving trends, and how dang hard it is to draw horses. Quote out of context” — now here’s the context An out-of-context quote gives your reader a reason to keep reading in order to understand, and a quick way to dive into storytelling.

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How to Get 1300 Advocates to Capitol Hill [HINT: It’s more than just practice]

Connection Cafe

And it establishes a three-way system of trust on the part of the storyteller who is opening themselves up for scrutiny, the organization leveraging the story for policy gain and the targeted message recipient (i.e. As author Annette Simmons puts it, “Facts don’t have the power to change someone’s story.

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Nonprofit Websites: 5 Ways to Keep Them Fresh

Tech Soup

Three or four paragraphs that tell the story succinctly and that include at least one image (preferably more) is great content that helps keep your website alive. Collect and Create Images. The Internet is a visual medium, and people process an image that tells a story faster than reading the proverbial 1,000 words.