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NPO Launched To Provide CTV Access

The NonProfit Times

AdGood will track and report on key performance indicators (KPIs), including impressions served, ad engagement rates, audience reach and conversion metrics, according to the announcement from the organization. The post NPO Launched To Provide CTV Access appeared first on The NonProfit Times.

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

If you are a NPO development pro, there are a few things we know about you for sure: The world needs more benevolence creators like you, and you are driven to serve others, ease suffering, and bring hope to the world. Understand Your Audience. That is a GREAT start. However, to achieve your goal, what else do you need?

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5 Ways Your Nonprofit Can Use Behavioral Science to Raise More Money Online

Nonprofit Tech for Good

By understanding how people make the decisions they do, your NPO can take strategic steps to raise more money and drum up more support, without running yourself ragged in the process. Here are five tips for using behavioral science theories to engage your supporters and raise more money for your NPO: 1. Here’s what you need to know.

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Driving Donor Engagement: Five Essential Elements of the NPO Website

Byte Technology

This may seem like a simple, no-brainer question to ask, but NPO experts are quick to lament the lack of a clear, coherent message on some organization’s websites. Like having a clean homepage, easy and effective site navigation is crucial to engaging your audience. Is your mission clearly stated on your website?

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5 Ways to Power Up Your Nonprofit Email Deliverability

Nonprofit Tech for Good

Creating your next fundraising campaign requires a lot of work: you must identify your goals, your audience, segment your lists, create compelling content, and set up and test everything in your CRM. About the Author. Hanna Reeves serves as a CRM Implementation Specialist at Generate_Impact.

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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

To be successful fundraisers, we need to understand how to communicate to our audience segments in order to make the right kind of ask. The post Understanding What Motivates Millennials to Give to Your NPO appeared first on Nonprofit Hub. This has been true from generation to generation. Stay tuned!

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Getting Engaged: The most popular non-profit web strategies of 2015

Byte Technology

Of course NPO brochures and web pages have long used pictures to draw in readers, but such imagery should be seen as something to use across all marketing platforms. In reality, NPO principals should take the time to study their supporter bases and determine what marketing tools work best.

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