The Next Web

NOVEMBER 4, 2013

We talk to executives from successful, young startups to see how they’ve been able to influence potential customers to take the plunge. Anyone can write a value statement, but only a few companies find the one that is both painfully obvious and resonates with their target audience. Create the message that resonates. Tap the hive mind.

Influence 132

Influence Product Create Paypal 132

The Verge

JANUARY 17, 2022

Spain has announced new rules for how social media influencers and others can advertise cryptocurrency assets, Reuters reports. The rules apply to influencers with more than 100,000 subscribers who are paid to promote cryptocurrency — a practice that’s drawn criticism and even lawsuits worldwide.

Spain 95

Spain Influence Social Media Hype 95

Candid

OCTOBER 21, 2024

The need to center performance over prestige According to Altrata’s Ultra High Net Worth Philanthropy 2024 report, “[a]lmost 20% of UHNW individuals have a private foundation. Experienced health-focused nonprofits can shift strategies to attract those megadonors, their dollars, and their influence.

Nonprofit 97

Nonprofit Philanthropy Gift Resource 97

Nonprofit Tech for Good

OCTOBER 25, 2019

The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. Basic promotion can be as simple as a monthly Facebook post that reports how much Fundraisers have brought in recently for your nonprofit.

Facebook 243

Facebook Fundraising Raise Campaign 243

The Verge

OCTOBER 22, 2020

As part of Amazon Live’s influencer beta group, she needed to find stuff to sell, and she needed to figure out how to fill her allotted hour. Amazon launched Amazon Live for influencers in July, and Instagram and Facebook launched live shopping features in August. Illustration by Alex Castro / The Verge.

Influence 92

Influence Channel Stream China 92

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2014

Few would deny that storytelling is a powerful tool for inspiring action and influencing thought leaders, donors, and decision makers. While there have never been more ways to reach audiences, it has also never been more difficult to really reach them. Could funders prioritize storytelling as a reporting and evaluation mechanism?

Storytelling 118

Storytelling Digital Impact Report 118

The MatrixFiles

MARCH 25, 2024

We assume that the market for a product or service is influenced by marketing alone, i.e., once a member or customer gets past the marketing email or landing page to convert, the software will take care of the rest and it’s marketing moving the needle. Does your AMS have an abandon report that tells you who started to convert but abandoned?

Generation 264

Generation Registration Associations Track 264

Bloomerang

DECEMBER 2, 2024

You can consider A/B testing subject lines on future emails or look back at well-performing past subject lines to see what’s resonated with your email audience. Now, subject lines aren’t the only factor that influences open rates. The sender name is an important factor, and even more important, your email deliverability.

email 118

email Fundraising Rate Donation 118

TechImpact

MAY 15, 2014

You need to identify target audiences, determine how to cater to them, choose an emotion you’re working to draw out of them, a goal, a budget, a timeline, milestones, how you’re promoting the campaign and so much more. Start with this simple three point check list: Create a list of who your target audience is.

Campaign 210

Campaign Nonprofit Social Media Donation 210

.orgSource

APRIL 1, 2024

Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. Data management platforms are constantly improving their user-friendliness, flexibility, and reporting capacity. Exert Influence Influencers aren’t just for Instagram anymore.

Trend 221

Trend Influence Social Media Associations 221

TechImpact

SEPTEMBER 22, 2014

It’s importance to understanding what content is driving engagement, and what content is not resonating with your audience. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. This can help target your Tweets more directly and effectively moving forward.

Analytics 177

Analytics Twitter Nonprofit Social Media 177

The Verge

JANUARY 20, 2022

Social media conglomerate Meta is exploring plans to let users create, showcase, and sell NFTs on Facebook and Instagram, according to a report from The Financial Times. Illustration by Alex Castro / The Verge. Others at Meta are reportedly discussing “launching a marketplace for users to buy and sell NFTs.”.

Facebook 126

Facebook Report Reddit Avatar 126

Nonprofit Tech for Good

DECEMBER 2, 2023

Qgiv’s Sustainable Giving Report found that most fundraisers are feeling overwhelmed with their workload and are working only occasionally with the proper number of staff. 4) Unconventional Donors Utilizing unconventional supporters and up-and-coming donors gives fundraisers the opportunity to reach new audiences and raise more money.

Trend 329

Trend Fundraising Donor Donation 329

Nonprofit Tech for Good

JULY 10, 2019

It can help you reach a younger audience but also to strengthen the relationship with your existing supporters. According to the Giving Report , 29% of people consider social media to be the communication tool that most inspires giving. 2) Think of your audience – who do you really want to target?

Fundraising 280

Fundraising Social Social Media Channel 280

Forum One

JUNE 29, 2021

As we head into the summer months, it’s the right time to start thinking about your 2021 nonprofit online annual report. At this point in time, nearly all mission-driven organizations produce a digital version of their annual report. This annual report combines a digital interactive experience with a hard-copy report.

Report 88

Report Online PDF Nonprofit 88

Nonprofit Tech for Good

DECEMBER 11, 2020

It also allows you to reach broader audiences. In a recent study by Fidelity Charitable , 8 out of 10 donors reported that nonprofit transparency and trustworthiness are primary factors influencing their giving decisions. 2020 has made it clear that online fundraising is here to stay. 2) Social Media . 3) Giving Days.

Fundraising 328

Fundraising Online Registration Nonprofit 328

Nonprofit Tech for Good

MAY 13, 2022

How each traffic source is influencing sign ups for your peer-to-peer campaign. Investigate how well your audiences perform. Are your conversion rates different for different audiences? We include them in your reports and you can use them in your CRM. Are your conversion rates different for different audiences?

Donor 317

Donor Campaign Nonprofit Facebook 317

Mashable Tech

APRIL 1, 2025

Victims may not realize they can report fraud to local law enforcement, state adult protective services, the Federal Trade Commission , and the FBI's Internet Crime Complaint Center. He's never identified a victim profile, which he believes is because criminals who practice fraud use social influence as a key weapon.

Law 119

Law Conversation Network Support 119

Allegiance Group

FEBRUARY 4, 2025

What is the State of Social Giving Report? The State of Social Giving Report is an in-depth analysis of online and social media-driven donation trends, highlighting the behaviors, motivations, and impact of different donor demographics. Campaign Challenges: Impact creators often use challenges to engage their audience.

Fundraising 52

Fundraising Social Media Influence Donation 52

TechCrunch

DECEMBER 13, 2021

“Our Notus algorithm identified you as the most impactful journalist for our audience.”. So, I hopped on the phone with Yuliya Bel , the co-founder of Notus , an early-stage startup that wants to help other companies identify the best journalists and influencers to work with, based on a deep scan of the social web.

Influence 74

Influence Audience Podcast Voice 74

Nonprofit Tech for Good

JULY 16, 2023

Make continuous Brand Delta assessment and tracking, informed by your clear Leadership Alignment Roadmap, as normal as program and financial reporting, and create feasible action items to address over time. Through the lens of content, brand building is actually audience building. Listen carefully and look for trends.

Leadership 233

Leadership Strategy Nonprofit Collaboration 233

Amy Sample Ward

JULY 29, 2011

And the crowd is everyone else; yes, they are part of your service area or your “audience&# but you haven’t reached them yet. How does the community see their impact and influence on your station? We are not actually engaging with every member of our service area, we don’t know who they all are or what they all do.

Social Media 178

Social Media Media Public Community 178

.orgSource

OCTOBER 1, 2023

It gives your audience a voice, agency, and the all-important opportunity to ask questions. Drift Research Report) Businesses that adopt conversational marketing are 80% more likely to retain customers. Drift Research Report) 79% of consumers prefer live chat for quick communication.

Las Vegas 251

Las Vegas Conversation Cancer Interaction 251

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. Connect with past and current co-workers , colleagues, partners, and influencers.

Linkedin 363

Linkedin Practice Nonprofit Social Media 363

Achieve

AUGUST 12, 2021

Millennial Impact Report. Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience.

Audience 82

Audience Fundraising Tips Social Media 82

Forum One

AUGUST 16, 2023

Though annual reports can come at any time, a key component of finishing the calendar year off strong is to ensure that you are reporting on what you’ve achieved and identifying where there is room to grow. Often, this is a much more in-depth and detailed report that you use to compare against various KPI targets.

Story 87

Story Report Data Analysis 87

Whole Whale

MARCH 18, 2025

Meet Your Three Audiences Humans (~49.7%) Still crucialbut no longer the majority. Traditional metrics like pageviews and session duration are increasingly influenced by bot behavior. This dual-audience analytics approach provides a complete picture of your digital presence and impact. Those who hesitated struggled.

Web 52

Web Digital Strategy Analytics 52

Forum One

NOVEMBER 3, 2021

A key component of finishing the calendar year off strong is to ensure that you are reporting on what you’ve achieved and identifying where there is room to grow. As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way.

Data 88

Data Report Metrics Leadership 88

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

Thought leaders drive conversations – online and off, influence others, and shape perceptions in their field. For your organization, a leadership profile online for your executive director can help your organization reach a different audience that may not already be following your brand. How To Be A Chameleon.

Social Media 136

Social Media Leadership Social Media 136

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. Connecting with several different audiences: Nonprofits have several audiences to keep in mind, including donors, volunteers, beneficiaries, sponsors, and more. There are more than 1.8

Marketing 52

Marketing Guide Nonprofit Social Media 52

.orgSource

JANUARY 22, 2024

Member community and customer relationships Build trust and create meaningful connections by demonstrating that you are knowledgeable about audience preferences. Employees should be able to see information across platforms and to analyze, report, and act on the behavior they discover. Solis’ advice sounds complex.

Digital 221

Digital Life Data Skills 221

The Verge

MARCH 16, 2022

Weeks ago, Ukraine-based influencer Kristina Korban’s TikTok was a steady stream of gym motivation and personal finance tips punctuated by trending audio. In a video that’s been viewed more than 9 million times, the Kyiv-based influencer recorded herself from bed, describing explosions in the distance that rattled her home.

Influence 69

Influence Ukraine Russia Video 69

Amy Sample Ward

SEPTEMBER 20, 2010

While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics! If you do, check out Nutshell Mail for reports on your various social media presences. Here are a few questions that were asked during the session and answered via chat: Was mGive included in the mobile report from M+R?

Tools 162

Tools Tech RSS Map 162

The Verge

NOVEMBER 3, 2020

This is the first time Snapchat has given its users any sort of public-facing metric about their followings or audiences, and it represents a substantial change to the platform, as first reported by Tubefilter. Snapchat is now allowing creators to publicize how many subscribers they have.

Metrics 101

Metrics Audience Public Influence 101

Whole Whale

APRIL 5, 2024

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. May not allow visibility into US ads.

Library 104

Library Nonprofit Influence Demographics 104

Pamela Grow

FEBRUARY 5, 2025

The top nonprofit websites capture audience interest at all stages of the donor funnel or journey. Lets take a closer look at ways to captivate your audience, encourage involvement, and grow your organizations current and prospective donor pool! Follow the full instructions in Googles guide to the process.

Websites 59

Websites Generation Tips Nonprofit 59

Fast Company Tech

FEBRUARY 11, 2025

The White Houses recent decision to grant press credentials to independent journalists, podcasters, and social media influencers marks a defining moment in the evolution of modern media. Shrinking newsrooms, declining ad revenue, and increased financial strain have led to fewer reporters covering more topics with less time.

Press 87

Press Policy Podcast Voice 87