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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

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[ASK AN EXPERT] What To Do When Lead Development Staff Won’t Leave Their Desk

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to encourage their Development Director to take meetings with major donors. . Dear Charity Clairity, Every time I attend a conference or webinar on the subject of major donor development I learn about the importance of meeting with major donors in person.

Develop 123
professionals

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Ethical Storytelling for Nonprofits: A Detailed Guide

Neon CRM

Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. Telling a good story can also give your donors confidence that your nonprofit is making an impact and that their donations are used effectively. One goal you could attach to it is to attract a certain number of new donors.

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Software to Grow Your Nonprofit

Tech Soup

Customizable tabbed pages show general employee information, emergency contacts, wages, performance evaluations, notes, and associated documents — all of which can be customized by administrators. Check out our breakdown of donor management tools to help make a more informed choice. Start Fundraising. Learn more.

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43 Digital Marketing Tools & Resources for Nonprofits

Nonprofit Tech for Good

mail-tester:: mail-tester.com This free tool reveals if your email domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols. The analytics tool evaluates the effectiveness of your posts and provides the best times to share your content. See also OptInMonster. See also MXToolbox.

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End-of-Year Giving: 21 Best Practices for a Great Campaign

Qgiv

No matter your donors’ reasons for giving, the stats above show that at the end of the year, they’re ready and willing to give. Show the impact your donors are having. Plan a special email welcome series for new donors. As you review these best practices, remember to keep your donors’ needs top of mind.

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18 Questions to Ask While Planning Your Next Fundraising Gala

Neon CRM

Based on what we know of our donor base, is our fundraising goal realistic? Instead, it will help you identify groups and segments of donors who may want to attend. If you’re hosting an invitation-only gala for major donors, you’ll plan your event differently than you would if tickets were available to everyone.