Ars Technica

FEBRUARY 13, 2025

The results found inaccuracies, misquotes, and/or misrepresentations of BBC content in a significant proportion of the tests, supporting the news organization's conclusion that "AI assistants cannot currently be relied upon to provide accurate news, and they risk misleading the audience." Where did you come up with that ?

Summary 145

Summary News Analysis Issue 145

Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. To captivate your audience and make a lasting impression, follow these tips: Tell Your Story : Your nonprofit has a unique story to tell, and it’s essential to share it authentically.

Social Media 331

Social Media Media Social Influence 331

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Let’s get started!

Audience 111

Audience Effective Tips Database 111

Fast Company Tech

MARCH 7, 2025

We decided to focus on video because that’s where we see a lot of audiences and creators trending, says Jordan Newman, Spotifys senior director of content partnerships. Making a show work seamlessly for both audiences. The result is a growing divide in audience experiences. And some podcasters have other priorities.

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Podcast Video Audio Los Angeles 127

The NonProfit Times

AUGUST 2, 2024

It all comes down to audience selection and having good intel on to what those audience members will respond. A target audience is developed with demographics and there are some vital elements you need. Activate audience-first donor journeys and use machine learning to continuously optimize your most likely donors.

Audience 94

Audience Donor Demographics Retention 94

sgEngage

JANUARY 23, 2025

The Google Ad Grants program, which started in 2003, is a transformative tool that offers nonprofits worldwide $10,000 per month for free to promote their missions and connect with target audiences. Using keywords like marine conservation donations and save ocean wildlife, we attracted an engaged audience.

Grant 102

Grant Impact Google Nonprofit 102

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

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Grant Google Guide Nonprofit 345

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 296

Communication Fundraising Audience Donor 296

Nonprofit Tech for Good

JANUARY 10, 2021

7) [Infographic] 7 Ways to Help Your Virtual Fundraising Event Achieve In-Person Results. That’s why we’ve put together our quick-guide infographic, 7 Ways to Help Your Virtual Fundraising Event Achieve In-Person Results. We’ve even thrown in a handy virtual event program checklist to keep you organized before, during and after.

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Virtual Resource Fundraising eBook 328

NonProfit PRO

AUGUST 22, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Simply upload your file - we’ll analyze it, match specific criteria to your records and send you the results.

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

SEPTEMBER 30, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Simply upload your file — we’ll analyze it, match specific criteria to your records and send you the results.

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

MAY 9, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Simply upload your file - we’ll analyze it, match specific criteria to your records and send you the results.

Donor 246

Donor Demographics Files Audience 246

Nonprofit Tech for Good

MARCH 17, 2020

There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . And then it will start showing that audience your ads.

Charity 331

Charity Facebook Test Profit 331

Nimble AMS

DECEMBER 18, 2024

Increased volume When you leverage pricing discounts, you can drive higher sales volume, resulting in more total revenue for your organization, even if the individual price point is lower. When determining the right timing to offer your associations pricing discounts, its crucial to understand your audiences buying behavior.

Associations 102

Associations Adopt Registration Tips 102

Nonprofit Tech for Good

MARCH 31, 2025

Too many nonprofits celebrate membership sign-ups or login numbers as a sign of success, but the reality is stark: if your members log in, skim content, and leave without interacting, you dont have a communityyou have an audience. And an audience is passive. Only admins driving the conversation creates an audience, not a community.

Community 131

Community Technology Nonprofit Conversation 131

Nonprofit Tech for Good

FEBRUARY 28, 2021

The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications. Many of its partners have loyal audiences on social media. Feeding America.

Social Media 312

Social Media Donor Media Social 312

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget.

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Storytelling Digital Channel Audience 303

The MatrixFiles

MAY 21, 2021

While “writing for Google” can sometimes feel inauthentic, like you’re trying to game the system, it’s important to remember that what is good for Google and SEO, is also good and beneficial for your target audiences. Featured snippets are special call-outs shown in Google results above the link to the result from which the snippet came.

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Language Search Content Google 246

Mashable Tech

MARCH 3, 2025

"We'll cut to John Lithgow in the audience looking not angry, but slightly disappointed." Conclave star Lithgow's resulting expression was frankly award-worthy in and of itself.

Award 124

Award Music Hosting Audience 124

Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. Building an audience by attracting new subscribers to newsletters .

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Grant Google Guide Websites 336

The MatrixFiles

JANUARY 22, 2025

Reduced memberships : Mergers and acquisitions result in fewer independent companies, shrinking the pool of potential members. Associations are Refining Their Value Proposition, Especially to Different Audiences Highlight exclusive benefits like certifications, networking, and education.

Associations 147

Associations Demographics Trend Professional 147

Nonprofit Tech for Good

MAY 8, 2023

2) Meeting your target audience where they are is important Big brands and retailers know this—to reach their target audience they need to have an active presence on the social media platforms their target audience uses, and they need to use the communication channels their audience prefers.

Lesson 304

Lesson Marketing Nonprofit Channel 304

Nonprofit Tech for Good

OCTOBER 21, 2022

Who people are and how they engage with you is critical information when crafting and running powerful fundraising campaigns that deliver results. Nonprofit system integrations help solve that by creating a 360-degree view of your audience through shareable and actionable insights. Maximize your team’s time and energy. .

Integration 313

Integration Fundraising Tech Nonprofit 313

Nonprofit Tech for Good

FEBRUARY 17, 2022

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Understand Your Audience. Use information wisely to reach folks with a personal, heartfelt invitation to join the fight your organization began.

Fundraising 330

Fundraising Tips Management Nonprofit 330

Bloomerang

DECEMBER 2, 2024

You’ve waited a bit, logged into your payment processor, and have been impatiently refreshing the results ever since. The great thing about email fundraising is that you get quick results and a lot of data to make sense of those results. Except, there aren’t many donations coming through.

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email Fundraising Rate Donation 118

Bloomerang

NOVEMBER 22, 2024

Despite what you might hear, direct mail still reigns over email, but results will always vary by audience, for example, current donors vs. a cold list and audience size. The results will speak for themselves! A : Response rates differ by channel, for example, direct mail vs. email. Why the range?

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Problem Fundraising Mail Gift 119

Nonprofit Tech for Good

NOVEMBER 13, 2023

Selecting compelling items that appeal to your audience can significantly impact your fundraising results. Let’s explore how to manage your prize items so they make an impact in your next online silent auction : 1) Choose Prizes to Suit Your Audience When selecting items, it’s crucial to keep your audience in mind.

Tips 266

Tips Online Management Help 266

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? 2) Identify your target audience. Cost Per Result tells you how much you’ve spent on average to secure a donation.

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Facebook Fundraising ROI Metrics 233

Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors.

Donor 302

Donor Donation Stats Campaign 302

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. While paid ads and steeply-priced lead lists may deliver short-term results, long-term donor relationships are built on trust and community. Make eye contact with your audience. Educate and inform your audience.

Social Media 255

Social Media Organization Fundraising Media 255

Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Here are three areas where you’ll want to check for accessibility.

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email Accessibility Practice Nonprofit 322

Candid

OCTOBER 16, 2024

Relying on one-time events or mass marketing efforts One-time events such as auctions, galas, and raffles are expensive to produce and almost always result in limited return on investment. Marketing experts call this TMM: Too Many Messages, inundating the audience with too many choices.

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Fundraising Nonprofit Grant Language 98

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Corporate Partnerships: Collaborated with brands that support or cater to the LGBTQ+ community, creating themed products and promotional content that resonate with the audience all year.

Campaign 239

Campaign Giving Nonprofit Google 239

Nonprofit Tech for Good

DECEMBER 13, 2021

Tools like Screaming Frog can be used to crawl your current site and download the results onto a spreadsheet where each piece of content can be assessed. It should then define and identify your target audiences — people you are trying to reach and whose needs you want the website to serve. Target audiences. Secondary and below.

Websites 313

Websites Analytics Nonprofit Project 313

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. As a result, you’ll need to get comfortable with using hashtags to promote your content. This will give you the best chance of getting your posts in front of your target audience.

Social Media 336

Social Media Associations Media Social 336

Fast Company Tech

MARCH 18, 2025

Just like marketing leaders had to establish their digital campaigns values, HR pros now need to demonstrate how their tech-forward people programs drive business results. And the results mattered more than ever. There were a lot of conversations around the right metrics to track, which gave us a say in how to measure our results.

ROI 81

ROI Channel Measure Metrics 81

Futurism

MARCH 18, 2025

Together, the suits allege that Google has provided immense support to a startup called Character.AI, which recklessly deployed chatbots that sexually and emotionally abused underage users, resulting in horrible outcomes ranging from self-harm to the suicide of a 14-year-old. And a grim result, they warn, could be suicide. "A

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Teen Google Research Awareness 137