Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. So, how do we monetize this?

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Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. To captivate your audience and make a lasting impression, follow these tips: Tell Your Story : Your nonprofit has a unique story to tell, and it’s essential to share it authentically.

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Nonprofit Tech for Good

APRIL 19, 2024

Everyone is talking about the ways that artificial intelligence (AI) can streamline the process of creating articles, stories, or posts. To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. So, how should an organization navigate this?

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Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. Short videos . compelling infographics.

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Fast Company Tech

MARCH 25, 2025

Maher also reveals NPRs strategy for reengaging with their audience, how the organization can better frame its identity as an outlet for all Americans, and more. When you joined NPR last year, the organization faced plenty of business challenges: audience engagement, business model. It’s like trying to go to Carnegie Hall.

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Nonprofit Tech for Good

JUNE 12, 2020

You don’t want to bore your audience right from the start of your relationship. In other words, you should communicate to each audience group – including donors, members, volunteers, event attendees, and subscribers – in a way that is relevant to them. This is the first step in creating strong, steady audience engagement.

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Bloomerang

APRIL 18, 2025

Understand your mission and audience The first step is to know your WHY, that is, your mission. For example, if you are a nonprofit that provides mentorship and leadership development for young adults, you can weave in aspects of your brands story by highlighting real-life success stories of mentees who have gone on to make an impact.

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Nonprofit Tech for Good

MARCH 18, 2022

TikTok’s interface is particularly useful for creating videos that tell entire stories in 15 to 60 seconds. The social media network is now a prime opportunity for nonprofits to connect with a younger audience more personally and immediately. Think about your campaigns, programs, beneficiaries, volunteer experiences, and stories.

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Nonprofit Tech for Good

MAY 8, 2020

From a very young age, it is through stories that we learn about ourselves, those around us, and the world in which we live. Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. You’ll also be able to add a special Donation sticker to Stories and Live videos and a “Donate”button to your profile, which will let users go directly from your content to a donation page. Other orgs take different approaches.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Feeding America gratefully stewards its corporate donors through its digital channels, yet stays focused on sharing content that will increase audience loyalty.

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Nonprofit Tech for Good

JUNE 16, 2024

It’s a great model for smaller nonprofits looking to forge stronger connections with their audience and drive meaningful change in their communities. Using stories and testimonials makes the mission tangible and understandable. Through compelling stories, statistics, and updates, it makes its mission understandable and relatable.

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Allegiance Group

MARCH 17, 2025

“ Numbers have an important story to tell. Imagine the impact your nonprofit could have if audiences better recalled its stories and messages or made better use of your organizations tools and services. To excavate it, we developed a story framework structured around a hook, the conflict, and its resolution.

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Nonprofit Tech for Good

FEBRUARY 21, 2020

Too many and you’ve lost your audience. The example below uses just two eye-catching visuals to tell a simple yet startling story about global carbon emissions. And because no clear message or story emerges, they give up. I’ve seen many infographics which are a jumble of clip art or icons labeled with numbers. A few might work.

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Nonprofit Tech for Good

SEPTEMBER 19, 2019

With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a difference through the power of social media. The theme of your story can help you define the content you’ll need to create.

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CauseVox

OCTOBER 10, 2024

And in order to tell stories effectively you need to understand who your audience is. Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences.

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Nonprofit Tech for Good

JANUARY 9, 2020

The next step is for the organization to craft and disseminate a story through the “digital storytelling ecosystem:”. The story should be consistent, cohesive and compelling, and readily accessible by a simple Google search of the organization’s name. Enable the audience to identify with it.

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Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Nonprofits increasingly use mobile messaging to share impactful stories that connect supporters emotionally to the cause.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Almost every nonprofit organization can leverage its success stories to grow giving campaign contributions. You can explore their gift catalog and specific stories here​.

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Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Let’s get started!

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Nonprofit Tech for Good

JULY 30, 2023

Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners. Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level.

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Fast Company Tech

MARCH 24, 2025

Applications that read as if they were written to appeal primarily to an internal audience are not likely to earn high marks from our judges. Tell a Story Exhaustive lists of initiatives are boring. Tell a Story Exhaustive lists of initiatives are boring. Get Real Jargon won’t win you any awards.

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sgEngage

JANUARY 23, 2025

The Google Ad Grants program, which started in 2003, is a transformative tool that offers nonprofits worldwide $10,000 per month for free to promote their missions and connect with target audiences. Driving Donations: Google Ads can direct potential donors to fundraising pages or showcase compelling stories that inspire generosity.

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Nonprofit Tech for Good

JULY 10, 2019

It can help you reach a younger audience but also to strengthen the relationship with your existing supporters. 2) Think of your audience – who do you really want to target? A good way to improve your social media fundraising success is to be clear on your target audience. 5) Tell a story, don’t just make the ask.

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Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience. Say their name.

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NonProfit PRO

JUNE 8, 2022

The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good!

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NonProfit PRO

JANUARY 18, 2022

The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good!

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Nonprofit Tech for Good

JANUARY 10, 2021

5) [eBook] Successful Virtual Fundraising Events: Inspiring Stories from Nonprofits. You know you need a powerful story to share with your donors and supporters. Make these resources a part of your fundraising routine for 2021 and beyond to create opportunities for your mission to reach an even wider audience. .

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CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? But data only tells part of the story. As you reflect, identify the elements that resonated most deeply with your audience.

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Nonprofit Tech for Good

DECEMBER 3, 2020

2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). 3) Upload visual content that tells the story of your organization. Then, target a global, open audience. For Nonprofit Tech for Good, the average cost for one engagement in an engagement ad with a global audience is $.005.

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Fast Company Tech

APRIL 11, 2025

To some extent, algorithms and ad tech have been doing this for years, recommending links and stories based on your clicks and browsing behavior. A large language model could, in theory, understand the kinds of stories I care about and modify what Im readingmaybe by adding an angle relevant to my region.

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.orgSource

MARCH 18, 2025

Governance Isnt Just About StructureIts About Culture While APICSs structural reforms were critical, they were only part of the story. This cultural evolution helped APICS remain competitive in an environment where digital disruptors could engage their audiences just as effectively as traditional associations.

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Nonprofit Tech for Good

OCTOBER 11, 2024

This is where data and statistics come in, combined with a powerful image that tells a story. Conversions are simply marketing objectives for your audience to complete, such as subscribing to a mailing list or making a donation. Posts with personal, heartfelt stories always work best on social media. What will the impact be?

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Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Understanding what WCAG criteria is new and what remains relevant is important for growing your supporter base and maximizing your impact. Spread the word!

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sgEngage

DECEMBER 19, 2024

A thoughtfully crafted, user-friendly site conveys your story, showcases impact, and inspires action. Define Your Mission, Vision, and Brand A design agency can create a stunning backdrop for your story, but they need a script first. Know Your Target Audience(s) Your supporters arent a monolith.

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The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. Steps to Gather and Utilize Testimonials 1.

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Bloomerang

NOVEMBER 22, 2024

Here’s some stellar advice on what to think about before you start writing your appeal from fundraising expert Claire Axelrad: A compelling story. A photo that reinforces your story. A : We all find ourselves staring at that blinking cursor with no idea what to write. Use a caption under your photo. A narrator. Is it believable? (If

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