.orgSource

MARCH 18, 2025

He challenged both staff and board members to move beyond familiar patterns, avoid the bias of selecting like-minded leaders, and foster diversity of thought. This cultural evolution helped APICS remain competitive in an environment where digital disruptors could engage their audiences just as effectively as traditional associations.

Government 221

Government Associations Culture Structure 221

Candid

OCTOBER 24, 2024

It’s ironic: Despite having many more ways to communicate with their constituencies today—through social media, email, webinars, Zoom, and in-person events—many nonprofits still struggle to reach a broad audience. But among the first audiences they need to get to know are nonprofit news editors.

Media 115

Media Nonprofit Interview News 115

Greater Giving

OCTOBER 15, 2024

One critical success factor in planning an engaging auction is securing high-quality, unique items that appeal to your target audience. To help you get started, this guide will discuss four proven tips for procuring auction prizes your audience will want to bid on while sticking to your event budget. Happy fundraising!

Tips 103

Tips Nonprofit Sponsor Audience 103

Nonprofit Tech for Good

MAY 8, 2023

2) Meeting your target audience where they are is important Big brands and retailers know this—to reach their target audience they need to have an active presence on the social media platforms their target audience uses, and they need to use the communication channels their audience prefers.

Lesson 306

Lesson Marketing Nonprofit Mobile 306

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. For instance, if audience engagement is a priority, prompts related to chatbot interactions and personalized messaging are key. Output as a table.”

Digital 312

Digital Strategy Create Guide 312

Nonprofit Tech for Good

MARCH 4, 2023

2) You can tailor social media to your audience. Consider your target donor audience as well as the constituents you serve. Then do some research on each social media platform to see where your different audiences are engaging. First ask yourself, what demographics do these stakeholders fall into?

Social Media 343

Social Media Media Social Nonprofit 343

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget.

Storytelling 316

Storytelling Digital Audience Channel 316

Nonprofit Tech for Good

MAY 4, 2022

In many cases, you’ll have to employ a bit of “institutional psychology” to probe the hearts and minds that shape your organization. What might your target audience get confused about when they think of your organization? What are the 3-4 key messages you feel it is most important for your audiences to know about your organization?

Tools 314

Tools Effective Nonprofit Evaluation 314

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? 2) Identify your target audience. To create an audience of all your page fans, start by setting the audience location as “Worldwide.”.

Facebook 256

Facebook Fundraising ROI Metrics 256

Nonprofit Tech for Good

FEBRUARY 17, 2022

Understand Your Audience. Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives. Team up with local tv, radio, and print media partners, popular blogs, and social media influencers that reach and represent your target audiences.

Fundraising 354

Fundraising Tips Management Nonprofit 354

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience.

Social Media 286

Social Media Organization Fundraising Media 286

Bloomerang

APRIL 18, 2025

Understand your mission and audience The first step is to know your WHY, that is, your mission. Next, determine your WHOyour target audience. Most nonprofits have multiple key audiences, each with different needs, motivations, and ways they engage with your mission.

Action 94

Action Design Marketing Audience 94

Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. One of the strongest features of RCS is verified sender, as it helps build trust between your org and your audience.

Mobile 321

Mobile Trend Social Media Donation 321

Nonprofit Tech for Good

JUNE 20, 2022

Eventgroove doesn’t advertise or publicly list fundraisers, meaning organizers control the audience. The truth is that the majority of an organization’s audience believes in the cause and wants to support it. Things to Keep in Mind When Running a Sweepstakes. There is great potential in leveraging this confidence.”

Campaign 335

Campaign Fundraising Charity Hawaii 335

Nonprofit Tech for Good

JANUARY 7, 2024

In today’s digital age, nonprofit organizations are increasingly relying on online platforms to reach a wider audience and fulfill their missions. 5) Locations and languages Configure your campaign’s location and language settings according to your audience specifications.

Grant 309

Grant Google Guide Nonprofit 309

Forum One

OCTOBER 1, 2024

For today’s arts and culture organizations, we’re distilling five strategies for digital engagement that meet the needs of audiences with lasting impact. In between all-consuming site reboots, omnichannel campaigns can refresh digital experiences and draw in new audiences. Consider all the ways that museums engage online.

Museum 93

Museum Culture Audience Digital 93

Nonprofit Tech for Good

NOVEMBER 22, 2021

Sure, many gift-buyers will continue to turn to Amazon, Walmart, and Target, but increasingly c onsumers are being more mindful with purchases. Nonprofits with online shops can tap into these trends on social media to reach mindful shoppers and raise revenue in support of their mission. You know your audience best.

Facebook 302

Facebook Online Effective Social Media 302

Association TV

NOVEMBER 30, 2021

You have a dedicated audience who look to you for content. Even if it’s only one additional post per month, you're still offering more opportunities for your members to engage with you, drive up traffic on your platform and grow your audience. First, you need to consider how your audience will react. That’s great!

Sponsor 276

Sponsor Content Audience Associations 276

Nonprofit Tech for Good

SEPTEMBER 8, 2022

Get your event on donors’ minds early and in front of sponsors amid annual budget planning. Direct all your promotion to the website so folks can take action to support your cause and event as soon as they hear about it. Send Save-the-Dates.

Fundraising 335

Fundraising Sponsor Registration Websites 335

Nonprofit Tech for Good

JANUARY 19, 2024

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. While it can be hugely helpful, AI doesn’t do an amazing job writing for the searcher’s intent or your audience. So, what kind of content is that, exactly?

Action 292

Action Tips Practice Nonprofit 292

Nonprofit Tech for Good

NOVEMBER 10, 2021

Larger audiences : Virtual platforms can accommodate hundreds or even thousands of attendees, increasing the number of potential donors and supporters. Let’s take a look at how nonprofits have been successfully updating their fundraisers for an online and virtual/live audience. Live and Silent Auctions. Virtual and Hybrid Concerts.

Fundraising 297

Fundraising Strategy Create Nonprofit 297

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? And, when it comes to parameters, keep these best practices in mind: Use only lowercase words. Our #1 tip is: start grouping them into audiences, and investigate how each one performs on your campaign. .

Donor 317

Donor Campaign Nonprofit Facebook 317

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

Grant 359

Grant Google Nonprofit Guide 359

sgEngage

OCTOBER 24, 2024

When you think of the most critical tools for driving your nonprofit’s mission forward, what comes to mind? To make your site accessible for all audiences, always ensure there is adequate contrast between text and background colors (at least a 4.5:1 But if your organization’s website isn’t on your list, it should be! Typography.

Websites 109

Websites Tips Nonprofit Design 109

CauseVox

MARCH 1, 2024

And for Oatly, that is on purpose; I am exactly the customer they have in mind. Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. For me, it’s Oatly. Why Do Donor Personas Matter?

Donor 102

Donor Audience Social Media Survey 102

Nonprofit Tech for Good

NOVEMBER 13, 2023

Selecting compelling items that appeal to your audience can significantly impact your fundraising results. Let’s explore how to manage your prize items so they make an impact in your next online silent auction : 1) Choose Prizes to Suit Your Audience When selecting items, it’s crucial to keep your audience in mind.

Tips 294

Tips Online Management Help 294

Nonprofit Tech for Good

MAY 25, 2024

Marketing Every Stage of ‘The Donor’s Journey’ It’s tempting to think of marketing as a broad-minded approach that’s focused on building awareness with the largest audience possible. 4) Event Promotion Whether you’re planning a black tie gala or a local trash cleanup, you need your audience to show up to your event.

Marketing 239

Marketing Fundraising Nonprofit Social Media 239

Nonprofit Tech for Good

NOVEMBER 20, 2021

To maximize efforts and drive greater donations, below are some critical steps to keep in mind before jumping on this emerging trend in online fundraising. When finding new items, keep in mind that most businesses donate to auctions in order to convert new customers. 1) Get your auction list in check. .

Virtual 283

Virtual Personal Fundraising Tips 283

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Corporate Partnerships: Collaborated with brands that support or cater to the LGBTQ+ community, creating themed products and promotional content that resonate with the audience all year.

Campaign 260

Campaign Giving Nonprofit Google 260

Nonprofit Tech for Good

NOVEMBER 5, 2022

Unlike many other event fundraisers, golf tournaments give sponsoring businesses exposure to a typically affluent audience. Saving time, conserving financial resources, and finding efficiencies are still top of mind for busy nonprofit event organizers who often wear many hats. 2) Sponsors Will Look For New Options.

Fundraising 354

Fundraising Trend Sponsor Registration 354

Bloomerang

DECEMBER 12, 2024

Brand awareness: Marketers consistently say that email marketing is one of the most effective ways to build brand awareness and connect with current and prospective audience members. Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

email 94

email Marketing Guide Nonprofit 94

Fast Company Tech

APRIL 11, 2025

I was deep in research when something happened that made me change my mind. That being said, one crucial tip I would share is to know your audience. Quickly overwhelmed by the interest, I asked everyone I knew for tips on how to review all those applications most efficiently. They recommended several tools, from LLMs to custom built.

Application 115

Application Job Review Roles 115

Nonprofit Tech for Good

JULY 10, 2019

It can help you reach a younger audience but also to strengthen the relationship with your existing supporters. 2) Think of your audience – who do you really want to target? A good way to improve your social media fundraising success is to be clear on your target audience. 3) Pick the right platforms.

Fundraising 280

Fundraising Social Social Media Channel 280

The MatrixFiles

MAY 21, 2021

When it comes to search engine optimization there’s one very important thing to always keep in mind: Google doesn’t like cute, Google likes clarity. . Once you start getting natural language queries to land on these pages, they become more important as entry points to your website that inform and engage your audience.

Language 246

Language Search Content Google 246

Nonprofit Tech for Good

SEPTEMBER 19, 2019

With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a difference through the power of social media. #GivingTuesday is the biggest generosity movement in history. 1) Define your narrative.

Storytelling 271

Storytelling Tips Social Media Nonprofit 271

sgEngage

NOVEMBER 27, 2024

Connection with Younger Audiences Millennials and Gen Z are highly receptive to digital giving and are more likely to engage with causes they see online. But don’t think that younger audiences are the only ones donating online! Have an idea in mind, but want to make sure you execute it properly?

Online 98

Online Support Fundraising Digital 98

Fast Company Tech

APRIL 1, 2025

Designed with a broader audience in mind, inZOI stands out through subtle cultural details. Unlike The Sims , which embraces cartoonish characters and lightheartedness, inZOI opts for lifelike graphics and a slower-paced gameplay experience centered on everyday interactions.

Life 84

Life Challenge Chart Culture 84