Nonprofit Tech for Good

OCTOBER 12, 2023

By Megan Allison , Content Marketing Specialist for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Social media is one of the greatest tools your nonprofit has, especially with Giving Tuesday right around the corner.

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Social Media Content Media Social 328

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected.

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Social Media Video Media Practice 261

Nonprofit Tech for Good

JULY 5, 2019

The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing. This is where companies turn to people with large social media followings and niche credibility to advertise their product, paying as much as $1 million per post from Kylie Jenner.

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Social Media Effective Media Program 272

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. Get organized : a content calendar can help you create a more consistent social presence.

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Social Media Calendar Content Media 275

Nonprofit Tech for Good

JANUARY 29, 2024

Brynne Krispin is a social media strategist for nonprofits and small businesses. Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Say their name.

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Social Media Organization Fundraising Media 251

sgEngage

NOVEMBER 13, 2024

Here are five ways to use your digital impact report as a marketing tool: 1. Social media campaigns Social media platforms provide an ideal space to post highlights from your digital impact report. This interactive format allows for real-time questions and discussions, making the information more accessible.

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Digital Impact Report Marketing 111

Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail.

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Personal Fundraising Nonprofit Donor 293

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Thank you and Happy New Year!

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Trend Fundraising Digital Marketing 312

Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing.

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Social Media Money Media Raise 228

Nonprofit Tech for Good

MAY 8, 2023

There’s a lot to learn from them about text marketing. Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. Want to learn more about effective text message marketing?

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Lesson Marketing Nonprofit Mobile 303

Nonprofit Tech for Good

FEBRUARY 2, 2025

Here’s how nonprofits are using QR codes to engage their audiences effectively: Fundraising: From charity sweepstakes to crowdfunding campaigns, QR codes placed on postcards, flyers, or social media provide a conduit for instant participation.

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Strategy Nonprofit Fundraising Volunteer 241

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. This is full-funnel marketing , and to do it effectively you need some technological assistance.

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Marketing Fundraising Nonprofit Social Media 204

Whole Whale

MARCH 28, 2025

At Whole Whale, we see too many nonprofits with a too narrow approach to digital marketing that misses out on building long-term relationships and sustainable support at scale. To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion.

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Digital Strategy Marketing Nonprofit 52

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

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Marketing Team Build Social Media 221

Nonprofit Tech for Good

NOVEMBER 1, 2021

Not every organization is going to have success using the same strategies–which is why we don’t preach that we have the be-all, end-all of event marketing advice. This webinar will answer questions like: What if I don’t have a big email list or social media following? When and how should I use different marketing channels?

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Marketing Free Work Social Media 201

Nonprofits Source

NOVEMBER 4, 2024

As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. While there are many differences between the ways nonprofits and political campaigns operate, their core marketing goals are the same — to reach a wide audience and gain their support. Sending an email promoting text opt-in.

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Campaign Marketing Nonprofit Social Media 52

Nonprofit Tech for Good

APRIL 5, 2024

Marketing your nonprofit’s golf tournament makes up the largest phase of event planning. Fortunately, the right tech tools make marketing your tournament simple, efficient, and low-cost. Fortunately, the right tech tools make marketing your tournament simple, efficient, and low-cost. Partner marketing. Email campaigns.

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Marketing Tech Sponsor Registration 199

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. We understand how marketing and technology go hand-in-hand, and throughout this guide, we will focus on how to apply nonprofit marketing best practices using your organizations technology.

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Marketing Guide Nonprofit Social Media 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. LinkedIn Pages.

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Linkedin Practice Nonprofit Social Media 360

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Remember that marketing automation tools are SaaS products (or software as a subscription).

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Get Fully Funded

SEPTEMBER 6, 2022

If you want people from your social media to support your nonprofit’s activities, you need a nonprofit social media plan. You already know this: In the nonprofit realm, social media is life. Contrary to popular belief, successful social media accounts are not run off-the-cuff!

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Social Media Structure Media Social 124

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Organizations collect numbers through opt-ins or promote text keywords on social media and at events.

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Online Support Fundraising Digital 98

Nonprofit Tech for Good

AUGUST 2, 2024

Charity golf tournaments offer brands a unique opportunity to gain exposure to an engaged and affluent audience of golfers. The evolution of golf event-specific technology has elevated the game, making golf event sponsorships even more appealing to businesses looking for high ROI on their marketing or charitable dollars.

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Sponsor Tech Social Media ROI 289

Nonprofit Tech for Good

DECEMBER 3, 2020

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world.

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Facebook Practice Nonprofit Social Media 364

Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. .

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The Modern Nonprofit

MAY 23, 2023

Estimated Reading Time: 5 minutes From Likes to Donations: How Nonprofits Can Win at Social Media Fundraising In the digital age, social media is an indispensable tool for any nonprofit. Your messaging, tone, and even the platform you choose should cater to your audience’s preferences.

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Social Media Donation Media Fundraising 126

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Collaboration Marketing Integration Trend 221

Nonprofit Tech for Good

FEBRUARY 23, 2021

Which social media platforms are the most important for nonprofit video. How to use audience testing and seed groups to improve engagement. << Topic we’ll discuss include: Why video engagement is key and how to measure it. Which emotions trigger viewers’ impulse to share and comment.

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Video Create Free Nonprofit 345

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Like all social media today, organic reach is very low. Twitter is not for every nonprofit.

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Twitter Practice Nonprofit Social Media 343

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Collaboration Marketing Team Integration 221

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving.

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Campaign Giving Nonprofit Google 236

DNL OmniMedia

FEBRUARY 3, 2025

Marketing is essential to nonprofit success. However, too many nonprofits waste time, money, and resources conducting outreach without a cohesive marketing strategy. One of the best ways to design or refine your strategy in an efficient and effective way is to leverage nonprofit marketing consulting.

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Consultant Marketing Nonprofit Social Media 52

Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Nonprofits with online shops can tap into these trends on social media to reach mindful shoppers and raise revenue in support of their mission.

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Facebook Online Effective Los Angeles 267

Nonprofit Tech for Good

JULY 4, 2021

That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events. Upon signing up, be sure to include your logo, photos and message to show them what you’re all about, then promote your program via email, text and social media. Share to social media as often as possible.

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Ideas Fundraising Online Nonprofit 350

Nonprofit Tech for Good

AUGUST 24, 2020

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Website & Email Marketing Best Practices for Nonprofits. The conversation has shifted from blog comments to social media.

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Practice Nonprofit Social Media Newsletter 353

Nonprofit Tech for Good

MARCH 21, 2019

By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. It’s hard to deny that social media has forever created a fundamental shift in the way we engage with each other.

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Fundraising Social Practice Online 267

Nonprofit Tech for Good

AUGUST 29, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online.

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Donation Money Raise Ideas 279