Greater Giving

DECEMBER 19, 2024

What the Data Says Many nonprofit organizations build their websites based on hunches about what they think their unique audiences want to see. While its true you know your audience better than anyone, you can greatly increase your websites return on investment (ROI) by taking a data-driven design approach.

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Websites Data Nonprofit Mobile 52

Candid

DECEMBER 11, 2024

The language of your online donation forms, scripting, print materials, and any other content should center this language. Every medium you leverage to reach donors and prospectssocial media, email, fundraising pages, and website should be consistent. Dont let your brand be an afterthought.

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Donor Giving Time Donation 105

Nonprofit Tech for Good

APRIL 19, 2014

By allowing organisations to brand their website addresses in localized scripts, Public Interest Registry is providing the opportunity for organisations to better communicate their mission and programs to audiences who speak and write in these widely used scripts as well as solidify their online brand as a reputable not-for-profit organisation.

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Script Russia Registration Language 202

Nonprofit Tech for Good

MAY 8, 2020

Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget. Worldwide competition.

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Storytelling Digital Audience Channel 316

Bloomerang

APRIL 18, 2025

Understand your mission and audience The first step is to know your WHY, that is, your mission. Next, determine your WHOyour target audience. Most nonprofits have multiple key audiences, each with different needs, motivations, and ways they engage with your mission.

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Action Design Marketing Audience 104

DNL OmniMedia

NOVEMBER 12, 2024

In today’s digital world, your nonprofit must have a high-quality website to successfully raise awareness for your cause, secure support, and drive your mission forward. At DNL OmniMedia , we understand the importance of having an aesthetically beautiful website that offers visitors a positive, user-friendly experience.

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Websites Process Design Nonprofit 52

Nonprofit Tech for Good

OCTOBER 29, 2022

Every visitor of your nonprofit website is a potential donor. According to Classy, nonprofits that use an embedded checkout form during the year-end giving season experience a 28% increase in revenue per website visitor. Branding your donation modal to match your website helps donors feel like they’re never leaving that experience.

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Giving Donation Donor Gift 337

Top Nonprofits

MARCH 16, 2022

Your nonprofit’s website is the center of your communication and marketing strategy. When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Your website doesn’t reflect your current brand. Your site doesn’t engage your audience.

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Websites Nonprofit Audience Site 115

Nonprofit Tech for Good

APRIL 10, 2022

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Write tweets in clear, concise language. Format your tweets for easy reading.

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Twitter Practice Nonprofit Social Media 360

Nonprofit Tech for Good

APRIL 2, 2023

So what exactly is this website that’s causing such a stir? It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

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Tools Fundraising Donor Analytics 362

Byte Technology

JANUARY 5, 2017

Successful website owners and administrators all have one thing in common: they know their audience. So how does one begin to seek out an understanding of their target audience? Therefore, to join the ranks of successful website owners you need to get up and running with Google Analytics. And here’s how to do just that.

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WordPress Analytics Audience Site 100

Nonprofit Tech for Good

APRIL 26, 2021

Create an emotional connection with your target audience to bring them closer to your cause. If your social media, email, website, and print collateral are consistent, they add up to a whole, rather than remaining isolated and lost as opportunities to communicate your core messages. 3) Speak the language of your community.

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Strategy North America Nonprofit Israel 346

Nonprofit Tech for Good

APRIL 23, 2023

” Its response neatly explained the nitty-gritty: “ ChatGPT is a large language model (LLM) developed by OpenAI. It is trained on a massive dataset of text and code, and it can generate text, translate languages, write different kinds of creative content, and answer your questions in an informative way.

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Content Social Media Calendar Fundraising 353

Nonprofit Tech for Good

DECEMBER 28, 2010

Website: HumaneSociety.org. Everything we do online (our website, email program, advertising, social) is tied to our goals of advocacy and fundraising, or some other kind of lead generation. It’s so tempting to just jump right in and get going, but you’ve got to find where your audience is and what they’re talking about first.

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United States Social Media Media Interview 256

.orgSource

JULY 3, 2023

I realized that associations already had the content and the audience. Almost every association features clips on their website. It spends some time on the website and then disappears until the next opportunity for a visit. In that scenario, all of the best content only hits approximately 15 percent of the audience.

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Video Communication Strategy Create 221

Get Fully Funded

DECEMBER 9, 2024

A CTA is a short statement that urges audience members to take a certain action. Strategically craft your CTA language. Once you determine these key conversion actions, write copy that drives your audience to take the next step. Make the intended next action crystal-clear to your audience so they follow through.

Action 52

Action Causes Guide Audience 52

sgEngage

AUGUST 23, 2023

With individuals increasingly turning to search engines to help them understand health issues, user-friendly healthcare websites are more crucial than ever. Consider your healthcare organization’s website — is it a useful resource that serves your community, or is there room for improvement? Assess website analytics.

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Websites Organization Tips Volunteer 98

TechImpact

SEPTEMBER 22, 2014

It’s importance to understanding what content is driving engagement, and what content is not resonating with your audience. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. The app is most effective with the English language, though. Twitter Analytics.

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Analytics Twitter Nonprofit Social Media 177

sgEngage

MARCH 10, 2025

When so many supporters are coming to you through Google, your website, and social media, you want to show them the face of a trustworthy and effective organization. Check if youre delivering a high trust welcome: How many of your outcomes are listed on your website? Have you included a financials page on your website?

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Integration System Fundraising Build 93

Nonprofit Tech for Good

JANUARY 7, 2024

In today’s digital age, nonprofit organizations are increasingly relying on online platforms to reach a wider audience and fulfill their missions. 5) Locations and languages Configure your campaign’s location and language settings according to your audience specifications.

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Grant Google Guide Nonprofit 309

Byte Technology

JULY 21, 2016

It’s great to have a stellar and attractive website, one that was professionally designed to utilize the most current design trends with state-of-the-art plugins and all the accompanying bells and whistles. The post Understanding the Importance of XML Sitemaps for Website SEO appeared first on Byte Technology’s Web Design Insights Blog.

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Websites Search Plugin Site 100

sgEngage

MARCH 30, 2022

You likely also know that one of the best tools you have for accomplishing these objectives is your website. . But your website won’t get your organization very far if it’s poorly designed. All you need is an easy-to-use website builder, or content management system (CMS), and an understanding of a few web design strategies.

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Websites Design Strategy NGO 98

Greater Giving

MARCH 27, 2025

Plus, digital marketing is a cost-effective way to reach a wide audience with minimal overhead , making it accessible for nonprofits of all sizes. From designing a user-friendly website to leveraging social media, these simple yet effective strategies will empower your organization to shine in the digital space.

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Online Build Nonprofit Social Media 59

Nonprofit Tech for Good

JULY 5, 2019

In fact, according to Nielson , 92% of people claim they trust personal recommendations and other earned media, while just over half trust messages found on a company’s website or sent via email. How about interested parties already following you on social media or visiting your website? It’s that simple. . Do any of them fit the bill?

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Social Media Effective Media Program 276

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Fundraising Practice Guide Campaign 246

Bloomerang

DECEMBER 12, 2024

Brand awareness: Marketers consistently say that email marketing is one of the most effective ways to build brand awareness and connect with current and prospective audience members. Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

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email Marketing Guide Nonprofit 93

Nonprofit Tech for Good

AUGUST 9, 2021

It is worth noting that if your nonprofit later discovers a duplicate unclaimed page for your nonprofit, you can easily delete the unclaimed page provided you have a professional email address i.e., an email address that matches your website URL. List all languages spoken, honors and awards received, and publications.

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Linkedin Practice Nonprofit Social Media 363

The Next Web

FEBRUARY 20, 2014

is the CEO and co-founder at ShoutEm , a self service mobile website and mobile apps creator, a ‘Wordpress for mobile apps.’. Your potential customer base grows as tools become simpler and easier to use, even non-coders can build a professional website with minimal effort. Viktor Marohni? Does that apply in software world?

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Content System Learning WordPress 143

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. Research shows that 32% of donors are most inspired to give by social media marketing, followed by email (30%), nonprofits’ websites (17%), and printed materials (15%). There are more than 1.8

Marketing 52

Marketing Guide Nonprofit Social Media 52

Nonprofit Tech for Good

MAY 15, 2018

Most nonprofits only tweet a new blog post, website article, or infographic once (maybe twice) out of fear of appearing spammy on Twitter. Doing so ensures our content reaches an international audience and our followers in our time zone that access Twitter during off-work hours. It’s a strategy that works.

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Nonprofit Twitter NGO Survey 201

Greater Giving

FEBRUARY 22, 2022

To keep donors engaged and maintain a steady funding stream year-round, nonprofits are increasingly turning to their websites to help drive ongoing fundraising pursuits. Incorporate these six elements into your website to see better fundraising results: 1. Inspiring calls to action. Mobile-friendly formatting. Let’s dive in!

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Donation Websites Donor Fundraising 97

Byte Technology

DECEMBER 14, 2019

There are several web design platforms out there such as Squarespace or Wix that tout how they can be used by people with no website development experience to build professional looking website. There are numerous reasons why using a web design agency to build your website is a much better choice than doing it yourself.

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Web Design Websites Site 130

Nonprofit Tech for Good

FEBRUARY 12, 2021

While users can download RoundUp App from the App Store or Google Play Store, they’re also able to create and manage an account from RoundUp App’s website, without downloading a thing. Use language that is mission-focused and impact-oriented. The appeal of rounded up donations.

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Fundraising Effective Nonprofit Donation 291

Nonprofit Tech for Good

NOVEMBER 7, 2020

The blog’s vibrant design and vivid language warmly invite readers into Rani’s narrative. By changing the presentation of Fanta’s story each time they shared it on their website and Facebook profile, PIH made the content feel fresh and engaging each time. PIH also features Fanta’s story in an article on their website.

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Channel Story Sierra Leone Digital 253

TechImpact

MAY 22, 2014

Your nonprofit’s website is important. The most important page on your nonprofit’s website is its top 5-10 landing pages. These pages are your 4 seconds to draw in attention, and entice the user to interact with your website. Depending on your target audience, the color scheme on a web page should change as well.

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Conversation Websites Web Nptech 137

The Next Web

FEBRUARY 9, 2014

Be your audience. I wanted to say “know your audience” but it’s really more than that. You have to know them at a level where you can create a perfect picture of who your audience is. When you create a landing page, website or even an article, there’s a goal behind it. This goes with understanding your audience.

Internet 167

Internet Audience Content Method 167

Whole Whale

MAY 3, 2022

The Inclusivity Tool was designed to help content creators follow the best practices around using inclusive language. Many organizations have been working with marginalized populations for decades while the study of how language impacts culture is only in its infancy. These terms can be triggering for audiences that know this history.

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Language Student Audience Cancer 59