Nonprofit Tech for Good

JULY 5, 2019

In fact, according to Nielson , 92% of people claim they trust personal recommendations and other earned media, while just over half trust messages found on a company’s website or sent via email. These are your social media ambassadors. . Social media aims to connect people with people. It’s that simple. .

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CauseVox

OCTOBER 10, 2024

With its own hashtag, it comes as no surprise that GivingTuesday gains a lot of its traction on social media. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Free Download: Year-End & GivingTuesday Fundraising Toolkit 1.

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Nonprofit Tech for Good

JANUARY 29, 2024

Brynne Krispin is a social media strategist for nonprofits and small businesses. Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Say their name.

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Nonprofit Tech for Good

FEBRUARY 2, 2025

Here’s how nonprofits are using QR codes to engage their audiences effectively: Fundraising: From charity sweepstakes to crowdfunding campaigns, QR codes placed on postcards, flyers, or social media provide a conduit for instant participation.

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Save the Best for First.

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Nonprofit Tech for Good

MAY 23, 2021

What we’ve learned along the way is that adding virtual elements into your fundraising and in-person events has incredible benefits. Let’s take a look at a few of the reasons why incorporating virtual components into your in-person fundraising event is essential to your success. 1) It Expands Reach and Brings in More New Donors.

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Nonprofit Tech for Good

MARCH 18, 2022

TikTok is a social media platform that allows users to generate 15-second videos and host live streams. The social media network is now a prime opportunity for nonprofits to connect with a younger audience more personally and immediately. TikTok has the highest social media engagement rate per post.

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Nonprofit Tech for Good

NOVEMBER 20, 2021

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . Once you’ve selected your donor destination site of choice, create a foolproof communication plan to reach your desired audience. 3) Polish your communication plan. .

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Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Features like donation stickers on Instagram or Facebook’s donation tool allow donors to give directly through social media apps.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Regular updates, personalized appeals, and segmented lists can help build lasting relationships with donors and drive consistent contributions.

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Nonprofit Tech for Good

NOVEMBER 7, 2021

This is why you need to define your organization’s key messages — a set of concise statements about your mission or event, presented in a specific style your target audiences can connect with on three levels: emotional, tactical, and intellectual. First, know your audience . The results?

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. Instagram offers two account types — business and personal profiles.

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Nonprofit Tech for Good

JULY 4, 2021

As your supporters slowly get more comfortable with stepping out in 2021, there are plenty of opportunities for in-person, virtual, or hybrid auctions, depending on their needs. Personal training sessions. The more personal your interactions with supporters, the better. Host a hybrid auction that anyone can attend.

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Nonprofit Tech for Good

APRIL 20, 2020

With in-person events postponed for the foreseeable future, digital opportunities own the stage. . To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience.

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Get Fully Funded

SEPTEMBER 6, 2022

If you want people from your social media to support your nonprofit’s activities, you need a nonprofit social media plan. You already know this: In the nonprofit realm, social media is life. Contrary to popular belief, successful social media accounts are not run off-the-cuff!

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Candid

FEBRUARY 4, 2025

If weve observed anything about nonprofit supporters, we know each person, situation, and generation has a unique approach to giving, with the one consistent throughline being the power of connection. According to GoFundMes Social State of Giving report , the top three reasons people give across all generations are: Its the right thing to do.

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Nonprofit Tech for Good

APRIL 26, 2021

Since we all spend a lot of effort creating emails, posting on social media, blogging, and producing printed content, don’t we want to make sure our communications are highly functioning and credible? Create an emotional connection with your target audience to bring them closer to your cause. And often we overexplain!

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Nonprofit Tech for Good

JUNE 10, 2020

In a world with a multitude of social media platforms already out there on the web, why would the world use one more dedicated to support nonprofits? There’s no denying the power of social media and its ability to harness the power of the internet. The power of social media to help drive social good.

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Nonprofit Tech for Good

FEBRUARY 17, 2022

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Understand Your Audience. Give a shout-out to the business and volunteers by celebrating them on social media and at your event.

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Nonprofit Tech for Good

MARCH 21, 2019

It’s hard to deny that social media has forever created a fundamental shift in the way we engage with each other. That’s why when nonprofits encourage the act of social fundraising, they not only empower supporters to share their love of the cause, but they also leverage their vast personal networks to grow in so many ways.

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Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages. For example: 1.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Multi-channel strategies were crucial for broad outreach, frequency and engagement. Matching contributions doubled the impact.

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CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? As you reflect, identify the elements that resonated most deeply with your audience. For new donors, start with a warm welcome.

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Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Twitter is not for every nonprofit.

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Nonprofit Tech for Good

JANUARY 17, 2020

It also allows you to reach broader audiences. It is simple enough to know where you are soliciting in person, sending a letter or submitting a grant application. But if you use online methods such as social media or a website “donate now” button to fundraise, in what states are you soliciting? Social Media.

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Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

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Nonprofit Tech for Good

MAY 8, 2023

Many of the text messages we get are personal messages between friends and loved ones, but there are also many major brands that capitalize on this communication medium to help reach their customers. Now, text messaging is ingrained into our everyday lives. There’s a lot to learn from them about text marketing.

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Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. Short videos .

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Candid

DECEMBER 11, 2024

Connect with your audience proactively While theres little guarantee an emotionally motivated, impulsive reactive donor will give again, a typical donor feels altruistic from the start. Turn a reactive donor into a sustained supporter by better educating your audience so they experience the same deeper connection as a regular donor.

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Nonprofit Tech for Good

DECEMBER 11, 2020

It also allows you to reach broader audiences. It is simple enough to know where you are soliciting in person, sending a letter, or submitting a grant application. 2) Social Media . Most nonprofits work hard to connect with donors through multiple channels, including social media. 3) Giving Days.

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Candid

MAY 14, 2024

It’s also the perfect time to do a social media audit for your nonprofit organization. A social media audit involves reviewing your organization’s complete social media presence, not just analyzing the metrics (to learn about assessing metrics, read my article on creating a social media plan ).

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Nonprofit Tech for Good

JANUARY 19, 2021

By Matthew Burnell , F ounder of ClickBid , a mobile bidding provider for online auctions, virtual galas, and in-person events. An in-person event can seem like a challenge to take online. ClickBid has helped many nonprofits answer these questions and move from an in-person auction to an online auction. Here’s how it works.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

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Nonprofit Tech for Good

NOVEMBER 11, 2022

You also need to talk to everyone, not a specific audience. Yes – this is the opposite of every marketing rule that says to be specific & target your audience, but it can’t be a PSA if it’s only addressing half the population. If you produce a video, you can use it for PSAs, social media and direct people to it via email.

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The Modern Nonprofit

JANUARY 28, 2025

Peer-to-peer fundraising empowers your supporters to raise money for your nonprofit by leveraging their personal networks. Enhanced Credibility : Personal endorsements carry more weight than traditional appeals. Leverage Social Media Trends Why It Matters : Social media amplifies your reach and makes sharing campaigns effortless.

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Nonprofit Tech for Good

NOVEMBER 13, 2023

Online silent auctions help non-profits raise funds effectively without having to organize a full-scale in-person event. Selecting compelling items that appeal to your audience can significantly impact your fundraising results. By doing so, you can choose prizes that appeal to them personally.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page.

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