Nonprofit Tech for Good

MARCH 4, 2023

2) You can tailor social media to your audience. Consider your target donor audience as well as the constituents you serve. Then do some research on each social media platform to see where your different audiences are engaging. First ask yourself, what demographics do these stakeholders fall into?

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Social Media Media Social Nonprofit 344

Nonprofit Tech for Good

MAY 4, 2022

No doubt, change is always in the works in the nonprofit world, but the pandemic forced many organizations to change more than usual; to pivot and regroup. Work with them to get input from a good cross-section of stakeholders to understand goals, strategies, and perceptions so that you can turn them into communications that make sense.

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Tools Effective Nonprofit Evaluation 323

Nonprofit Tech for Good

MAY 8, 2023

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. 3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day !

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Lesson Marketing Nonprofit Mobile 307

Nonprofit Tech for Good

MAY 8, 2020

She has worked with Candid, Cornell University, the United Nations, and Vital Voices Global Partnerships, among others. Physical distance from audience. Authenticity is the validation of the nonprofit’s work and legitimacy by a third party — what is sometimes referred to as “social proof.” Limited budget.

Storytelling 317

Storytelling Digital Audience Channel 317

Nonprofit Tech for Good

JANUARY 29, 2024

Working with NGOs, thought leaders, and policymakers in DC for the last decade, she specializes in getting people to care about complex issues that might otherwise get ignored. Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Make eye contact with your audience. Say their name.

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Social Media Organization Fundraising Media 296

Nonprofit Tech for Good

JUNE 12, 2020

You don’t want to bore your audience right from the start of your relationship. In other words, you should communicate to each audience group – including donors, members, volunteers, event attendees, and subscribers – in a way that is relevant to them. This is the first step in creating strong, steady audience engagement.

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email Donation Nonprofit Newsletter 346

Greater Giving

OCTOBER 15, 2024

One critical success factor in planning an engaging auction is securing high-quality, unique items that appeal to your target audience. To help you get started, this guide will discuss four proven tips for procuring auction prizes your audience will want to bid on while sticking to your event budget. Happy fundraising!

Tips 103

Tips Nonprofit Sponsor Audience 103

Nonprofit Tech for Good

FEBRUARY 14, 2019

His work is focused on nonprofits, advocacy, and public affairs. How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? 2) Identify your target audience.

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Facebook Fundraising ROI Metrics 263

sgEngage

OCTOBER 24, 2024

When you think of the most critical tools for driving your nonprofit’s mission forward, what comes to mind? A well-designed website can work wonders for your nonprofit in spreading awareness of your mission and converting first-time visitors into loyal, active supporters. Color palette. 1 ratio for copy and 3:1 for headings).

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Websites Tips Nonprofit Design 110

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. For instance, if audience engagement is a priority, prompts related to chatbot interactions and personalized messaging are key. Output as a table.”

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Digital Strategy Create Guide 313

Nonprofit Tech for Good

FEBRUARY 17, 2022

Understand Your Audience. Your data also has the potential to help you better understand how to reward and recognize top fundraisers and volunteers and plan your daily work. Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives.

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Fundraising Tips Management Nonprofit 358

Nonprofit Tech for Good

JANUARY 19, 2024

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. But it’s worth it, because when you optimize your content, it acts as a kind of sleeper agent working to bring more awareness and support your way.

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Action Tips Practice Nonprofit 305

Nonprofit Tech for Good

JUNE 20, 2022

Eventgroove doesn’t advertise or publicly list fundraisers, meaning organizers control the audience. The truth is that the majority of an organization’s audience believes in the cause and wants to support it. Things to Keep in Mind When Running a Sweepstakes. What Sort of Prizes Work Best?

Campaign 341

Campaign Fundraising Charity Hawaii 341

Fast Company Tech

APRIL 11, 2025

I was deep in research when something happened that made me change my mind. Why do you want to work in venture capital? Why do you want to work at Graham & Walker? By which point, I could see us working with any of them. That being said, one crucial tip I would share is to know your audience.

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Application Job Review Roles 113

Bloomerang

APRIL 18, 2025

Understand your mission and audience The first step is to know your WHY, that is, your mission. Next, determine your WHOyour target audience. Most nonprofits have multiple key audiences, each with different needs, motivations, and ways they engage with your mission.

Action 94

Action Design Marketing Audience 94

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Artificial intelligence is simplifying the nonprofit slog work that ties up enormous banks of time and resources. Please cite sources.”

Campaign 264

Campaign Giving Nonprofit Google 264

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? Test with a couple of links to see how it all works. And, when it comes to parameters, keep these best practices in mind: Use only lowercase words. Are your conversion rates different for different audiences?

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Donor Campaign Nonprofit Facebook 325

Association TV

NOVEMBER 30, 2021

In 2016, Ad Standards Canada introduced guidelines to “uphold the authenticity, honesty, and integrity of all online marketing tactics by requiring companies to clearly disclose working relationships. ”. You have a dedicated audience who look to you for content. That’s great! Balance is key.

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Sponsor Content Audience Associations 276

Nonprofit Tech for Good

NOVEMBER 13, 2023

Selecting compelling items that appeal to your audience can significantly impact your fundraising results. Let’s explore how to manage your prize items so they make an impact in your next online silent auction : 1) Choose Prizes to Suit Your Audience When selecting items, it’s crucial to keep your audience in mind.

Tips 302

Tips Online Management Help 302

Forum One

OCTOBER 1, 2024

Museums and cultural organizations, like the family of Smithsonian institutions and others we’re fortunate to work with at Forum One, have a wealth of opportunities when it comes to digital engagement. In between all-consuming site reboots, omnichannel campaigns can refresh digital experiences and draw in new audiences.

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Museum Culture Audience Digital 93

Nonprofit Tech for Good

NOVEMBER 5, 2022

Unlike many other event fundraisers, golf tournaments give sponsoring businesses exposure to a typically affluent audience. 7) Tech Will Work Together to Streamline & Simplify. Fortunately for nonprofits, these tools often work together and complement each other to streamline and simplify events from start to finish.

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Fundraising Trend Sponsor Registration 358

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. According to The Urban Institute, there are roughly 1.8 million nonprofits in the U.S. , Test both!

Marketing 250

Marketing Fundraising Nonprofit Social Media 250

CauseVox

DECEMBER 5, 2024

In fact, a community needs organizations working together to ensure a healthy support system for all. You may find that it’s in your best interest to work together on a year-end fundraising campaign. Similarly, working with businesses for your end-of-year giving campaign can open doors to new audiences and resources.

Campaign 105

Campaign Giving Strategy Donor 105

Forum One

NOVEMBER 11, 2024

Your strategy should align with your overall goals, cater to your audience, and focus on the outcomes you’re aiming for. Our work has led us to recognize the key ingredients for any successful digital transformation strategy. To align your whole organization, you need to define the end you are working to achieve.

Digital 104

Digital Time Nonprofit Strategy 104

Nonprofit Tech for Good

NOVEMBER 10, 2021

Larger audiences : Virtual platforms can accommodate hundreds or even thousands of attendees, increasing the number of potential donors and supporters. Let’s take a look at how nonprofits have been successfully updating their fundraisers for an online and virtual/live audience. Live and Silent Auctions.

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Fundraising Strategy Create Nonprofit 299

Greater Giving

JULY 5, 2024

Which Event Formats Work Best? Tips for How to Choose To maximize attendance and engagement at your next nonprofit event, you need to choose the best event format for your audience. Find out whether your audience prefers to gather in person or engage in the comfort of their own homes. How do your attendees engage best?

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Work Virtual Poll Audience 98

Nonprofit Tech for Good

APRIL 24, 2020

For many people, issues that are out of sight are also out of mind. Gamers, some with enormous fan bases in the tens of millions, host live streams where they play video games and interact with their audience as a tool to raise money for nonprofits. Other virtual assistants are working toward providing this feature.

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Trend Fundraising Nonprofit Voice 329

Bloomerang

DECEMBER 12, 2024

Brand awareness: Marketers consistently say that email marketing is one of the most effective ways to build brand awareness and connect with current and prospective audience members. Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

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email Marketing Guide Nonprofit 94

sgEngage

NOVEMBER 27, 2024

Connection with Younger Audiences Millennials and Gen Z are highly receptive to digital giving and are more likely to engage with causes they see online. But don’t think that younger audiences are the only ones donating online! Behind-the-Scenes What unique aspects of your organization’s work do supporters rarely get to see?

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Online Fundraising Support Digital 98

Nonprofit Tech for Good

NOVEMBER 20, 2021

To maximize efforts and drive greater donations, below are some critical steps to keep in mind before jumping on this emerging trend in online fundraising. When finding new items, keep in mind that most businesses donate to auctions in order to convert new customers. 1) Get your auction list in check. .

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Virtual Personal Fundraising Tips 288

sgEngage

APRIL 18, 2025

I get to partner with nonprofit teams that are full of dedicated, smart, and hard-working people. Maybe this shouldnt come as a surprise: Our post-pandemic world is full of social, governmental, and economic concerns that have an impact on our outreach and fundraising work. Segment your audience : Not all donors are the same.

Donor 90

Donor Fundraising Tech Change Management 90

Bloomerang

AUGUST 3, 2023

It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. We have a committee standing to assist me, however, because DEI is ever evolving, we spend a lot of time discussing the changes and our work hasn’t been fully realized by all.

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Audience Practice Fundraising Profile 98

Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. Building an audience by attracting new subscribers to newsletters .

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Grant Google Guide Websites 336

Nonprofit Tech for Good

JULY 10, 2019

It can help you reach a younger audience but also to strengthen the relationship with your existing supporters. 2) Think of your audience – who do you really want to target? A good way to improve your social media fundraising success is to be clear on your target audience. 3) Pick the right platforms.

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Fundraising Social Social Media Channel 280

CauseVox

MARCH 1, 2024

And for Oatly, that is on purpose; I am exactly the customer they have in mind. Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. That’s what I call working smarter, not harder.

Donor 102

Donor Audience Social Media Survey 102

Nonprofit Tech for Good

SEPTEMBER 19, 2019

With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a difference through the power of social media. #GivingTuesday is the biggest generosity movement in history. 1) Define your narrative.

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Storytelling Tips Social Media Nonprofit 271

Nonprofit Tech for Good

MAY 16, 2021

A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Keep these elements in mind when drafting your next follow-up email: Include their name in the subject line. Set them up for success.

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Template email Campaign Fundraising 318