Nonprofit Tech for Good

NOVEMBER 3, 2023

It’s in the form of tags, lists, audience segmentation, etc. 3) Location This is a great way to show your audience that you’re active in their local communities. These features empower you to launch and expand your use of personalization. It also highlights the community aspect of your supporters.

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Personal email Strategy Nonprofit 310

Nonprofit Tech for Good

NOVEMBER 10, 2021

These changes mean nonprofits need to have an effective fundraising strategy for 2022. We’ll also look at how popular fundraising activities can be adapted to these different galas and what online platforms you can use to help build a better fundraising strategy. Advantages of In-Person, Virtual, and Hybrid Fundraising.

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Create Strategy Fundraising Virtual 243

.orgSource

JULY 3, 2023

It was considered too resource intensive to play a consistent role in most promotional strategies. I realized that associations already had the content and the audience. In that scenario, all of the best content only hits approximately 15 percent of the audience. This topic appeals to both insider and outsider audiences.

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Video Communication Create Strategy 221

NonProfit PRO

MARCH 9, 2022

So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).

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email Communication Attention Audience 356

Nonprofit Tech for Good

NOVEMBER 10, 2024

Building this type of community takes time, but with the right strategy and long-term commitment, it can transform an organization’s outreach and impact. To effectively invite supporters into the organization’s activities, consider these strategies: Share behind-the-scenes content. Here’s how to get started. Host live events.

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Digital Community Build Social Media 298

Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. Winter 2022. Related Resources: Social Media best Practices for Nonprofits.

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Strategy Fundraising Social Media Nonprofit 230

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Here are four strategies your nonprofit should keep in mind when using Instagram for fundraising: 1. Build a Content Strategy. Your Instagram strategy won’t get very far without high-quality content. Work With Influencers.

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San Diego Fundraising Influence Profile 316

Association Analytics

OCTOBER 7, 2024

During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right? ” Key components of this approach include: Segmentation: Divide your audience based on demographics, behaviors, and preferences. How do we curate that message?

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Content Marketing Data Strategy 169

NonProfit PRO

AUGUST 19, 2021

For New York City-based Smile Train, the largest cleft organization in the world, its year-end efforts last year presented challenges, yet valuable lessons learned that it will utilize as it moves forward. The COVID-19 pandemic halted its work around the world, but it soon found its voice, urging supporters that its work is still needed.

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New York City Captivate New York Audience 186

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. So, how do we monetize this?

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Raise Fund Phase Audience 317

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Any strong strategy starts with goal-setting. Let’s get started! Define your segmentation goals. Communication preferences.

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Audience Effective Tips Newsletter 111

Association Analytics

FEBRUARY 20, 2024

Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? By adding a new membership type, you can create an entirely new audience and potential member base for your association.

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Create Strategy Associations Registration 169

EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. The post LGBTQ+ advocacy strategies to generate advocates year-round appeared first on EveryAction.

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Advocacy Generation Strategy Awareness 199

Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. In this post, we’ll explore three cost-effective strategies to boost your online visibility. Regular updates keep your audience engaged and informed about your activities.

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Social Media Media Social Influence 305

Association TV

MARCH 16, 2022

for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep? Inciting incident, hero’s journey, that utterly captivating climax and just when the audience is sitting on the edge of their seats… breathe in, breathe out, the conclusion that ties everything together.

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Content Create Headline Lithium 294

Nonprofit Tech for Good

FEBRUARY 28, 2021

Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. These strategies should include a variety of tactics for recognizing and sharing insights with your corporate partners. The details of your stewardship strategy will depend on things like your donors’ interests and your resources.

Social Media 291

Social Media Hunger Donor Media 291

Nonprofit Tech for Good

JULY 16, 2023

Here are 5 strategies to activate and sustain Brand Leadership in your organization: 1) Start with Leadership Obviously, Brand Leadership must start with leaders. Through the lens of content, brand building is actually audience building. In other words, Brand Leadership IS Leadership. Clear as mud?

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Leadership Strategy Nonprofit Collaboration 182

Nonprofit Tech for Good

MAY 8, 2023

Text messages are another valuable tool you should add to your outbound communications strategy! Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. There’s a lot to learn from them about text marketing.

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Lesson Marketing Amazon Channel 274

NonProfit PRO

JUNE 4, 2021

After a year of economic and social disruption, Data Axle’s latest survey of more than 1,200 donors delves into the shifting behaviors and preferences of charitable donors across generations and identifies strategies that will help nonprofits stay connected with their audience.

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Donor Practice Survey Generation 275

Nonprofit Tech for Good

APRIL 19, 2024

To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. When more and more content is bad, good content deepens connections with audiences, ranks high in search engines, and amplifies impact. So, how should an organization navigate this?

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Content Websites Tips Voice 239

Nonprofit Tech for Good

SEPTEMBER 16, 2021

What are the strategies and tactics that best helped you achieve your goals last year? This analysis can help guide you towards what best engages your target audiences. How do these align with your overall brand strategy? You might think they’re redundant—but your audience won’t. Here’s how to start. 2) Review Your Goals.

Communication 256

Communication Fundraising Hints Test 256

Nonprofit Tech for Good

JANUARY 10, 2021

Even if you haven’t selected an idea for a virtual fundraiser, you can begin planning other aspects of your campaign including strategies, outreach, promotion and more. We gathered our best case studies from real-world nonprofits, like yours, to share with you the tools, tips and strategies they used in pivoting to virtual events.

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Virtual Resource eBook Fundraising 312

Nonprofit Tech for Good

MARCH 4, 2023

That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with. 2) You can tailor social media to your audience.

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Social Media Media Social Sponsor 308

Nonprofit Tech for Good

JANUARY 3, 2021

Elliot Olson , Lead Web Strategist at Studio Anansi — website designs and digital strategies to empower mission-driven organizations and drive real results. Place CTAs strategically to engage your audience and fulfill each page’s goal. In contrast, fast load times lead to better online experiences and build audience trust.

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Websites Plugin Search Nonprofit 345

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

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Google Grant Guide Nonprofit 324

NonProfit PRO

AUGUST 12, 2021

Creating an exceptional digital content experience is important, but promoting it appropriately is the key to engaging your audience. Read on to see how one publisher doubled their engagement overnight through an upgraded content experience and thoughtful promotion strategy.

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Digital Content Audience Experiment 246

Nonprofit Tech for Good

AUGUST 13, 2021

We’ll share creative ideas and expert tips on everything from communications and enlisting peer-to-peer ambassadors to incorporating virtual strategies and following up with donors. – Creative virtual strategies to engage your audience on #GivingTuesday. – Setup and promotional essentials that save time and effort.

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Campaign Free FAQ Virtual 266

Association Analytics

MARCH 1, 2023

With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. This proactive strategy will definitely help set your association apart in such a busy world! Read more about their story. What Can You Be the Best At? Finally, don’t be afraid to try something new.

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Associations Product Virtual Survey 320

Nonprofit Tech for Good

OCTOBER 12, 2023

As you prepare for Giving Tuesday , look into what changes you need to make to your social media strategy to make sure your content is seen by potential donors. Be strategic with your platforms If you’re only on one or two social media platforms, you may be missing out on audiences who would love to support your organization.

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Social Media Content Media Giving 310

NonProfit PRO

AUGUST 29, 2022

From exposing your nonprofit to new audiences, expanding your donor base, engaging your loyal donors, and of course, raising money for your cause, peer-to-peer is a valuable, highly effective strategy. In this edition, we talk about peer-to-peer or P2P fundraising.

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Fundraising Course Audience Raise 242

DonorDock

NOVEMBER 6, 2024

Boost your GivingTuesday impact with these 6 effective social media strategies! Learn how to engage your audience, tell compelling stories, and maximize donations with hashtags, live sessions, and more. Get ready to inspire action and make a difference!

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Social Media Effective Strategy Media 98

Nonprofit Tech for Good

NOVEMBER 9, 2020

Using either service, in order to make the process come full circle, you need a killer follow-up strategy. We have large audiences at our events that enable us to regenerate our list often. Text messaging is just that: one of the easiest and most cost-effective technologies you can add to any communication strategy.

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Communication Donation Tech Tools 286

Association Analytics

JANUARY 8, 2024

In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results. Dive deeper into these 3 strategies by watching this on-demand webinar. You can also use it to help inform changes you may want to make to improve your value.

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Impact Strategy Associations Data 169

Nonprofit Tech for Good

NOVEMBER 11, 2022

You also need to talk to everyone, not a specific audience. Yes – this is the opposite of every marketing rule that says to be specific & target your audience, but it can’t be a PSA if it’s only addressing half the population. Include PSAs in Your Nonprofit Marketing Strategy. Step 2: Decide on the format.

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Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. Connect it all to your cause.

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Donor Stats Donation Story 262

Nonprofit Tech for Good

APRIL 13, 2020

We’ve talked a lot recently about taking your nonprofit’s fundraising strategy digital. You don’t have to learn a new digital tool or have a large, established audience of already-informed donors to take advantage of Facebook’s fundraising benefits and donor data deposited in your donor CRM. 2)Apple Pay.

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Integration Alexa Paypal Virtual 356

Charity Village

SEPTEMBER 26, 2024

content, plan, strategy etc.) to reach their target audiences, raise brand awareness and visibility and meet other business goals and objectives. In short, communications are vital to the health of every […] The post The difference between communications strategies and communications plans appeared first on CharityVillage.

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Communication Difference Strategy Awareness 91