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Nonprofit explainer videos: 4 tips to inspire supporters

Candid

For example when watching a video, audio and visual channels activate separate parts of the brain , and when these two elements combine, it helps supporters better understand and engage with your mission. . These short films, which take viewers on a journey into the specifics of your work in 90 seconds or less, have many benefits.

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How to Improve Your Website’s Emotional Appeals: 5 Tips

Pamela Grow

Research has found that emotion-based storytelling in communications can trigger positive reactions through the release of brain chemicals like dopamine and oxytocin. Make your storytelling more emotional by using the following techniques: Include direct quotes or video interviews of your story’s protagonists.

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End-of-Year Giving: 21 Best Practices for a Great Campaign

Qgiv

Host a hybrid event. The end-of-year season is a busy one, and early planning can help your team avoid stress and rushing, especially if your campaign involves hosting an event. Host a hybrid event. Instead of hosting a traditional in-person event, try a flexible hybrid event instead. Identify your audience.

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Speak to the part of the brain that controls action-taking. Checklists. You should.

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