Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

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Nonprofit Tech for Good

NOVEMBER 7, 2021

This is why you need to define your organization’s key messages — a set of concise statements about your mission or event, presented in a specific style your target audiences can connect with on three levels: emotional, tactical, and intellectual. First, know your audience . The results?

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Israel Effective Nonprofit Audience 347

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience. Say their name.

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Social Media Organization Fundraising Social 296

Bloomerang

MAY 25, 2021

Any experienced marketer would tell you that understanding one’s audience is key to success in communication. After you identify the goals and objectives of your communication efforts, you can identify an audience. Each goal may have several different audiences in which you want to communicate to. . Pain Points. Occupations.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% YELLOW: Emotional Storytelling Emotional appeals were crucial for tapping donor heartstrings. By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Your audience can’t give if they don’t first see your ask. The good news?

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Kindful

SEPTEMBER 10, 2021

Whether you’re planning an advocacy or fundraising campaign, using a storytelling framework to create your calls to action can help you make emotional connections with your audience and ultimately move them to act. This storytelling framework asks you to answer three basic questions: Story of Self: Why have you been called to serve?

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TechCrunch

APRIL 20, 2022

When it comes to presentation creation, PowerPoint and Keynote remain the de facto tools by incumbent advantage. Also slotting somewhere in the product category is Gamma , a presentation designer platform built around a card-like interface. In addition to hosting templates for companies to build branded presentations, Prezent.ai

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2017

Four Reasons Nonprofit Should Consider the Authentic Storytelling Method. This is why TechSoup has run a storytelling campaign for the last seven years. Here are four reasons to consider an Authentic Storytelling approach when creating your story. Authentic storytelling best promotes an organization’s core mission.

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Nonprofit Tech for Good

AUGUST 29, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online.

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Tech Soup

DECEMBER 10, 2014

Did you know that audiences forget 90 percent of what's presented to them? You've sat through your fair share of screamingly dull presentations where you felt proud that you remembered even 1.7 percent of what was presented (well, at least the parts you were awake for). Well, of course you did! Good job, you!

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sgEngage

DECEMBER 5, 2024

Once you’ve established a solid fundraising foundation, you can start exploring other avenues, such as peer-to-peer fundraising or crowdfunding to reach a broader audience. These tools help you track donor interactions, segment your audience, and tailor your communications to maximize engagement.

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NTEN

OCTOBER 20, 2011

Storytelling as a technique has been getting a lot of buzz in the nonprofit world. Annual reports, infographics, video, PowerPoint presentations—even physical spaces—can become visual stories. After all, effective visual storytelling relies on the medium matching the message. By Rebecca Hume, Senior Designer, Big Duck.

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Storytelling Design Israel PowerPoint 78

Candid

OCTOBER 21, 2024

Develop strategic narratives and presence on social media Develop a clear and compelling brand that resonates with both their traditional target audiences and potential megadonors. Strategic, data-driven storytelling can create lasting emotional connections and visibility beyond traditional philanthropy.

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Tech Soup

MAY 14, 2013

RSVP now for TechSoup's fourth annual Digital Storytelling Screening and Awards Party on Tuesday, May 28 at 7 p.m. Presenting the $400 Best Buy gift certificate for the community-choice award for best video is Toan Lam, founder of GoInspireGo. Follow the action on Twitter with the hashtag #TSDIGS.

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Storytelling Celebrate Community San Francisco 66

CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. The Importance of Storytelling It’s no secret that a great story can generate movers and shakers.

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Social Media Storytelling Media Fundraising 79

Nonprofit Tech for Good

DECEMBER 3, 2020

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Then, target a global, open audience. For Nonprofit Tech for Good, the average cost for one engagement in an engagement ad with a global audience is $.005.

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Facebook Practice Nonprofit Social Media 364

CauseVox

DECEMBER 5, 2024

Similarly, working with businesses for your end-of-year giving campaign can open doors to new audiences and resources. Platforms like Instagram and Facebook thrive on storytelling , so use them to highlight the impact of your work through testimonials, photos, and videos. Secure A Matching Gift Matching gifts are nonprofit gold.

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Campaign Giving Strategy Donor 105

Greater Giving

JUNE 19, 2023

Your case underpins all of your messaging and is a tool that can be actively used to engage different audiences and motivate action in support of your mission. It’s common knowledge today that storytelling is among the most effective ways to connect with an audience and deliver content in a way that’s catchy, resonant, and memorable.

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Storytelling Support Tips Story 75

Eric Jacobsen Blog

FEBRUARY 5, 2025

Need to show others -- whether a large audience or one person -- that you have shared commonalities. Are facing adversity in the present that relates to a situation you've experienced before. She recommends you consider adding stories to your communications when you : Want to motivate others and paint a picture of what's possible.

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Forum One

MARCH 29, 2011

A few weeks ago I once again had the privilege of presenting at the Nonprofit Technology Conference on the topic of storytelling. During the last two conferences I've spoken on Putting Storytelling Strategy into Practice and The New Culture of Storytelling. read more.

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Storytelling Conference Technique Culture 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. For example: 1.

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NTEN

MARCH 25, 2010

Session: Creating a Culture of Storytelling. We're all having to work harder to engage our audiences across multiple channels, including social networking sites like Facebook and Twitter. There's a pretty broad misconception that storytelling requires a huge level of re-invention and resource investment. Storytelling is easy.

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Amy Sample Ward

DECEMBER 23, 2008

NTEN & TechSoup have teamed up to deliver a series of webinars on storytelling and social media - and I’m the presenter for the first one! It is typically one-way, [ 1 ] from the speaker to the audience with limited audience interaction, such as in a webcast. First, what’s a web-inar?

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Social Media NTEN Media Social 100

The Next Web

NOVEMBER 13, 2013

I find inspiration in the work of my favorite writers and I love learning about the creative process of great storytellers. They obsess over things like: Will my audience like my material? Jobs started the presentation off by saying, “This is a day I’ve been looking forward to for two and a half years. An iPod, a phone…”.

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Ipod Learning Brain Audience 136

Tech Soup

APRIL 23, 2013

It's no secret that we are advocates of digital storytelling at TechSoup. This April our 2013 Digital Storytelling Challenge offers resources to sharpen your skills and an opportunity to enter your short video or five-image slide show by April 30 to win awesome prizes! A Jamboree of Tools. Want to move your images into motion?

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Storytelling Digital Conference Technology 61

Saleforce Nonprofit

OCTOBER 20, 2021

Last week, I was honored to host a virtual roundtable for a small group of nonprofit marketing and communications executives on The Art of Storytelling & Brand Identity. Harold led an exercise that challenged us to find ways to be more intentional with our storytelling. About the Author. Cristina Jones.

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Storytelling Tips Exercise Music 72

Nonprofit Tech for Good

NOVEMBER 7, 2020

By changing the presentation of Fanta’s story each time they shared it on their website and Facebook profile, PIH made the content feel fresh and engaging each time. The page includes several storytelling graphics. PIH’s website has an “Our Impact” page that highlights their positive influence around the world.

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Channel Story Sierra Leone Digital 253

Eric Jacobsen Blog

JULY 23, 2014

Joey Asher''s 100-page book, 15 Minutes Including Q&A provides a "plan to save the world from lousy presentations," proclaims Asher. In chapter 8, Asher explains that the best presentations have stories and if you want to be a good speaker, you need to know how to tell an effective story. Asher''s formula is: Start with the point.

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Story Effective Storytelling Chapter 53

Achieve

AUGUST 12, 2021

volunteer fundraisers to brush up on your storytelling abilities. . Communicate with your audience by showing engaging photos of your work or a testimonial. In other words, social media presents the perfect opportunity to expand your audience and connect with passionate new networks of prospective donors. .

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Audience Fundraising Tips Social Media 82

Tech Soup

SEPTEMBER 8, 2017

Use these questions to guide your storytelling strategies and then add your text, images, video clips, and even narration to Adobe Spark Video! Identify your audience and much will fall into place, including your word choice, mood, and tone. But also, it's important to know how you address your audience, if at all.

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Adobe Storytelling Video Slides 69

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . It helps solidify your nonprofit brand and build rapport with your audience.

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Communication Platform Nonprofit Social Media 121

Amy Sample Ward

MARCH 14, 2010

We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own case study from conducting the Social Media for Social Good case study competition) and the application of social media in nonprofit program delivery. (We’ll Embrace storytelling.

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Community Social Media Case Study Haiti 207

Byte Technology

AUGUST 19, 2015

In a word, storytelling , relating a message to supporters that is both engaging and leads them to take action. Successful non-profits, therefore, know how important storytelling is to their ultimate mission, and they utilize the digital tools that help them achieve this goal. Picktochart.

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AccelEvents

AUGUST 7, 2020

Virtual events are beneficial to event planners in many ways but they also present a unique set of challenges. You do not want to alienate any member of your audience. Prime Your Audience. By priming your audience, you can prepare them to learn better and absorb more information. Use Storytelling. . . . .

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Tech Soup

MAY 28, 2013

That's what the Digital Storytelling Challenge seeks to accomplish every year. At the 2013 Digital Storytelling Awards Gala on May 28, the community's successes were clear. Congratulations to all of these award winners, and collective gratitude to all the participants in this year’s digital storytelling challenge.

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Tech Soup

OCTOBER 8, 2012

In September, the San Francisco Online Community Meetup welcomed Cara Jones , founder of Storytellers for Good , and JD Lasica , chief strategist at Socialbrite. Jones and Lasica spoke on the topic of using storytelling for community building. Principles of Storytelling. Aim for the heart. Keep It Simple. Image: SusanChavez.

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Candid

JUNE 5, 2024

Start by examining previous training materials, reports, and presentations that align with your current learning objectives. Start by identifying your audience and their needs. Based on your audience, you can set SMART objectives ; then you’re ready to start designing your learning materials. Use digital storytelling techniques.

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