Nonprofit Tech for Good

DECEMBER 2, 2023

Leverage the power of storytelling to add extra personal detail to your supporters’ donations and foster a deeper bond with your sustaining level donors. 4) Unconventional Donors Utilizing unconventional supporters and up-and-coming donors gives fundraisers the opportunity to reach new audiences and raise more money.

Trend 311

Trend Fundraising Digital Celebrate 311

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Connect with past and current co-workers , colleagues, partners, and influencers. For example: 1.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Nonprofit Tech for Good

NOVEMBER 7, 2020

PIH’s website has an “Our Impact” page that highlights their positive influence around the world. The page includes several storytelling graphics. By using different visuals and storytelling devices, they have been able to leverage their content to reach many more people. The Mission Continues: Dustin’s Story.

Channel 253

Channel Sierra Leone Story Digital 253

The Modern Nonprofit

MAY 23, 2023

Understand Your Audience Before you start drafting your first tweet or Facebook post, you need to understand who your audience is and what they care about. Your messaging, tone, and even the platform you choose should cater to your audience’s preferences. And don’t forget to make your content easily shareable!

Social Media 126

Social Media Donation Media Social 126

NTEN

FEBRUARY 14, 2012

Storytelling is the most powerful tool nonprofits have at their disposal. All good stories engage audiences, influence their behavior, and inspire them to share the emotion felt from the story. From the beginning of humanity, stories have been how we make sense of the world, share wisdom, and explain our existence.

Storytelling 68

Storytelling Channel Online Influence 68

ASU Lodestar Center

DECEMBER 5, 2017

Storytelling is a strategic tool that has been used since the beginning of humanity to transmit a meaningful message to others. Telling a good story can influence the mindset of the audience, and this explains why a lot of businesses today are using this tool to market their brands to their potential customers. Know Your Goals.

Storytelling 45

Storytelling Audience Channel Story 45

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2009

Now to dig into this topic because it combines a couple of interest - storytelling with social media and working in a networked way. Lina offers a concise definition of Transmedia Storytelling , a concept and term coined by Henry Jenkins.

Storytelling 63

Storytelling Network Collaboration Social Media 63

.orgSource

NOVEMBER 7, 2023

Camera shy people learned that video is your best friend when you need to deliver an important message to a remote audience. Both participants must be aware of context, or unspoken emotional dynamics and backstory, that might influence the outcome.” Stuart Meyer is currently Founder and Chief Storyteller, Social Frequency Media.

Virtual 251

Virtual Lesson Experiment Learning 251

Saleforce Nonprofit

OCTOBER 20, 2021

Last week, I was honored to host a virtual roundtable for a small group of nonprofit marketing and communications executives on The Art of Storytelling & Brand Identity. Harold led an exercise that challenged us to find ways to be more intentional with our storytelling. About the Author. Cristina Jones.

Storytelling 72

Storytelling Tips Music Exercise 72

Achieve

AUGUST 12, 2021

volunteer fundraisers to brush up on your storytelling abilities. . Communicate with your audience by showing engaging photos of your work or a testimonial. In other words, social media presents the perfect opportunity to expand your audience and connect with passionate new networks of prospective donors. . As of 2019, 90.4%

Audience 82

Audience Tips Fundraising Social Media 82

Amy Sample Ward

JANUARY 26, 2011

We’ve seen the rise of a lot of destination sites; sites that allow you to expand your reach and exposure, but often times do so at the expense of your message and storytelling. We need honest feedback from a wide audience of non-profits to distill themes. Your non-profit becomes a commodity in a marketplace of organizations.

Interview 213

Interview Public Uganda Profit 213

Classy

JULY 5, 2021

However, corporations also receive many requests for support from nonprofits, so it can be more difficult to make your proposal stand out, especially if you’re a smaller organization with less audience reach. Influencer. An influencer matching partner is an individual with a large social media following. Small Business.

Donation 108

Donation Influence Local Nonprofit 108

Forum One

MARCH 29, 2011

A few weeks ago I once again had the privilege of presenting at the Nonprofit Technology Conference on the topic of storytelling. During the last two conferences I've spoken on Putting Storytelling Strategy into Practice and The New Culture of Storytelling. read more.

Storytelling 51

Storytelling Technique Conference Culture 51

Forum One

DECEMBER 20, 2010

asked me to share some of my storytelling experience with the grantees in hopes that they would be inspired to better document and share the important work that they do and the impact they have in their communities. How organizations can build the storytelling culture into their DNA. John Snow, Inc. How to capture a story effectively.

San Antonio 58

San Antonio Storytelling Share Texas 58

The Storytelling Non-profit

JUNE 1, 2022

This may mean abandoning “traditional” newsletter content (like an update letter from your Executive Director) in favor of content that engages and inspires your audience to action. Share an impact story A great non-profit newsletter idea is to use storytelling. Consider curating a useful resource for them each month.

Newsletter 86

Newsletter Profit Content Ideas 86

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Increase audience connections through Facebook to 1000 by June 1, 2012. Identify top 25 influencers on Twitter to build relationships to help blog, repost, and spread the word about online program by September, 30, 2012. Conduct an audience survey to determine where to expand, grow, and diversify social media presence for 2012.

Social Media 131

Social Media Media Social Chart 131

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 1, 2016

Now, instead of relying on brands to market to us as consumers, we’re using the influence of friends and family to make decisions. 5: Collaborative Storytelling Sells. As the power and influence of a sharing economy continues to grow, you’ll need to relinquish control of your messaging and turn your audience into storytellers.

Share 129

Share Fundraising San Francisco Storytelling 129

The Storytelling Non-profit

OCTOBER 18, 2021

One of the tactics I frequently use is storytelling to increase awareness of a campaign (surprise, surprise). This is different from fundraising asks in that I’m trying to get more eyes on the campaign and campaign content so that we pull more people in the campaign’s sphere of influence. Some might call this marketing the campaign.

Awareness 102

Awareness Story Campaign Fundraising 102

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Develop a strategy for data storytelling. Know your audience. Understand your capacity. Commit to a schedule.

Story 74

Story Data Storytelling Lesson 74

Bloomerang

APRIL 20, 2021

Before you communicate with an audience, get together with your board and staff and get your stuff straight. These beliefs influence your internal decisions and your consumers’ interpretation of your brand. As a storytelling coach and consultant, it is her mission to empower others to share their stories for impact and income.

International 133

International Communication Indianapolis Nonprofit 133

Neon CRM

NOVEMBER 30, 2023

Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. Ethical storytelling for nonprofits produces stories that not only help nonprofits share their work and inspire donors but also honor the dignity of those the story is about. What is Nonprofit Storytelling? Stories are powerful.

Storytelling 52

Storytelling Guide Nonprofit Story 52

Bloomerang

APRIL 26, 2023

Storytelling is a powerful way to connect with your followers. Quotes by Influencers Take this opportunity to up your networking game. Reach out to nonprofit influencers and ask them for a quote on different nonprofit-related topics, such as easy ways to manage multiple events or nonprofit fundraising trends.

Social Media 94

Social Media Content Ideas Media 94

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Brian Gardner defines social proof as “the positive influence created when people find out others are doing something – now, suddenly, everyone else wants to do that something too.”. Identify Your Unique Value Proposition & Broadcast it to Your Audience. Harness the Power of Storytelling. Tap Into the Power of Social Proof.

Charity 131

Charity Lesson Marketing Digital 131

Amy Sample Ward

MARCH 14, 2010

Strategy : Highlight the strategies that specifically address the problems (this assumes you’ve already used a process to identify your audience and goals and chosen the corresponding/appropriate tools to match). Embrace storytelling. This is something that the 350.org org campaign has done really well. Crowd vs Community.

Community 207

Community Case Study Haiti Social Media 207

Saleforce Nonprofit

APRIL 21, 2021

Similar to other social platforms, you can follow your friends, creators, influencers, or celebrities. This enables you to curate organic, moderated conversations across a variety of topics to an audience of your choosing. . These rooms can be open to everyone, limited to just your followers, or closed for invite-only conversations.

Community 106

Community Build Texas Audio 106

Nonprofit Tech for Good

JULY 22, 2024

After graduating with a BFA in drama & music from New York University’s Tisch School of the Arts, Ellen spent ten years bringing joy to audiences nightly as one of only ten lead performers in the longest running musical revue in the world—San Francisco’s “Beach Blanket Babylon.”

Fundraising 236

Fundraising Jordan Texas Los Angeles 236

Bloomerang

JULY 7, 2022

When talking to your team about the benefits of direct mail fundraising, it’s important to consider factors that might influence the data. Define your audience. After you define your audience, develop a unique message and strategy tailored to them to increase response rates.

Mail 112

Mail Retention Practice Donor 112

The Storytelling Non-profit

MARCH 7, 2022

As a non-profit professional, it’s essential to come out of the weeds of individual storytelling so that you can be strategic with what you tell your audience over time. It can enhance your campaign’s effectiveness by: Allowing you to sequence messaging in a way that moves the audience towards your goals.

Profit 78

Profit Story Campaign Build 78

Forum One

DECEMBER 1, 2021

There are a number of trends worth exploring: Technology that fuels data-driven storytelling. Our work with the Service Employees International Union (SEIU) shows the power of harnessing data for impact storytelling. Getting creative to reach the audiences you want, not just the ones you have.

Trend 76

Trend Digital Data Storytelling 76

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 1, 2009

In particular, the building of platforms that allow for (1) storytelling and communication, and (2) effecting and demonstrating impact, allow for continuous commitment to the movement. There are a few foundational questions to be asked before building a cultural movement through the use of media and storytelling.

Culture 84

Culture Build Change Media 84

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. For example, our preference for video content rings true.

Advice 95

Advice Social Media Media Meme 95

CauseVox

SEPTEMBER 25, 2024

More and more organizations are using GivingTuesday as a booster shot to their holiday or year-end appeals to mix things up and reach broader audiences. Our 2023 Giving Study found that 76% of the younger generation was influenced to give because of social media and advertising. You also need to make it very easy to give online.

Campaign 89

Campaign Tips Storytelling Site 89

ASU Lodestar Center

AUGUST 24, 2011

Storytelling. Since we first began to speak, telling stories has been used to engage an audience and capture their attention, perhaps even motivating them to act in some way. In Storytelling as Best Practice , Andy Goodman states that "storytelling is the single most powerful communication tool an organization can possess.".

Communication 93

Communication Effective Impact Benchmark 93

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 16, 2009

Lina has a different take: I'm not sure if I would say content creators have "less" influence than sharers-- but impact and audience/participation are tied in this process and you need to make certain content is seen to build a community of participants. It prompted a question, why?

Twitter 56

Twitter Storytelling Influence Map 56

Everyaction

JULY 18, 2018

Share your organization’s mission, who you serve, the influence your organization has on its audience(s), and the role it plays in the larger conversation around your issue area. Don’t forget - despite the structured, sometimes mechanical feel a fundraising plan can have, storytelling does have a place in the planning process.

Guide 108

Guide Fundraising Nonprofit Template 108

Candid

OCTOBER 21, 2024

Experienced health-focused nonprofits can shift strategies to attract those megadonors, their dollars, and their influence. Develop strategic narratives and presence on social media Develop a clear and compelling brand that resonates with both their traditional target audiences and potential megadonors.

Nonprofit 82

Nonprofit Philanthropy Government Gift 82

Eric Jacobsen Blog

OCTOBER 10, 2016

Storytelling is a skill. Also, I think after publishing my first two books, Lead with a Story and Parenting with a Story , they thought sales was the next logical place to leverage storytelling skills. Storytelling is a powerful tool. It causes buyers to put down their defenses. It helps them relax. It didn’t take long).

Storytelling 40

Storytelling Chapter Story Teach 40