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One critical success factor in planning an engaging auction is securing high-quality, unique items that appeal to your target audience. To help you get started, this guide will discuss four proven tips for procuring auction prizes your audience will want to bid on while sticking to your event budget.
Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .
Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.
Have you ever been to a restaurant, museum or shopping mall and needed to use the bathroom? Now imagine you’re looking for the bathroom on a 6-inch screen, and instead of walking around, asking folks questions, all you can do is tap on things with your thumb. Your audience will appreciate you keeping it short and sweet.
Museums, archives, and libraries share many goals and functions. The items that museums, archives, and libraries collect reflect the human spirit. In archives, libraries, and museums, curators use their judgment to select and arrange artifacts to create a narrative, evoke a response, and communicate a message.
The new software also includes an AI copilot that answers further questions users may have based on uploaded manuals and other relevant documents. And a new AI-powered tutoring system, dubbed Maia, can converse with doctors about the virtual environment and answer questions, reducing the need for one-size-fits-all written instructions.
A new company in New York, Museum Hack , is reinventing the museum tour from the outside in. They give high-energy, interactive tours of the Metropolitan Museum and the American Museum of Natural History (AMNH). The tours are pricey, personalized, NOT affiliated with the museums involved… and very, very popular.
Donors find the idea of winning a coveted prize to be exciting, fun and new, and nonprofits have an opportunity to expand their reach beyond an existing donor base to a broad audience that cares about the cause. In this case, your sweepstakes prize should be attractive to a broad audience. Are they outdoorsy types?
Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image. Goal of the centennial project was to shine the light on the library’s resources and get new audiences engaged in the collections and connected to the curators and staff. Jason Eppink – Museum of the Moving Image.
This is the casual attendance data from my first full month as the Executive Director of The Museum of Art & History in Santa Cruz. This graph is making me change the way I think about what our museum is for and how we should market it. The audience is diverse and attentive; the experience is content-rich and on-mission.
An exhibiting artist approached me recently at an evening event at the museum. But it's a question that many museums seem to address inadequately. But it's a question that many museums seem to address inadequately. Who would be "core" audiences if our institutions were open from 3-9pm instead of closing at 5?
A year ago, I wrote a post speculating about whether events (institutionally-produced programs) might be a primary driver for people to attend museums, with exhibitions being secondary. And so, in this post, a few findings, and more questions. Many museums, big and small, thrive on events. This isn't true for every museum.
This August/September, I am "rerunning" popular Museum 2.0 This post is even more relevant today to the broader conversation about audience diversity in the arts than when it was published three years ago. Let''s say you work at an organization that mostly caters to a middle and upper-class, white audience.
How Abundance Can Connect Arts Organizations With Audiences by Marc van Bree. A month or two ago, museums and galleries around the world participated in a Twitter event called Ask a Curator. The project was a success, but I felt that it lacked real engagement between the public and the museums and Ask a Curator came to mind.
This August/September, I am "rerunning" popular Museum 2.0 Originally posted in April of 2011, just before I hung up my consulting hat for my current job at the Santa Cruz Museum of Art & History. I''ve spent much of the past three years on the road giving workshops and talks about audience participation in museums.
Today is my one-year anniversary as the executive director of the Santa Cruz Museum of Art & History. A year ago, I put my consultant hat on the shelf and decided to jump into museum management (a sentence I NEVER would have imagined writing five years ago). I'm open to any questions you want to raise in the comments.
Note: This post is written in response to recent articles about museums by Arianna Huffington (on museums and new media) and Ed Rothstein (on museums and ethnic identity). I appreciate that you write about museums, and by doing so, publicize their work and efforts. Myth #1: Museums are about contemplation.
For years, I'd give talks about community participation in museums and cultural institutions, and I'd always get the inevitable question: "but what value does this really have when it comes to dollars and cents?" We're hearing on a daily basis that the museum has a new role in peoples' lives and in the identity of the county.
Let's say you work at an organization that mostly caters to a middle and upper-class, white audience. Let's say you have a sincere interest in reaching and working with more ethnically, racially, and economically diverse audiences. Most large American museums are reflections of white culture. Why can't new visitors do the same?
If we are setting SMART objectives or trying to measure them, we may need to do a little audience research first. Museum Management. Some nonprofits have surveyed their audiences on Facebook or Twitter in less structured ways to get feedback on content and engagement ideas. I’ve done so on my own Facebook Page.
Lynda Kelley I'm here in Sydney, Australia and just finished an informal workshop and discussion with Powerhouse Museum staff and other museums. Will post reflections shortly) I met Dr. Lynda Kelly, a blogger and the Head of Audience Research for the Australia Museum. The site is called Museum 3.0.
Every day for the past two months, a man has entered the largest gallery in my museum. It also complicates the question of what is acceptable in a museum. If an artist can come into a museum and smash stuff, what does that tell visitors? It is not acceptable to walk into a museum and destroy another artist''s work of art.
For example, if you join a modern art museum, there is a good chance you won’t have to pay admission to other modern art museums. Family Lifetime memberships – When a donor joins an organization like the YMCA or a museum, can you extend the membership to the entire household. This can include museums, archives, galleries, etc.
Gina’s post suggests that QR codes could be just a fad–unless Facebook introduces them to a mainstream audience. QR Codes: fab or a fad for Museums? View more presentations from Museums Computer Group. Museums have been using them to enhance the visitor experience and have been early adopters of the technology.
I've spent much of the past three years on the road giving workshops and talks about audience participation in museums. This post shares some of the most interesting questions I've heard throughout these experiences. Feel free to add your own questions and answers in the comments! The Museum 2.0 Yes and no.
But this month, it's as if there was a subliminal email sent to a crew of bloggers in the arts suggesting a salon about audience diversity, and how/why to move in that direction. Jada is passionate about supporting the future of African-American heritage institutions and working to diversify the museum field as a whole.
Recently, James wrote about some interesting ways museums are using Twitter for offline/online engagement. The San Francisco Bay Area has seen some extraordinary museum openings over the past several years. This provides a new level of transparency for the museum worker, and a higher degree of exposure.
But not enough people care about it anymore, and the museum is fading into disrepair. The Silk Mill is part of the Derby Museums , a public institution of art, history, and natural history. Many people would look at the world''s oldest mechanized silk mill and say that the core content of the museum is silk. What do you do?
Last month, I learned about a fabulous, simple participatory experiment called “Case by Case” at the San Diego Museum of Natural History that uses visitor feedback to develop more effective object labels. Our exhibits group knocked around ideas for mechanisms of audience feedback. Questions and answers rolled in. Beiber Rules!”)
Gretchen Jennings convened a group of bloggers and colleagues online to develop a statement about museums'' responsibilities and opportunities in response to the events in Ferguson, Cleveland and Staten Island. Museums are a part of this educational and cultural network. Where do museums fit in? Here is our statement.
Why does your museum open its doors each day? By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. To put it simply, it means communicating with your audiences in a curated and meaningful way. Let’s dive in. Where are they located?
On Friday, I offered a participatory design workshop for Seattle-area museum professionals ( slides here ). We concluded by sharing the tough questions each of us struggles with in applying participatory design techniques to museum practice. I love this question. First, what do the right questions look like?
Should museums play music - in public spaces and or in galleries? I asked this question on Facebook and Twitter, and the responses have been varied and fascinating. So I thought I'd open it up to the Museum 2.0 Pros for music: Music helps designers frame the atmosphere for the intended experience at the museum.
These nontraditional audience engagement techniques helped make complex goals and visions explicit and understandable to visitors. As one participant said, "the museum feels friendly in a way it usually doesn't." People make the museum friendly, not activities. These two projects were always facilitated.
I get excited about a lot of things in my work at the Santa Cruz Museum of Art & History. That's how I felt when artist Ze Frank got in touch to talk about a potential museum exhibition to explore a physical site/substantiation for his current online video project, A Show (s ee minute 2:20, above).
Audience engagement is the easiest and hardest thing about our work. And our museum change rate is glacial. The clash is basically the thing that keeps museum leaders up at night. How do we make the right changes to make the most of audience engagement given our museum culture? This last question isn’t hyperbolic.
This month, I want to ask us this question. I have been thinking about this question at work for the past few weeks. I invite the whole staff to my office anytime between 2-3 on Tuesdays to answer one question. ICOM matters because museums are a global phenomenon. People can only define museums on what we have now.
Writing my masters thesis for Gothenburg University’s International Museum Studies program while also working four days a week as the Director of Community Programs at the Santa Cruz Museum of Art & History this spring was certainly a challenge but also an incredible opportunity.
Fundraising is all about connecting with your audience with personal and relevant messages. For instance, a large nonprofit focused on preserving arts and culture might segment its audience by location and focus its stories on the most well-known museums or cultural landmarks in a donor’s state.
Submitted by Nina Simon, publisher of Museum 2.0 On Friday, I offered a participatory design workshop for Seattle-area museum professionals ( slides here ). We concluded by sharing the tough questions each of us struggl es with in applying participatory design techniques to museum practice. I love this question.
Recently, we''ve been talking at our museum about techniques for capturing compelling audio/video content with visitors. It made me dig up this 2011 interview with Tina Olsen (then at the Portland Art Museum) about their extraordinary Object Stories project. We ended up with a gallery in the museum instead. That is more curated.
Said person goes on read every absurd word aloud, fighting with the book, pleading to stop reading the book, casting asides to the audience that he is NOT actually a robot monkey even though the book says he is. This makes me wonder: how do we break the fourth wall in museums? One part of me thinks this is an impossible question.
The question. Just over a year ago, we asked ourselves a question: How are arts organizations using digital and social media, and what sorts of results are they getting? Many of our clients and fellow consultants working in nonprofits and in the arts were approaching the same question from different angles. was created.
American Jazz Museum Platinum – Cultural Websites Located in the Historic 18th & Vine Jazz District in Kansas City, MO, the American Jazz Museum showcases the sights and sounds of jazz through interactive exhibits and films, and features live music in their venues, The Blue Room, and Gem Theater.
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