The Biggest Branding Mistakes Nonprofits Make: 3 Essential Fixes
Nonprofit Tech for Good
JUNE 16, 2024
By Lyn Chamberlin , founder of LC Leadership – a strategic brand development consultancy. Brand Fix #2: Show Supporters “What’s In It For Them” Nonprofits often assume that their cause’s intrinsic value is enough to attract donors and volunteers. Habitat for Humanity effectively shows supporters what’s in it for them.
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