Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Flickr Photo by Rex Hammock. Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. Fortunately, storytelling busts silos. Miriam Brosseau and Stephanie Corleto share why. Stories are for people.

Story 106

Story Storytelling Digital Nonprofit 106

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. By following these suggestions during your planning process, you’ll be better prepared to drive awareness and make meaningful change at a local, national, or global level: Set clear campaign goals and identify a timeline.

Advocacy 130

Advocacy Campaign Tips Storytelling 130

Tech Soup

MARCH 21, 2016

For the sixth year, TechSoup's annual challenge will help nonprofits learn how to increase their storytelling skills for fundraising and advocacy purposes. Storytelling skills are also a prerequisite to successful advocacy. Take Part in the Digital Storytelling Challenge! Ladies and gentlemen, Storymakers 2016 is here.

Storytelling 36

Storytelling Challenge Digital NTC 36

Tech Soup

MARCH 21, 2016

For the sixth year, TechSoup's annual challenge will help nonprofits learn how to increase their storytelling skills for fundraising and advocacy purposes. Storytelling skills are also a prerequisite to successful advocacy. Take Part in the Digital Storytelling Challenge! Ladies and gentlemen, Storymakers 2016 is here.

Storytelling 36

Storytelling Challenge Digital Storyboard 36

Tech Soup

APRIL 25, 2013

On Monday, April 16, TechSoup took its Digital Storytelling global with a full-day tweet chat spanning 10 time zones. Each tweet chat covered a different facet of digital storytelling and featured storytelling experts and nonprofit and library participants.

Storytelling 63

Storytelling Digital Global United Kingdom 63

Tech Soup

JANUARY 31, 2012

We learn to use mobile production tools, cooperative social sites for group curation and unique filesharing services like Dropbox , Skype along with new tools like Instagram, WeVideo , Stroome and many new apps to edit our captured video and photos for story creation. He has spoken publicly about his work to audiences at the Smithsonian, UC.

Storytelling 67

Storytelling Collaboration Video Thailand 67

Tech Soup

NOVEMBER 14, 2014

GivingTuesday is an excellent opportunity to use storytelling to draw in new and existing donors and supporters of your cause, on December 2 and beyond. How can you lead your audience back to your blog again and again for exclusive information, stories, and updates about the campaign? Don't have a good selection of photos?

Storytelling 68

Storytelling Chad Images Photo 68

Tech Soup

MARCH 6, 2012

Submissions for the 2012 TechSoup Digital Storytelling Challenge have closed, but the fun has just begun! While our community is busy from March 6 – 12 picking their favorites for the Audience Choice Awards , our panel of expert judges will be selecting the top digital stories from among hundreds of entries. As the Dean of Story.

Storytelling 52

Storytelling Digital Challenge San Francisco 52

Tech Soup

JANUARY 20, 2012

We learn to use mobile production tools, cooperative social sites for group curation and unique filesharing services like Dropbox , Skype along with new tools like Instagram, WeVideo , Stroome and many new apps to edit our captured video and photos for story creation. Get your story ideas ready and RSVP for Nonprofits Live on February 8th.

Collaboration 44

Collaboration Storytelling Video Thailand 44

Tech Soup

AUGUST 22, 2014

TechSoup has been running international video and photo competitions for some years now. In previous years, we called it our Digital Storytelling Challenge. We thought we’d ask some past winners to tell us about how they’ve been using their videos and how important storytelling is to their organization.

Storytelling 66

Storytelling Children India Video 66

Tech Soup

OCTOBER 8, 2014

So without further ado, meet our judges, a collection of storytelling experts who will be choosing our awardees. In 2004, Joaquin began the National Public Lightpath, advocating high-speed, fiber-optic network as the next generation of the Internet. We’ve been inspired and moved by your stories. Erinn Andrews. Vanessa Chase.

San Francisco 50

San Francisco Bangladesh Los Angeles North America 50

Connection Cafe

FEBRUARY 24, 2014

In the digital age, where most traditional storytelling is done over the Internet, attention spans are ever shrinking. National Library of Medicine put the average 2013 attention span at 8 seconds. Do we forget about this audience and keep doing it the way we’ve always done it? Fifty-five million photos are uploaded each day.

Story 51

Story Captivate Sudan Phase 51

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

charity: water , a nonprofit that brings clean and safe drinking water to people in developing nations, is leading the way when it comes to redefining nonprofit marketing; they are exceptional at inbound marketing, focusing on creating powerful content to inspire people to join their cause. Harness the Power of Storytelling.

Charity 131

Charity Lesson Marketing Digital 131

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 18, 2016

Instagram, the popular Millennial photo sharing site, is gaining traction with world leaders, government leaders and nonprofit executive directors. Instagram is about photo sharing and tell stories in photos. Relevant: It meets the target audiences needs. He shares photos and reflections from business trips.

Personal 50

Personal Create Photography Museum 50

CauseVox

OCTOBER 11, 2021

It’s marketable, it’s ripe for good storytelling, and can ease the process of coming up with a fresh campaign concept. Other Examples: An Annual Giving Campaign, like National Center for Youth Law did $10k for a new Alzheimer’s research project Raise $25,000 to fill a new school library. Is storytelling a big component of the campaign?

Guide 78

Guide Giving Campaign Social Media 78

Tech Soup

MARCH 7, 2012

Winners of the Digital Storytelling Challenge (TSDigs) stand to receive exciting prizes from TechSoup’s generous donor partners like Adobe, Cisco Systems, Seagate, Citrix, Flickr, and SlideRocket. The Audience Choice Award is your chance to pick the digital story you feel made the biggest impact.

Award 40

Award San Francisco Adobe Storytelling 40

Tech Soup

OCTOBER 2, 2017

Sweet Briar, Virginia: Using Data to Reach Your Audience. Kampala, Uganda: Digital Storytelling for Nonprofits Workshop. Paris, France: Forum National des Associations et des Fondations. Left photo : Gregory Munyaneza / NetSquared Rwanda / CC BY. Center photo : Chrispin Okumu / NetSquared Kenya / CC BY.

Netsquared 54

Netsquared United Kingdom San Francisco Tanzania 54

Classy

AUGUST 23, 2021

National Food Bank Day is on September 3, 2021. Launch a compelling crowdfunding campaign to take advantage of National Food Bank Day this September and raise more to impact more lives. . Reach New Heights On National Food Bank Day . Tap Into the Power of Storytelling. Download Your Crowdfunding Campaign Checklist.

National 71

National Raise Headline Social Media 71

Nonprofit Tech for Good

NOVEMBER 7, 2020

World Food Program USA (WFP USA), the US affiliate of the 2020 Nobel Prize-winning United Nations World Food Programme, has beautifully adapted the story of Rani—a precocious student in India who receives meals fortified with micronutrients—for their blog, Facebook, and Instagram. The page includes several storytelling graphics.

Channel 253

Channel Sierra Leone Story Digital 253

Connection Cafe

DECEMBER 13, 2013

Guest post by Christina Relacion, Communications Manager at the Scleroderma Foundation’s National Office. So, as your organization works to create content that invites and inspires, it’s important to ensure everything is created with your audience in mind. Her primary interests include website production and social media.

Content 38

Content Marketing Organization Tips 38

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2016

It has brought augmented reality to a mainstream audience , with millions downloading the app and playing. Most of the nonprofits are using it as a form of clever newsjacking — discovering that the nonprofit’s office or program location is a Pokemon stop and have snapped a photo for social media posting.

Ohio 50

Ohio Hype Nonprofit Teen 50

Qgiv

OCTOBER 27, 2021

For example, if you’re hosting a peer-to-peer fundraising event on a college campus, having college-aged volunteers will help you better connect with your target audience. Try sharing blog posts about a recent volunteer opportunity, sharing photos of your volunteers, or giving star volunteers a social media shout out.

Volunteer 98

Volunteer Strategy Guide Local 98

Get Fully Funded

DECEMBER 4, 2022

A news story gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . So, getting your story in the news is still a worthwhile strategy, particularly if your nonprofit is young and needs a bigger audience. Embed your photos in the email. Here is our latest:”.

Story 122

Story News Press Local 122

M+R

JANUARY 26, 2023

Striving to make storytelling work given the constraints of time, space, the boss’s demands, evolving trends, and how dang hard it is to draw horses. I’m going to level with you Straight talk and transparency bring the audience inside your circle of trust. <FirstName>, Today is National Endangered Species Day.

email 111

email Work Sound Hurricane 111

Bloomerang

MAY 18, 2021

The effort lacks clear communication objectives and no specified audience has been identified. The content could be great, but lacking clarity in the other two categories (goals and audience) can really limit success. Entertain – Cultivate interest and emotion in your audience so they will continue to engage.

Communication 113

Communication Indianapolis Indiana Storytelling 113

Museum 2.0

NOVEMBER 25, 2009

This week at the National Digital Forum in New Zealand, a librarian stood up and said, “one of the great challenges of this sector is to make preservation sexy.” Zealandia’s signage opened with an unambiguous image: a black and white photo of the valley pre-nature preserve—barren, clear-cut, devoid of natural life.

Action 20

Action New Zealand Hints Project 20

Care2

JANUARY 13, 2012

Pinterest has a lot of potential, especially for organizations whose stories lend themselved to visual storytelling. Here's a site that already has the audience everyone wants: women and moms who make most of the household buying decisions.” We’re about to see Pinterest use among nonprofit organizations explode.

Ideas 78

Ideas Images Flickr Museum 78

Candid

JULY 16, 2024

Segment your approach—prioritize clear, compelling storytelling that emphasizes impact and values beyond politics. To realize sustainable growth, organizations need a new mix of channels and messages, as well as a renewed focus on audience diversification. Diversify your outreach. What can fundraisers do?

Fundraising 64

Fundraising Synchronous Indiana Channel 64

Bloomerang

FEBRUARY 1, 2022

And foundations this 19% includes both, you know, national foundations and family foundations. They are natural storytellers and advocates for your organization. Having a diverse board allows us to reach a broader audience. Number one, it will allow us to expand our donor base and reach a broader audience.

Leadership 62

Leadership Fundraising Gift Slides 62

Nonprofits Source

MARCH 21, 2018

They use hashtags impeccably and they get involved in current events such as Black History Month, and National Love Your Pet Day. As a huge, nationally-recognized nonprofit organization, it’s easy to become just a faceless machine. The best part about Project Aware is that they connect well with their audience on social media.

Social Media 109

Social Media Resource Marketing Media 109

Bloomerang

JANUARY 7, 2022

Photo Contest. Visit the Giving Tuesday website for a complete Giving Tuesday Toolkit and additional resources about the national day of giving. This shows that you’ve segmented your audience and specified the content of the email. Accept Pledges. Fundraising Letters. Text-to-Give. Product Fundraisers. Host a Dinner Event.

Campaign 99

Campaign Ideas Giving Tips 99

Get Fully Funded

SEPTEMBER 14, 2023

Photos of people are particularly compelling, so gather pictures of volunteers, beneficiaries, and community members. If your nonprofit has an environmental focus, nature photos can also be captivating. The CARE blog also has many examples of multimedia storytelling.

Captivate 52

Captivate Content Ideas Photography 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

My trick for helping participants avoid a food coma is to get the audience moving ). 1: Identify the Audience You Want Reach and Know What Motivates Their Giving. Most nonprofits typically have a number of diverse audiences that hold the keys to their success. Successful crowd funding depends on great storytelling.

Fund 132

Fund Campaign Practice Giving 132

Tech Soup

APRIL 22, 2013

We saw the potential in this story and dispatched a reporter and photojournalist to interview the town's residents, write up a feature for our online newspaper, and create a photo essay. Take the time to package the story as best you can: add photos, video, audio, pull quotes, infographics.

Story 47

Story Impact Arkansas Kentucky 47

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

The Return by Danielle Brigida, NWF NWF Description of Case Study While strategy plays an important role within the National Wildlife Federation, initially it was very hard to determine one for our social media presences. Social media brought instant returns but many of them fell within categories that aren't quantifiable.

ROI 77

ROI Social Media Slides Media 77

Connection Cafe

OCTOBER 21, 2013

Informing & Storytelling. Social media is a great way to build a national (or even global) community around your mission and the issues your organization addresses. Invite discussion and respond when your audience expresses themselves. The key to doing this is treating your social channels as a two-way street.

Social Media 47

Social Media Media Social Profit 47

The Storytelling Non-profit

DECEMBER 5, 2021

You know that’s aimed at a very specific target audience. This is a great example of copy that speaks to a specific audience with a clear message. During The Storytelling Non-Profit Virtual Conference, a few folks asked about using pictures as a part of storytelling and communications. Here's How.

Newsletter 62

Newsletter Charity Headline Learning 62